Product Marketing Manager, Security, Google Cloud
Job Description
As a Security Specialist Marketing Manager, you will serve as a leader responsible for shaping and executing the comprehensive marketing strategy for Google Cloud's security portfolio in Japan. Your primary goal will be to drive market awareness, accelerate customer adoption, and strengthen Google Cloud's position as a trusted and innovative security partner in the Japanese market. This role involves driving the product marketing strategy, informing both internal and external stakeholders on marketing opportunities, and providing market context and key insights on Google Cloud Security’s solutions and features. You will drive key decisions and help to establish guiding principles for the growth of Google Cloud Security’s offerings in the market, contributing to the mission of keeping more people and organizations safe online than anyone else in the world. You will develop and execute innovative marketing campaigns and initiatives to drive education, engagement, and product adoption by leveraging various channels. This position requires an understanding of the cybersecurity landscape in Japan, excellent communication skills in both Japanese and English, and a proven track record in Business to Business (B2B) enterprise marketing.
Locations
- Tokyo, Japan
Salary
Salary not disclosed
Skills Required
- communicationadvanced
- presentationadvanced
- project managementintermediate
- problem-solvingintermediate
Required Qualifications
- Bachelor's degree or equivalent practical experience (degree)
- 6 years of experience in B2B marketing or product marketing in the Japan IT/tech industry (experience)
- Ability to communicate in Japanese and English fluently (experience)
- Experience in project management including designing projects, execution, tracking, and measurement (experience)
- Knowledge of security or cloud security, along with an understanding of the unique needs of audiences (experience)
- Familiarity with Customer Relationship Management (CRM) systems and marketing automation tools (experience)
- Ability to use insights and data to inform strategies, improve results, and drive innovative thinking (experience)
Responsibilities
- Execute, roll out, and optimize campaigns to drive customer holding, product engagement, including customer conferences, seminars, education, and engagement tactics.
- Collaborate and communicate with cross-functional teams, including Sales, Product Marketing, and Global Marketing, surfacing key programs and insights while sharing field feedback to inform upcoming security-focused initiatives.
- Serve as a trusted advisor to sales leadership by ensuring adequate pipeline coverage and providing regular data-driven marketing updates specific to the security portfolio in Japan.
- Analyze marketing performance dashboards to review week-over-week performance, inform adjustments, optimize program effectiveness, and drive desired outcomes for the field sales team.
- Alleviate regional pipeline gaps for security solutions by creating and executing integrated bridge plans and designed campaigns for the Japanese market.
