Airwallex Growth Content Marketing Manager - San Francisco, CA

Role Overview

Airwallex is seeking a highly motivated and experienced Growth Content Marketing Manager to join our dynamic marketing team in San Francisco. As a Growth Content Marketing Manager, you will be responsible for owning and scaling Airwallex’s growth and demand generation content engine globally, focusing on our payments product. You will work closely with global and regional teammates across Growth, Product Marketing, Product, SEO, Performance Marketing, and Lifecycle to build content that drives qualified demand, pipeline, and revenue.

This role is ideal for a hands-on content leader who loves writing and editing SEO content, ebooks, guides, and one-pagers, and who is excited to delve into technical product narratives—translating complex capabilities into clear, compelling, conversion-oriented content. You will be instrumental in shaping how growth content drives the next phase of Airwallex’s expansion.

A Day in the Life

Here’s what a typical day might look like for a Growth Content Marketing Manager at Airwallex:

• Morning: Start your day by reviewing the performance of recent content and identifying areas for optimization. Analyze website traffic, lead generation metrics, and customer engagement data to inform your content strategy.
• Mid-day: Collaborate with the Product Marketing team to understand upcoming product releases and features. Translate these technical details into compelling content that resonates with our target audience. Write and edit blog posts, ebooks, or guides that highlight the value proposition of our products.
• Afternoon: Work with the SEO team to conduct keyword research and identify content opportunities. Develop an SEO content calendar and assign tasks to content creators. Review and edit content created by other team members, ensuring it meets our quality standards and SEO best practices.
• Late Afternoon: Meet with the Performance Marketing team to discuss content promotion strategies. Optimize content for paid channels and analyze campaign performance. Partner with the Lifecycle Marketing team to create content that nurtures leads and drives customer engagement.
• End of Day: Review progress on key projects and plan for the next day. Stay up-to-date on the latest content marketing trends and best practices.

Why San Francisco?

San Francisco is a global hub for technology and innovation, making it the ideal location for Airwallex to build our North American presence. Being located in San Francisco offers several advantages:

• Access to Talent: San Francisco is home to some of the most talented and experienced marketing professionals in the world.
• Networking Opportunities: San Francisco provides numerous opportunities to network with industry leaders and potential partners.
• Innovation Ecosystem: San Francisco is a hotbed of innovation, fostering a culture of creativity and experimentation.
• Central Location: San Francisco offers easy access to other major cities in the United States and around the world.

Career Path

At Airwallex, we are committed to providing our employees with opportunities for growth and development. As a Growth Content Marketing Manager, you can progress through several career paths within the company:

• Senior Growth Content Marketing Manager: Lead larger content marketing initiatives and manage a team of content creators.
• Director of Growth Content: Oversee the entire growth content strategy and execution for Airwallex.
• Head of Marketing: Lead the entire marketing organization, including growth content, product marketing, and performance marketing.

Salary & Benefits

Airwallex offers a competitive salary and benefits package, including:

• Salary: The estimated salary range for this role is $140,000 - $210,000 per year, depending on experience and qualifications.
• Equity: Employees are eligible to receive equity in the company.
• Health Insurance: Comprehensive health, dental, and vision insurance plans are available.
• Paid Time Off: Generous paid time off policy, including vacation, sick leave, and holidays.
• Professional Development: Opportunities for professional development and training.

Airwallex Culture

At Airwallex, we value innovation, collaboration, and a commitment to excellence. We are a fast-paced, dynamic company that is constantly evolving. We look for individuals who are passionate about their work and who are eager to make a difference. Our culture is built on the following principles:

• Customer Focus: We put our customers first and strive to provide them with the best possible experience.
• Innovation: We are constantly innovating and looking for new ways to improve our products and services.
• Collaboration: We work together as a team to achieve our goals.
• Excellence: We are committed to excellence in everything we do.
• Ownership: We take ownership of our work and are accountable for our results.

How to Apply

If you are interested in joining the Airwallex team as a Growth Content Marketing Manager, please submit your resume and cover letter through our online application portal. Be sure to highlight your relevant experience and skills, and explain why you are a good fit for this role.

FAQ

1. What is Airwallex?

   Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 200,000 businesses worldwide with fully integrated solutions.

2. What are the key responsibilities of a Growth Content Marketing Manager?

   The Growth Content Marketing Manager is responsible for owning and scaling Airwallex’s growth and demand generation content engine globally. This includes developing and executing a content strategy, writing and editing content, and measuring content performance.

3. What qualifications are required for this role?

   The ideal candidate will have a Bachelor's degree in Marketing, Communications, or a related field, as well as 7+ years of experience in content marketing with a focus on growth and demand generation.

4. What skills are important for this role?

   Important skills include content strategy, SEO, writing, editing, and data analysis.

5. What is the company culture like at Airwallex?

   Airwallex values innovation, collaboration, and a commitment to excellence.

6. What benefits does Airwallex offer?

   Airwallex offers a competitive salary and benefits package, including health insurance, paid time off, and professional development opportunities.

7. Where is the role located?

   This role is based in San Francisco.

8. What is the salary range for this role?

   The estimated salary range for this role is $140,000 - $210,000 per year, depending on experience and qualifications.

9. What is the career path for this role?

   Potential career paths include Senior Growth Content Marketing Manager, Director of Growth Content, and Head of Marketing.

10. How do I apply for this role?

    Please submit your resume and cover letter through our online application portal.