Airwallex: Manager, Content Marketing, SEA - Singapore

About Airwallex

Airwallex is revolutionizing global financial infrastructure. We are the only unified payments and financial platform designed for modern businesses. Our unique combination of proprietary technology and robust software empowers over 200,000 businesses worldwide, including industry leaders like Brex, Rippling, Navan, Qantas, and SHEIN. With Airwallex, businesses gain access to fully integrated solutions for managing everything from business accounts and global payments to spend management, treasury, and embedded finance at a global scale.

Founded in Melbourne, Australia, Airwallex now boasts a team of over 2,000 talented individuals spread across 26 offices globally. We are a company valued at US$8 billion, backed by prominent investors such as T. Rowe Price, Visa, Mastercard, Robinhood Ventures, Sequoia, Salesforce Ventures, DST Global, and Lone Pine Capital. At Airwallex, we are committed to pioneering the future of global payments and financial services. If you are passionate about ambitious projects and ready to take your career to the next level, we invite you to join our team.

Attributes We Value

At Airwallex, we seek individuals who are not just employees but builders – those with a founder-like spirit and a desire to create real impact. We value accelerated learning, true ownership, and a strong alignment with our mission and operating principles. We look for individuals who can move quickly with sound judgment, demonstrate deep curiosity, and make decisions rooted in first principles, balancing speed and thoroughness.

We celebrate humility, collaboration, and the ability to transform nascent ideas into tangible products. We champion a “get stuff done” attitude, end-to-end. Embrace AI to enhance your workflow, solve problems more efficiently, and contribute to tackling complex, high-visibility challenges. Working alongside exceptional teammates, you will grow your career as we collectively shape the future of global banking. If this resonates with you, let’s build what’s next together.

About the Marketing Team

The Airwallex Marketing team plays a crucial role in driving brand awareness and customer engagement through strategic and innovative campaigns. We focus on effectively communicating the value of our financial solutions, attracting new customers, and nurturing relationships with our existing client base. By leveraging data-driven insights and creative strategies, we ensure that Airwallex stands out in a competitive market. Our team is deeply passionate about crafting and sharing the Airwallex story, thereby supporting the company’s overall growth and success.

Role Overview: Manager, Content Marketing, SEA

As the Content Manager, SEA, you will play a pivotal role in planning, developing, and executing high-impact content strategies across various channels, including paid media, case studies, account-based marketing (ABM) campaigns, field marketing initiatives, and thought leadership platforms. You will be responsible for crafting compelling narratives that position Airwallex as an innovator, a partner of choice, and a market leader for B2B audiences throughout the Southeast Asia region. Your primary objective will be to drive awareness, engagement, and preference for Airwallex’s solutions by creating and localizing a diverse range of content, including written and video case studies, campaign assets, and executive bylines.

You will collaborate closely with marketing, product, commercial, and design teams, as well as external partners, to ensure that the content strategy aligns seamlessly with business priorities and local market nuances. This role presents a unique opportunity to build Airwallex’s content engine in SEA, shaping the voice of our brand and accelerating our growth trajectory in the region.

A Day in the Life

Here’s what a typical day might look like as the Content Manager, SEA:

• Morning: You'll start by reviewing the performance of recent content pieces, analyzing metrics to identify what's resonating with your audience. You might then meet with the marketing team to discuss upcoming campaigns and brainstorm content ideas.
• Mid-day: The bulk of your day might be spent crafting content. You could be writing a compelling case study, editing a blog post, or working with a designer on visual assets for a marketing campaign. You will also need to collaborate with internal subject matter experts to ensure that your content is accurate and informative.
• Afternoon: You might spend time managing external vendors, like freelancers or video production companies. In addition, you could have a meeting with the sales team to discuss how content can support their efforts or a session with product marketing to align on messaging for a new product launch.
• End of Day: You'll wrap up by scheduling content for distribution, ensuring that it reaches the right audience at the right time. You'll also plan for the next day, setting priorities and outlining key tasks.

Why Singapore?

Singapore is a strategic hub for Airwallex in Southeast Asia. The city-state offers a dynamic business environment, a highly skilled workforce, and a strong regulatory framework, making it an ideal location for driving growth and innovation in the region. By being based in Singapore, you will have access to a vibrant ecosystem of businesses, partners, and customers, as well as a central location for engaging with other key markets in Southeast Asia. This role provides the opportunity to be at the forefront of Airwallex’s expansion in a critical region.

Career Path

This position offers significant career growth potential within Airwallex. Successful performance as the Content Manager, SEA, can lead to opportunities such as:

• Senior Content Marketing Manager: Taking on broader responsibilities, including leading a team of content creators and overseeing content strategy for multiple regions.
• Marketing Director: Leading the entire marketing function for a specific region or product line.
• Head of Content: Developing and implementing the global content strategy for Airwallex.

Airwallex is committed to employee development and provides numerous opportunities for learning and advancement. You will have access to training programs, mentorship opportunities, and the chance to work on challenging and impactful projects that will help you grow your skills and advance your career.

Salary and Benefits

The estimated salary range for the Content Manager, SEA, role in Singapore is between $120,000 and $180,000 USD per year. The final offer will be based on your skills, experience, and qualifications. In addition to a competitive salary, Airwallex offers a comprehensive benefits package that includes:

• Health, dental, and vision insurance
• Paid time off and holidays
• Employee stock options
• Professional development opportunities
• Flexible work arrangements

Airwallex Culture

Airwallex is a fast-paced, innovative company with a strong focus on collaboration and customer success. We are committed to creating a diverse and inclusive work environment where everyone feels valued and respected. Our culture is built on the following core values:

• Customer Obsession: We are dedicated to understanding and meeting the needs of our customers.
• Innovation: We are constantly seeking new and better ways to solve problems and improve our products and services.
• Collaboration: We believe that teamwork is essential for success.
• Integrity: We are committed to doing business ethically and with transparency.
• Excellence: We strive for excellence in everything we do.

How to Apply

If you are interested in applying for the Content Manager, SEA, role, please submit your resume and cover letter through the Airwallex careers page. In your cover letter, please highlight your relevant experience and explain why you are a good fit for this position. We look forward to hearing from you!

FAQ

1. What is Airwallex? Airwallex is a global payments and financial platform for modern businesses.
2. What does Airwallex do? Airwallex provides businesses with solutions for business accounts, global payments, spend management, treasury, and embedded finance.
3. Where is Airwallex located? Airwallex is headquartered in Melbourne, Australia, and has offices in 26 locations around the world.
4. What is the culture like at Airwallex? Airwallex has a fast-paced, innovative, and collaborative culture.
5. What are the benefits of working at Airwallex? Airwallex offers a competitive salary, comprehensive benefits package, and opportunities for professional development.
6. What is the career path for this role? This role offers significant career growth potential within Airwallex, including opportunities to advance to senior management positions.
7. What skills are required for this role? Strong content strategy, content creation, localization, and B2B marketing skills are required.
8. What qualifications are required for this role? 8+ years of experience in content marketing and a bachelor's degree in marketing, communications, or a related field are required.
9. What are the responsibilities of this role? Developing and executing content strategies, managing campaign asset creation, and producing customer case studies are key responsibilities.
10. How do I apply for this role? You can apply through the Airwallex careers page by submitting your resume and cover letter.