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Senior Manager, Global Performance Marketing Strategy Careers at Airwallex - Singapore | Apply Now!

Airwallex

Senior Manager, Global Performance Marketing Strategy Careers at Airwallex - Singapore | Apply Now!

full-timePosted: Dec 8, 2025

Job Description

Airwallex: Senior Manager, Global Performance Marketing Strategy in Singapore

Role Overview

As the Senior Manager, Global Performance Marketing Strategy at Airwallex, you will be at the forefront of driving customer acquisition and revenue growth. Based in Singapore, this role requires a strategic and data-driven leader who can develop and operationalize a global performance marketing strategy. You'll collaborate closely with regional marketing teams, product marketing, analytics, and revenue teams to create scalable frameworks and investment strategies across various digital channels. Your expertise will be crucial in translating business goals into integrated acquisition plans and building standardized testing methodologies.

A Day in the Life

Your day will involve a mix of strategic planning, data analysis, and cross-functional collaboration. You might start by reviewing performance reports and identifying key trends and opportunities. Then, you could be working with regional teams to localize global frameworks into market-specific plans. Another part of your day might involve developing budget forecasts and scenario modeling for the upcoming quarter. Collaborating with product marketing and analytics teams to align marketing efforts with business objectives will also be a key aspect. You'll spend time building standardized testing methodologies, ensuring consistent execution across markets, and staying updated with the latest trends in performance marketing. Presenting performance marketing results to senior management will also be a regular occurrence.

Why Singapore?

Singapore is a strategic hub for Airwallex, offering access to a vibrant and diverse market in the APAC region. The city-state boasts a thriving tech ecosystem, a highly skilled workforce, and a business-friendly environment. Being based in Singapore allows you to be closer to key regional markets and leverage the city's strong infrastructure for global operations. Singapore's commitment to innovation and its status as a financial center make it an ideal location for driving Airwallex's growth in the region.

Career Path

At Airwallex, you'll have ample opportunities for career growth and development. Starting as the Senior Manager, Global Performance Marketing Strategy, you can advance to roles such as Director of Performance Marketing, Head of Global Marketing, or even Vice President of Marketing. Airwallex is committed to promoting from within and providing employees with the resources they need to succeed. Your contributions will be recognized and rewarded, and you'll have the chance to shape the future of the company.

Salary and Benefits

The estimated salary range for this role in Singapore is between $140,000 and $220,000 USD per year, commensurate with experience. In addition to a competitive salary, Airwallex offers a comprehensive benefits package that includes health insurance, paid time off, stock options, employee assistance programs, and company-sponsored events. We also provide flexible work arrangements and professional development opportunities to support your growth and well-being.

Airwallex Culture

Airwallex fosters a culture of innovation, collaboration, and ownership. We value employees who are proactive, data-driven, and passionate about making a difference. Our operating principles guide our actions and decisions, and we encourage everyone to bring their unique perspectives to the table. We believe in empowering our employees to take risks, learn from their mistakes, and continuously improve. We also prioritize diversity and inclusion, creating a welcoming and supportive environment for everyone.

How to Apply

If you're excited about the opportunity to lead global performance marketing strategy at Airwallex, we encourage you to apply. Visit our careers page at [Airwallex Careers Page Link] and submit your resume and cover letter. Be sure to highlight your experience in performance marketing, your strategic thinking, and your ability to collaborate with cross-functional teams. We look forward to hearing from you!

FAQ

  1. What is Airwallex?
  2. Airwallex is a global payments and financial platform that helps businesses manage their finances across borders.

  3. What are the key responsibilities of this role?
  4. Developing and operationalizing global performance marketing strategy, partnering with regional teams, and optimizing campaign performance.

  5. What qualifications are required for this role?
  6. 10+ years of experience in performance marketing, strong understanding of digital channels, and excellent communication skills.

  7. What is the salary range for this role?
  8. The estimated salary range is between $140,000 and $220,000 USD per year.

  9. What benefits does Airwallex offer?
  10. Health insurance, paid time off, stock options, employee assistance programs, and company-sponsored events.

  11. What is the company culture like at Airwallex?
  12. Innovative, collaborative, and empowering.

  13. Where is this role located?
  14. Singapore.

  15. What are the growth opportunities at Airwallex?
  16. Advancement to roles such as Director of Performance Marketing or Head of Global Marketing.

  17. How can I apply for this role?
  18. Visit our careers page and submit your resume and cover letter.

  19. What are Airwallex's operating principles?
  20. Our operating principles can be found on our website at https://www.airwallex.com/us/operating-principles.

Locations

  • Singapore, Singapore

Salary

Estimated Salary Rangemedium confidence

154,000 - 242,000 USD / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Performance Marketingintermediate
  • Global Strategyintermediate
  • Paid Search (SEM)intermediate
  • Paid Socialintermediate
  • Programmatic Advertisingintermediate
  • Digital Marketingintermediate
  • Budget Managementintermediate
  • Forecastingintermediate
  • Data Analysisintermediate
  • A/B Testingintermediate
  • ROI Analysisintermediate
  • Customer Acquisitionintermediate
  • Marketing Automationintermediate
  • Funnel Optimizationintermediate
  • LTV:CAC Analysisintermediate
  • Stakeholder Managementintermediate
  • Cross-functional Collaborationintermediate
  • Roadmap Developmentintermediate
  • Playbook Creationintermediate
  • Market Researchintermediate

Required Qualifications

  • Bachelor's degree in Marketing, Business, or a related field. (experience)
  • 10+ years of experience in performance marketing, with a focus on global strategy. (experience)
  • Proven track record of developing and executing successful performance marketing strategies. (experience)
  • Strong understanding of paid search, paid social, programmatic advertising, and emerging digital channels. (experience)
  • Experience with budget management, forecasting, and ROI analysis. (experience)
  • Proficiency in data analysis and A/B testing. (experience)
  • Excellent communication and presentation skills. (experience)
  • Ability to collaborate effectively with cross-functional teams. (experience)
  • Experience working in a fast-paced, dynamic environment. (experience)
  • Strong analytical and problem-solving skills. (experience)
  • Experience with marketing automation platforms and CRM systems. (experience)
  • Knowledge of the fintech industry is a plus. (experience)

Responsibilities

  • Develop and operationalize the global performance marketing strategy across paid search, paid social, programmatic, and emerging channels.
  • Partner with regional teams (APAC, EMEA, North America) to localize global frameworks into market-specific plans that drive efficiency and scale.
  • Develop options for channel mix strategy, investment allocation models, and measurement frameworks tied to pipeline, revenue, and LTV:CAC goals.
  • Lead quarterly planning cycles, including budget forecasting, scenario modeling, and regional investment trade-offs.
  • Collaborate with product marketing, analytics, and revenue teams to align performance marketing efforts with overall business objectives.
  • Build standardized testing methodologies to optimize campaign performance and identify growth opportunities.
  • Ensure consistency in execution across markets and channels.
  • Develop a deep understanding of customer behavior and market trends to inform marketing strategies.
  • Monitor and analyze campaign performance, identifying areas for improvement and optimization.
  • Stay up-to-date with the latest trends and technologies in performance marketing.
  • Present performance marketing results and insights to senior management.
  • Manage relationships with external vendors and agencies.
  • Create and maintain documentation of performance marketing processes and best practices.
  • Mentor and develop junior members of the performance marketing team.

Benefits

  • general: Competitive salary and benefits package.
  • general: Opportunity to work on a global scale with a fast-growing company.
  • general: Collaborative and supportive work environment.
  • general: Chance to make a significant impact on the company's growth and success.
  • general: Professional development opportunities.
  • general: Flexible work arrangements.
  • general: Health insurance.
  • general: Paid time off.
  • general: Stock options.
  • general: Employee assistance program.
  • general: Company-sponsored events and activities.
  • general: Commuter benefits.
  • general: Wellness programs.
  • general: Parental leave.
  • general: Retirement plan.

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Airwallex logo

Senior Manager, Global Performance Marketing Strategy Careers at Airwallex - Singapore | Apply Now!

Airwallex

Senior Manager, Global Performance Marketing Strategy Careers at Airwallex - Singapore | Apply Now!

full-timePosted: Dec 8, 2025

Job Description

Airwallex: Senior Manager, Global Performance Marketing Strategy in Singapore

Role Overview

As the Senior Manager, Global Performance Marketing Strategy at Airwallex, you will be at the forefront of driving customer acquisition and revenue growth. Based in Singapore, this role requires a strategic and data-driven leader who can develop and operationalize a global performance marketing strategy. You'll collaborate closely with regional marketing teams, product marketing, analytics, and revenue teams to create scalable frameworks and investment strategies across various digital channels. Your expertise will be crucial in translating business goals into integrated acquisition plans and building standardized testing methodologies.

A Day in the Life

Your day will involve a mix of strategic planning, data analysis, and cross-functional collaboration. You might start by reviewing performance reports and identifying key trends and opportunities. Then, you could be working with regional teams to localize global frameworks into market-specific plans. Another part of your day might involve developing budget forecasts and scenario modeling for the upcoming quarter. Collaborating with product marketing and analytics teams to align marketing efforts with business objectives will also be a key aspect. You'll spend time building standardized testing methodologies, ensuring consistent execution across markets, and staying updated with the latest trends in performance marketing. Presenting performance marketing results to senior management will also be a regular occurrence.

Why Singapore?

Singapore is a strategic hub for Airwallex, offering access to a vibrant and diverse market in the APAC region. The city-state boasts a thriving tech ecosystem, a highly skilled workforce, and a business-friendly environment. Being based in Singapore allows you to be closer to key regional markets and leverage the city's strong infrastructure for global operations. Singapore's commitment to innovation and its status as a financial center make it an ideal location for driving Airwallex's growth in the region.

Career Path

At Airwallex, you'll have ample opportunities for career growth and development. Starting as the Senior Manager, Global Performance Marketing Strategy, you can advance to roles such as Director of Performance Marketing, Head of Global Marketing, or even Vice President of Marketing. Airwallex is committed to promoting from within and providing employees with the resources they need to succeed. Your contributions will be recognized and rewarded, and you'll have the chance to shape the future of the company.

Salary and Benefits

The estimated salary range for this role in Singapore is between $140,000 and $220,000 USD per year, commensurate with experience. In addition to a competitive salary, Airwallex offers a comprehensive benefits package that includes health insurance, paid time off, stock options, employee assistance programs, and company-sponsored events. We also provide flexible work arrangements and professional development opportunities to support your growth and well-being.

Airwallex Culture

Airwallex fosters a culture of innovation, collaboration, and ownership. We value employees who are proactive, data-driven, and passionate about making a difference. Our operating principles guide our actions and decisions, and we encourage everyone to bring their unique perspectives to the table. We believe in empowering our employees to take risks, learn from their mistakes, and continuously improve. We also prioritize diversity and inclusion, creating a welcoming and supportive environment for everyone.

How to Apply

If you're excited about the opportunity to lead global performance marketing strategy at Airwallex, we encourage you to apply. Visit our careers page at [Airwallex Careers Page Link] and submit your resume and cover letter. Be sure to highlight your experience in performance marketing, your strategic thinking, and your ability to collaborate with cross-functional teams. We look forward to hearing from you!

FAQ

  1. What is Airwallex?
  2. Airwallex is a global payments and financial platform that helps businesses manage their finances across borders.

  3. What are the key responsibilities of this role?
  4. Developing and operationalizing global performance marketing strategy, partnering with regional teams, and optimizing campaign performance.

  5. What qualifications are required for this role?
  6. 10+ years of experience in performance marketing, strong understanding of digital channels, and excellent communication skills.

  7. What is the salary range for this role?
  8. The estimated salary range is between $140,000 and $220,000 USD per year.

  9. What benefits does Airwallex offer?
  10. Health insurance, paid time off, stock options, employee assistance programs, and company-sponsored events.

  11. What is the company culture like at Airwallex?
  12. Innovative, collaborative, and empowering.

  13. Where is this role located?
  14. Singapore.

  15. What are the growth opportunities at Airwallex?
  16. Advancement to roles such as Director of Performance Marketing or Head of Global Marketing.

  17. How can I apply for this role?
  18. Visit our careers page and submit your resume and cover letter.

  19. What are Airwallex's operating principles?
  20. Our operating principles can be found on our website at https://www.airwallex.com/us/operating-principles.

Locations

  • Singapore, Singapore

Salary

Estimated Salary Rangemedium confidence

154,000 - 242,000 USD / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Performance Marketingintermediate
  • Global Strategyintermediate
  • Paid Search (SEM)intermediate
  • Paid Socialintermediate
  • Programmatic Advertisingintermediate
  • Digital Marketingintermediate
  • Budget Managementintermediate
  • Forecastingintermediate
  • Data Analysisintermediate
  • A/B Testingintermediate
  • ROI Analysisintermediate
  • Customer Acquisitionintermediate
  • Marketing Automationintermediate
  • Funnel Optimizationintermediate
  • LTV:CAC Analysisintermediate
  • Stakeholder Managementintermediate
  • Cross-functional Collaborationintermediate
  • Roadmap Developmentintermediate
  • Playbook Creationintermediate
  • Market Researchintermediate

Required Qualifications

  • Bachelor's degree in Marketing, Business, or a related field. (experience)
  • 10+ years of experience in performance marketing, with a focus on global strategy. (experience)
  • Proven track record of developing and executing successful performance marketing strategies. (experience)
  • Strong understanding of paid search, paid social, programmatic advertising, and emerging digital channels. (experience)
  • Experience with budget management, forecasting, and ROI analysis. (experience)
  • Proficiency in data analysis and A/B testing. (experience)
  • Excellent communication and presentation skills. (experience)
  • Ability to collaborate effectively with cross-functional teams. (experience)
  • Experience working in a fast-paced, dynamic environment. (experience)
  • Strong analytical and problem-solving skills. (experience)
  • Experience with marketing automation platforms and CRM systems. (experience)
  • Knowledge of the fintech industry is a plus. (experience)

Responsibilities

  • Develop and operationalize the global performance marketing strategy across paid search, paid social, programmatic, and emerging channels.
  • Partner with regional teams (APAC, EMEA, North America) to localize global frameworks into market-specific plans that drive efficiency and scale.
  • Develop options for channel mix strategy, investment allocation models, and measurement frameworks tied to pipeline, revenue, and LTV:CAC goals.
  • Lead quarterly planning cycles, including budget forecasting, scenario modeling, and regional investment trade-offs.
  • Collaborate with product marketing, analytics, and revenue teams to align performance marketing efforts with overall business objectives.
  • Build standardized testing methodologies to optimize campaign performance and identify growth opportunities.
  • Ensure consistency in execution across markets and channels.
  • Develop a deep understanding of customer behavior and market trends to inform marketing strategies.
  • Monitor and analyze campaign performance, identifying areas for improvement and optimization.
  • Stay up-to-date with the latest trends and technologies in performance marketing.
  • Present performance marketing results and insights to senior management.
  • Manage relationships with external vendors and agencies.
  • Create and maintain documentation of performance marketing processes and best practices.
  • Mentor and develop junior members of the performance marketing team.

Benefits

  • general: Competitive salary and benefits package.
  • general: Opportunity to work on a global scale with a fast-growing company.
  • general: Collaborative and supportive work environment.
  • general: Chance to make a significant impact on the company's growth and success.
  • general: Professional development opportunities.
  • general: Flexible work arrangements.
  • general: Health insurance.
  • general: Paid time off.
  • general: Stock options.
  • general: Employee assistance program.
  • general: Company-sponsored events and activities.
  • general: Commuter benefits.
  • general: Wellness programs.
  • general: Parental leave.
  • general: Retirement plan.

Target Your Resume for "Senior Manager, Global Performance Marketing Strategy Careers at Airwallex - Singapore | Apply Now!" , Airwallex

Get personalized recommendations to optimize your resume specifically for Senior Manager, Global Performance Marketing Strategy Careers at Airwallex - Singapore | Apply Now!. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Senior Manager, Global Performance Marketing Strategy Careers at Airwallex - Singapore | Apply Now!" , Airwallex

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

Performance MarketingGlobal StrategySingaporeFintechManagementDigital MarketingGlobal Marketing StrategyPaid SearchPaid SocialProgrammatic AdvertisingMarketing LeadershipCustomer AcquisitionRevenue GrowthAirwallex CareersSingapore JobsFintech MarketingMarketing StrategyData-Driven MarketingSEMPPCSocial Media MarketingMarketing AnalyticsLTV:CACMarketing ROIBudget ManagementCampaign OptimizationDigital AdvertisingMarketing AutomationGlobal Expansion MarketingFintech Careers SingaporeFinTechPaymentsEngineeringProduct

Answer 10 quick questions to check your fit for Senior Manager, Global Performance Marketing Strategy Careers at Airwallex - Singapore | Apply Now! @ Airwallex.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

Related Books and Jobs

No related jobs found at the moment.