Senior Manager, Growth, Integrated Marketing at Airwallex - Singapore

Role Overview

As the Senior Manager, Growth, Integrated Marketing at Airwallex, you will be a key player in driving our growth strategy through creative and impactful marketing campaigns. Based in Singapore, you'll lead the development and execution of integrated marketing initiatives across various channels, focusing on engaging customers throughout their journey with Airwallex. This role demands a blend of strategic thinking, creative vision, and strong cross-functional leadership. You will collaborate closely with Design, Brand, Product Marketing, and Growth teams to create cohesive and compelling experiences that drive customer acquisition, retention, and expansion.

A Day in the Life

Here’s what a typical day might look like:

• Start the day by reviewing campaign performance data and identifying areas for optimization.
• Collaborate with the Design team on new creative concepts for upcoming marketing campaigns.
• Meet with the Product Marketing team to align on messaging and positioning for new product launches.
• Work with the Growth team to plan and execute A/B tests on landing pages and email campaigns.
• Analyze customer feedback and insights to inform future marketing strategies.
• Present marketing plans and performance reports to senior management.
• Manage relationships with external vendors and agencies.
• Mentor and coach team members on marketing best practices.
• Participate in brainstorming sessions to generate new and innovative marketing ideas.

Why Singapore?

Singapore is a vibrant hub for innovation and technology, making it an ideal location for Airwallex to drive its global growth. The city-state offers a diverse and skilled talent pool, a business-friendly environment, and a strategic location for accessing the broader Asia-Pacific market. Being based in Singapore allows you to be at the heart of Airwallex's expansion efforts in the region, working alongside a dynamic team of professionals from diverse backgrounds.

Career Path

At Airwallex, we are committed to the growth and development of our employees. As a Senior Manager, Growth, Integrated Marketing, you will have opportunities to expand your skills and advance your career within the company. Potential career paths include:

• Director of Growth Marketing: Lead a larger team of marketing professionals and oversee the development and execution of growth strategies across multiple channels.
• VP of Marketing: Oversee all marketing activities for a specific region or business unit.
• Head of Growth: Lead the entire growth organization, driving overall growth strategy and execution.

Salary & Benefits

Airwallex offers a competitive salary and benefits package that includes:

• Competitive salary and equity package.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off policy.
• Flexible work arrangements.
• Professional development opportunities.
• Employee assistance program.
• Wellness programs.
• Company-sponsored events and activities.
• Employee referral program.
• Commuter benefits.
• Free snacks and drinks.
• Modern and collaborative workspace.

Airwallex Culture

At Airwallex, we foster a culture of innovation, collaboration, and customer focus. We value individuals who are passionate about making a difference and are committed to building the future of global finance. We encourage employees to take ownership of their work, challenge the status quo, and continuously learn and grow. Our operating principles guide our decisions and actions, ensuring that we are always aligned on our mission and values.

How to Apply

If you are excited about the opportunity to join Airwallex as a Senior Manager, Growth, Integrated Marketing, we encourage you to apply through our online application portal. Please submit your resume and a cover letter highlighting your relevant experience and qualifications. We look forward to hearing from you!

FAQ

1. What is Airwallex?

   Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 200,000 businesses worldwide with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

2. What are the key responsibilities of the Senior Manager, Growth, Integrated Marketing role?

   The Senior Manager, Growth, Integrated Marketing is responsible for leading the strategy, planning, and execution of integrated growth campaigns across various channels, partnering with cross-functional teams to concept and execute creative-led initiatives, and acting as the creative and strategic owner for growth and lifecycle campaigns.

3. What qualifications are required for this role?

   The ideal candidate will have 8+ years of experience in integrated marketing, growth marketing, or a related field, a proven track record of developing and executing successful creative-led marketing campaigns, and strong communication, collaboration, and leadership skills.

4. What is the career path for this role?

   Potential career paths include Director of Growth Marketing, VP of Marketing, and Head of Growth.

5. What is the salary and benefits package for this role?

   Airwallex offers a competitive salary and benefits package, including comprehensive health insurance, generous paid time off, and flexible work arrangements.

6. What is the company culture like at Airwallex?

   Airwallex fosters a culture of innovation, collaboration, and customer focus. We value individuals who are passionate about making a difference and are committed to building the future of global finance.

7. How do I apply for this role?

   You can apply through our online application portal by submitting your resume and a cover letter highlighting your relevant experience and qualifications.

8. What are Airwallex's operating principles?

   Airwallex's operating principles guide our decisions and actions, ensuring that we are always aligned on our mission and values. [Link to operating principles]

9. What kind of impact can I have in this role?

   You will have a significant impact on Airwallex's growth by developing and executing creative and impactful marketing campaigns that drive customer acquisition, retention, and expansion.

10. Does Airwallex support continuous learning?

    Yes, Airwallex supports continuous learning through mentorship programs, access to online learning platforms and opportunities for professional development.