Senior Marketing Manager, Pharmacy, Amazon Pharmacy
Job Description
Amazon is committed to building the world’s most customer-centric pharmacy. We value industry collaborations as we design a pharmacy experience that helps our shared customers save time, save money on their medications, and stay healthy. To support our growing industry partnerships and Partnership Services team, we are hiring a Senior Marketing Manager. In this role, you will serve as the primary marketing lead for a defined group of strategic partners across pharmaceutical manufacturers, payers, and/or provider organizations. Day-to-day, you will be the main contact for our partners’ marketing executives, work with cross-functional external partners and internal Amazon Pharmacy teams to create and deliver partner co-marketing programs that reach new pharmacy customers, and develop B2B marketing campaigns that inspire and educate existing and potential partners about the benefits of choosing Amazon Pharmacy as their solution provider. Key job responsibilities- Cultivate relationships and earn trust with partner marketing teams to launch and build joint marketing programs that expand awareness and choice of Amazon Pharmacy - Work collaboratively and effectively across a large and diverse marketing organization including centralized Performance and Brand teams essential for your programs’ and products’ success- Execute cross-functionally to build sales support tools, content, and outbound marketing campaigns to increase awareness, differentiation, and understanding of Amazon Pharmacy solutions for partners- Partner closely with product and business development colleagues on go-to-market plans and contribute to shaping new products and service offerings- Rapidly scale partner marketing through the development of marketing playbooks; maintaining a curiosity to invent and simplify programs in response to new data and opportunities- Evaluate and determine marketing resource allocations based on strategy and data- Build strong relationships across internal teams including business development, product, brand and content, growth, research, program design, account management, legal and other stakeholders- A successful candidate will be able to assess and prioritize requests and opportunities, lead with strategy but equally enjoy delivering results, be very comfortable with ambiguity, and use data to evaluate and optimize marketing plans and campaign results.
Locations
- United States, MA, Boston, Boston, MA, United States
- United States, TX, Austin, Austin, TX, United States
- United States, WA, Seattle, Seattle, WA, United States
Salary
Salary not disclosed
Estimated Salary Rangehigh confidence
150,000 - 220,000 USD / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- - 6+ years of professional non-internship marketing experienceintermediate
- - Experience using data and metrics to drive improvementsintermediate
- - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)intermediate
- - Experience building, executing and scaling cross-functional marketing programsintermediate
- - Experience leading go-to-market for consumer software or hardware product launchesintermediate
Required Qualifications
- - 6+ years of professional non-internship marketing experience (experience, 6 years)
- - Experience using data and metrics to drive improvements (experience)
- - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) (experience)
- - Experience building, executing and scaling cross-functional marketing programs (experience)
- - Experience leading go-to-market for consumer software or hardware product launches (experience)
Preferred Qualifications
- - Experience with customer segmentation, profiling, and targeting (experience)
- - Experience using any of SQL or other analytical tools for conducting data analysis (experience)
- - MBA (experience)
- - Healthcare industry marketing experience including B2B and DTC audiences and campaigns (experience)
- - Previous experience in growing partnered programs (experience)
- - Understanding of laws and regulations related to the marketing of regulated pharmaceutical products (experience)
- Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site. (experience)
Responsibilities
- - Cultivate relationships and earn trust with partner marketing teams to launch and build joint marketing programs that expand awareness and choice of Amazon Pharmacy
- - Work collaboratively and effectively across a large and diverse marketing organization including centralized Performance and Brand teams essential for your programs’ and products’ success
- - Execute cross-functionally to build sales support tools, content, and outbound marketing campaigns to increase awareness, differentiation, and understanding of Amazon Pharmacy solutions for partners
- - Partner closely with product and business development colleagues on go-to-market plans and contribute to shaping new products and service offerings
- - Rapidly scale partner marketing through the development of marketing playbooks; maintaining a curiosity to invent and simplify programs in response to new data and opportunities
- - Evaluate and determine marketing resource allocations based on strategy and data
- - Build strong relationships across internal teams including business development, product, brand and content, growth, research, program design, account management, legal and other stakeholders
- - A successful candidate will be able to assess and prioritize requests and opportunities, lead with strategy but equally enjoy delivering results, be very comfortable with ambiguity, and use data to evaluate and optimize marketing plans and campaign results.
Benefits
- general: of choosing Amazon Pharmacy as their solution provider.
