Senior Sales Manager, Twitch
Job Description
Twitch is where live happens. Every day, creators and communities connect through gaming, music, sports, and culture. For brands, this is a uniquely authentic way to reach Gen Z and millennial audiences through creator-led, live, and interactive experiences.As a Twitch Account Executive within Amazon Ads, you will own revenue growth in your country by packaging creator/streamer-led solutions, live sponsorships, and video media into high-impact campaigns. You’ll work directly with agencies and brands (especially social/influencer/content teams) to educate, design, and deliver programs that are culturally resonant, brand-safe, and performance-minded. You thrive in ambiguity, move fast, and translate ideas into commercial outcomes.Key job responsibilities• Be the market’s Twitch expert for live streaming, creators/streamers, and Gen Z engagement; run client education and planning sessions;• Build senior relationships across media, social/influencer, and brand teams; originate briefs and grow incremental spend;• Design and sell custom creator programs (streamer integrations, co-created content, live tentpoles, commerce extensions) with clear KPIs;• Advise on brand safety/suitability, creator selection and contracting, disclosure/usage rights, and best-practice messaging for live.• Orchestrate execution with Creative Strategy, Ad Tech/Amazon DSP, Events, and Production; ensure delivery, measurement, and case studies.• Convert cultural and platform trends into actionable proposals; manage forecast, pipeline, and deal hygiene in salesforce with discipline.About the teamWe’re a specialist Twitch sales pod within Amazon Ads. We combine cultural curiosity and creative craft with Amazon’s scaled ad stack to help brands show up authentically in live environments. We celebrate builders who collaborate deeply and deliver measurable results.
Locations
- United Kingdom, London, London, England, United Kingdom
Salary
Salary not disclosed
Estimated Salary Rangemedium confidence
90,000 - 140,000 USD / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- - Significant experience in digital media, influencer/creator marketing, or social advertising sales with consistent quota attainment;intermediate
- - Working knowledge of video/programmatic (e.g., Amazon DSP) and campaign measurement;intermediate
Required Qualifications
- - Significant experience in digital media, influencer/creator marketing, or social advertising sales with consistent quota attainment; (experience)
- - Proof of selling custom/partnership programs that included creators/streamers and delivered measurable outcomes; (experience)
- - Established senior relationships at agencies/brands (incl. social/influencer/content leads); (experience)
- - Working knowledge of video/programmatic (e.g., Amazon DSP) and campaign measurement; (experience)
- - Fluency in English and the local market language; excellent storytelling, negotiation, and written skills; (experience)
Preferred Qualifications
- - Experience with platforms such as TikTok, YouTube, Instagram, Twitch or creator tech (MCNs, creator commerce, moderation tools); (experience)
- - Hands-on familiarity with creator vetting, safety/suitability frameworks, usage rights/whitelisting, and disclosure norms; (experience)
- - Strong network among creators, agents, and talent managers; comfort briefing creators and managing deliverables; (experience)
- - Cultural fluency in gaming and live communities; ability to translate trends into brand strategies. (experience)
Responsibilities
- • Be the market’s Twitch expert for live streaming, creators/streamers, and Gen Z engagement; run client education and planning sessions;
- • Build senior relationships across media, social/influencer, and brand teams; originate briefs and grow incremental spend;
- • Design and sell custom creator programs (streamer integrations, co-created content, live tentpoles, commerce extensions) with clear KPIs;
- • Advise on brand safety/suitability, creator selection and contracting, disclosure/usage rights, and best-practice messaging for live.
- • Orchestrate execution with Creative Strategy, Ad Tech/Amazon DSP, Events, and Production; ensure delivery, measurement, and case studies.
- • Convert cultural and platform trends into actionable proposals; manage forecast, pipeline, and deal hygiene in salesforce with discipline.
- About the team
- We’re a specialist Twitch sales pod within Amazon Ads. We combine cultural curiosity and creative craft with Amazon’s scaled ad stack to help brands show up authentically in live environments. We celebrate builders who collaborate deeply and deliver measurable results.
Documents
Application Instructions
https://www.amazon.jobs/en/jobs/3114605