The MX Lifecycle Senior Product Manager studies customer behavior to uncover insights aiming to improve engagement. The Sr. PM will work closely with central teams and other marketplaces to drive customer engagement by (1) experimenting to identify new scalable solutions; (2) launching new products or programs in MX; (3) influencing marketing strategies based on their deep understanding of the customer; and (4) guiding marketing investment strategies.• The successful candidate will be a self-starter, with strong attention to detail, capable of diving deep and able to work in a fast-paced and ever-changing environment. She/he will take a consultative approach to help internal customers achieve their goals.• This person must have strong written and verbal communications skills in both Spanish and English, as well as an entrepreneurial spirit, the ability to influence others and strong cross-functional leadership. He or she will be known for rigorous testing, measurement, and iteration to improve results continuously.• This Product Manager will collaborate closely with internal (consumer marketing and category teams) and international teams (central teams and peers across the world).Key job responsibilitiesOwn the experimental testing design to uncover key insights and inform future campaigns.Develop segmentation models for retargeting key segments with experimental Lifecycle offers and messaging.Drive onsite improvements and customer-facing experiments to completion by coordinating with project managers, web developers, buyers, designers, and other merchandisers.Partner with program owners throughout Amazon, to iterate and test different ways in to drive lifecycle progression.Partner with technical and business teams to drive automation.Partner with global teams to identify best practices, processes and systems required to deliver desired programs in MX and then manage their local implementation.Ownership of planning, designing and executing cross-channel product marketing initiatives that drive adoption of new shopping behaviors and lead to repeat purchasing.Document best practices in execution and reporting that will serve as a model for partner teams.About the teamInclusive team cultureAt Amazon we embrace our differences and we are committed to furthering our culture of inclusion. We host annual and ongoing learning experiences. Amazon’s culture of inclusion is reinforced within our 14 Leadership Principles, which remind team members to seek diverse perspectives, learn and be curious, and earn trust.Work Life BalanceWe believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.Mentorship & Career GrowthOur team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional.