Job Description

Locations

• Makati City, Metro Manila, Philippines 1226

Salary

Skills Required

• collaborative roleintermediate
• developing and maintaining relationshipsintermediate
• understanding of marketsintermediate
• developing and implementing marketing campaignsintermediate
• engaging with partnersintermediate
• establishing marketing plansintermediate
• educating partnersintermediate
• sharing marketing collateralsintermediate
• advising on campaignsintermediate
• reviewing and approving communicationsintermediate
• measuring asset usage and marketing efficiencyintermediate
• guiding eCommerce capabilitiesintermediate
• improving omni-channel experienceintermediate
• forging opinions on online capabilitiesintermediate
• finding opportunities for improvementintermediate
• establishing recommendationsintermediate
• assisting with online programsintermediate
• implementing improvement programsintermediate
• developing and implementing programsintermediate
• monitoring programsintermediate
• collaborating with partnersintermediate
• coordinating setup of programsintermediate
• supporting sales teamsintermediate
• collecting channel insightsintermediate
• solution-based thinkingintermediate
• creativityintermediate

Required Qualifications

• 10 years or more experience in a marketing role with solid project management experience, ideally in the retail industry or related industry relevant to the role (experience in the consumer electronics industry is a plus). (experience, 10 years)
• Strong analytical and reporting skills. Ability to identify trends and make informed decisions/recommendations grounded in data and analytics. (experience)
• Ability to work cross functionally, influence and form close partnerships with a variety of teams, internally and externally. (experience)
• Proven organisational skills, ability to prioritise tasks and manage time efficiently while maintaining attention to detail. (experience)
• English proficiency is a must. (experience)

Preferred Qualifications

• Other South Asian language skills are a plus. (experience)
• Ability to see the world through the eyes of the customer by deeply understanding their needs, challenges, and concerns — you obsess over how customers experience products and services. (experience)
• Working experience across in Philippines and other SA markets. (experience)
• Excellent written, presentation and oral communication skills. (experience)
• Strong level of integrity, honesty, and accountability in all that you do. (experience)

Responsibilities

• Develop and maintain relationships with both Apple account managers and channel partners, supported by a deep understanding of the markets.
• Work closely with partners in scope to develop and implement amazing marketing campaigns across traditional and digital media:
• - Engage with partners to establish annual/quarterly marketing plan.
• - Educate partners on Apple's product launch communication guidelines and share marketing collaterals.
• - Advise partners to prepare high-quality campaigns in line with Apple level of expectations, including relevant message, audience and media, and drive awareness, foot traffic and sales.
• - Review and approve ATL and BTL communications from partners.
• - Measure asset usage and marketing efficiency across all media.
• Guide partners to set up outstanding eCommerce capabilities that improve omni-channel experience and help drive sales:
• - Forge an opinion on partners online capabilities across all aspects of the online experience - eg. traffic generation, buy-flow, fulfilment.
• - Find opportunities for improvement and establish clear recommendations to achieve best-in-class experience.
• - Assist sales with setting up online programs such as online affordability and online attach.
• - Work with partners to implement improvement programs to uplift online capabilities and drive an incredible customer experience.
• Develop and implement programs (ie. partner-run activities such as group demos, workshops, webinars, online demos, etc.) to improve product story-telling across the channel:
• - Monitor ongoing programs and collaborate closely with partners to discuss improvement opportunities.
• - Work with country teams to find opportunities for new programs concepts to deliver a richer experience to customers.
• - Coordinate setup of new programs in collaboration with partners and relevant Apple stakeholders.
• Support Sales country teams with other value-add initiatives such as collection of channel insight to better understand market trends and customer behaviour.

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