Resume and JobRESUME AND JOB
Apple logo

Senior Digital Merchandising Specialist

Apple

Senior Digital Merchandising Specialist

Apple logo

Apple

full-time

Posted: November 3, 2025

Number of Vacancies: 1

Job Description

magine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for a Digital Experience Strategist - Greater China, to help us do extraordinary things. The Digital Experience and Merchandising (DE&M) team defines, develops and delivers an exceptional shopping experience for Apple Store Online customers across all of our digital platforms. As a Digital Merchandising Specialist, you will play a key role in developing innovative regional merchandising and story telling strategies that captivate customers and support purchase confidence. You will have the opportunity to shape how people shop, driving innovation and creating best-in-class experiences for Apple customers. This role will support the planning and execution of regional digital merchandising strategies including for campaigns and promotions on Apple flagship stores on China marketplaces and social platforms. This individual will leverage an understanding of business goals, commercial programs, customer journeys and friction points to continuously optimize the e-commerce experience. - Support the development of detailed merchandising strategies, briefs and plans for campaigns and promotions in partnership with worldwide DE&M team, commercial teams, Marketing teams and other partners. - Collaborate with worldwide and regional cross-functional teams for launches to ensure local relevance in merchandising, including navigation, content, curation, and performance optimization. - Generate reports and analyze the performance of the store to extract actionable insights, and translate them into clear recommendations and plans. - Work cross-functionally to understand the customer journey and implement strategies that enhance the digital shopping experience on the platform store. - Regular meetings with peers in AMR and Europe during overlapping business hours.

Locations

  • Shanghai, Shanghai, China 200335

Salary

Salary not disclosed

Estimated Salary Rangemedium confidence

1,500,000 - 3,000,000 INR / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • developing innovative merchandising strategiesintermediate
  • story telling strategiesintermediate
  • planning and execution of regional digital merchandising strategiesintermediate
  • understanding of business goalsintermediate
  • understanding of commercial programsintermediate
  • understanding of customer journeysintermediate
  • identifying friction pointsintermediate
  • optimizing e-commerce experienceintermediate
  • developing detailed merchandising strategiesintermediate
  • developing briefs and plansintermediate
  • collaborating with cross-functional teamsintermediate
  • ensuring local relevance in merchandisingintermediate
  • navigation optimizationintermediate
  • content curationintermediate
  • performance optimizationintermediate
  • generating reportsintermediate
  • analyzing performanceintermediate
  • extracting actionable insightsintermediate
  • translating insights into recommendationsintermediate
  • implementing strategies to enhance digital shopping experienceintermediate
  • cross-functional collaborationintermediate
  • fostering inclusionintermediate

Required Qualifications

  • - 5+ years of experience in digital commerce, marketing, customer experience, digital merchandising, or equivalent experience. (experience, 5 years)
  • - Fluent English and Chinese (experience)

Preferred Qualifications

  • - Experience working closely with creative and UX teams to create innovative customer experiences. (experience)
  • - Knowledgeable of China E-Commerce marketplaces (experience)
  • - BA/BS in related field (experience)
  • - Experience enhancing digital merchandising performance through data-driven insights. (experience)
  • - Solid communication and presentation skills. (experience)
  • - Good understanding of China e-commerce platforms, regional retail trends, including shopping behaviors, consumer preferences and conversion optimization strategies. (experience)
  • - Familiar with using platform analytics reporting tools, Adobe analytics and Tableau (experience)
  • - Demonstrates Apple’s values of inclusion and diversity. (experience)

Responsibilities

  • This role will support the planning and execution of regional digital merchandising strategies including for campaigns and promotions on Apple flagship stores on China marketplaces and social platforms. This individual will leverage an understanding of business goals, commercial programs, customer journeys and friction points to continuously optimize the e-commerce experience.
  • - Support the development of detailed merchandising strategies, briefs and plans for campaigns and promotions in partnership with worldwide DE&M team, commercial teams, Marketing teams and other partners.
  • - Collaborate with worldwide and regional cross-functional teams for launches to ensure local relevance in merchandising, including navigation, content, curation, and performance optimization.
  • - Generate reports and analyze the performance of the store to extract actionable insights, and translate them into clear recommendations and plans.
  • - Work cross-functionally to understand the customer journey and implement strategies that enhance the digital shopping experience on the platform store.
  • - Regular meetings with peers in AMR and Europe during overlapping business hours.

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Apple logo

Senior Digital Merchandising Specialist

Apple

Senior Digital Merchandising Specialist

Apple logo

Apple

full-time

Posted: November 3, 2025

Number of Vacancies: 1

Job Description

magine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for a Digital Experience Strategist - Greater China, to help us do extraordinary things. The Digital Experience and Merchandising (DE&M) team defines, develops and delivers an exceptional shopping experience for Apple Store Online customers across all of our digital platforms. As a Digital Merchandising Specialist, you will play a key role in developing innovative regional merchandising and story telling strategies that captivate customers and support purchase confidence. You will have the opportunity to shape how people shop, driving innovation and creating best-in-class experiences for Apple customers. This role will support the planning and execution of regional digital merchandising strategies including for campaigns and promotions on Apple flagship stores on China marketplaces and social platforms. This individual will leverage an understanding of business goals, commercial programs, customer journeys and friction points to continuously optimize the e-commerce experience. - Support the development of detailed merchandising strategies, briefs and plans for campaigns and promotions in partnership with worldwide DE&M team, commercial teams, Marketing teams and other partners. - Collaborate with worldwide and regional cross-functional teams for launches to ensure local relevance in merchandising, including navigation, content, curation, and performance optimization. - Generate reports and analyze the performance of the store to extract actionable insights, and translate them into clear recommendations and plans. - Work cross-functionally to understand the customer journey and implement strategies that enhance the digital shopping experience on the platform store. - Regular meetings with peers in AMR and Europe during overlapping business hours.

Locations

  • Shanghai, Shanghai, China 200335

Salary

Salary not disclosed

Estimated Salary Rangemedium confidence

1,500,000 - 3,000,000 INR / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • developing innovative merchandising strategiesintermediate
  • story telling strategiesintermediate
  • planning and execution of regional digital merchandising strategiesintermediate
  • understanding of business goalsintermediate
  • understanding of commercial programsintermediate
  • understanding of customer journeysintermediate
  • identifying friction pointsintermediate
  • optimizing e-commerce experienceintermediate
  • developing detailed merchandising strategiesintermediate
  • developing briefs and plansintermediate
  • collaborating with cross-functional teamsintermediate
  • ensuring local relevance in merchandisingintermediate
  • navigation optimizationintermediate
  • content curationintermediate
  • performance optimizationintermediate
  • generating reportsintermediate
  • analyzing performanceintermediate
  • extracting actionable insightsintermediate
  • translating insights into recommendationsintermediate
  • implementing strategies to enhance digital shopping experienceintermediate
  • cross-functional collaborationintermediate
  • fostering inclusionintermediate

Required Qualifications

  • - 5+ years of experience in digital commerce, marketing, customer experience, digital merchandising, or equivalent experience. (experience, 5 years)
  • - Fluent English and Chinese (experience)

Preferred Qualifications

  • - Experience working closely with creative and UX teams to create innovative customer experiences. (experience)
  • - Knowledgeable of China E-Commerce marketplaces (experience)
  • - BA/BS in related field (experience)
  • - Experience enhancing digital merchandising performance through data-driven insights. (experience)
  • - Solid communication and presentation skills. (experience)
  • - Good understanding of China e-commerce platforms, regional retail trends, including shopping behaviors, consumer preferences and conversion optimization strategies. (experience)
  • - Familiar with using platform analytics reporting tools, Adobe analytics and Tableau (experience)
  • - Demonstrates Apple’s values of inclusion and diversity. (experience)

Responsibilities

  • This role will support the planning and execution of regional digital merchandising strategies including for campaigns and promotions on Apple flagship stores on China marketplaces and social platforms. This individual will leverage an understanding of business goals, commercial programs, customer journeys and friction points to continuously optimize the e-commerce experience.
  • - Support the development of detailed merchandising strategies, briefs and plans for campaigns and promotions in partnership with worldwide DE&M team, commercial teams, Marketing teams and other partners.
  • - Collaborate with worldwide and regional cross-functional teams for launches to ensure local relevance in merchandising, including navigation, content, curation, and performance optimization.
  • - Generate reports and analyze the performance of the store to extract actionable insights, and translate them into clear recommendations and plans.
  • - Work cross-functionally to understand the customer journey and implement strategies that enhance the digital shopping experience on the platform store.
  • - Regular meetings with peers in AMR and Europe during overlapping business hours.

Target Your Resume for "Senior Digital Merchandising Specialist" , Apple

Get personalized recommendations to optimize your resume specifically for Senior Digital Merchandising Specialist. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Senior Digital Merchandising Specialist" , Apple

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

Hardware

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