Senior Product Marketing Manager, Service Collection
Atlassian
Senior Product Marketing Manager, Service Collection
Job Description
Senior Product Marketing Manager, Service Collection
📋 Job Overview
The Senior Product Marketing Manager at Atlassian will drive the acquisition, adoption, and expansion of Jira Service Management and Service Collection. This role involves implementing marketing campaigns across all funnel stages for both SMB and enterprise customers, and shaping go-to-market strategies for ITOM capabilities.
📍 Location: Mountain View, United States or Remote (Remote/Hybrid)
🏢 Category: Marketing
📅 Posted: 2025-12-08 07:24 PM
🎯 Key Responsibilities
- Implement marketing campaigns across all funnel stages for SMB and enterprise customers
- Collaborate with Product Management and demand generation to deliver distinctive campaigns
- Influence go-to-market strategy for ITOM capabilities
- Craft compelling messaging and positioning for campaigns
- Develop and execute go-to-market strategies for Service Collection ITOM capabilities
- Partner with Demand Generation and Performance Marketing to design and execute campaigns
- Provide market and customer insights to product, marketing stakeholders, and demand generation
- Become an expert in target audiences and their needs
- Conduct customer and market research to inform product direction, messaging, and campaign strategy
✅ Required Qualifications
- 5-8+ years of B2B product marketing experience
- Understanding of both PLG and sales-led GTM tactics
- Experience in writing unique and compelling content for diverse personas
- Passionate, self-starter with a can-do attitude
- Ability to make data-informed decisions
- Experience in spotting opportunities for improvement
- Ability to translate customer needs and market demand into messaging, content, and sales enablement
- Thrives on teamwork and building relationships across marketing, product, sales, and more
- Experience delivering campaigns that move the market
- Ability to track campaign performance and drive results
- Can translate projects and initiatives into business impact
🛠️ Required Skills
- Marketing campaign management
- Product positioning and messaging
- Go-to-market strategy development
- Content creation for technical audiences
- Data analysis and decision-making
- Stakeholder collaboration
- Customer and market research
- Understanding of PLG and sales-led GTM tactics
🎁 Benefits & Perks
- Health and wellbeing resources
- Paid volunteer days
- Wide range of perks and benefits
Locations
- Mountain View, United States or Remote (Remote)
Salary
145,800 - 229,125 USD / yearly
Estimated Salary Rangemedium confidence
150,000 - 220,000 USD / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Marketing campaign managementintermediate
- Product positioning and messagingintermediate
- Go-to-market strategy developmentintermediate
- Content creation for technical audiencesintermediate
- Data analysis and decision-makingintermediate
- Stakeholder collaborationintermediate
- Customer and market researchintermediate
- Understanding of PLG and sales-led GTM tacticsintermediate
Required Qualifications
- 5-8+ years of B2B product marketing experience (experience)
- Understanding of both PLG and sales-led GTM tactics (experience)
- Experience in writing unique and compelling content for diverse personas (experience)
- Passionate, self-starter with a can-do attitude (experience)
- Ability to make data-informed decisions (experience)
- Experience in spotting opportunities for improvement (experience)
- Ability to translate customer needs and market demand into messaging, content, and sales enablement (experience)
- Thrives on teamwork and building relationships across marketing, product, sales, and more (experience)
- Experience delivering campaigns that move the market (experience)
- Ability to track campaign performance and drive results (experience)
- Can translate projects and initiatives into business impact (experience)
Responsibilities
- Implement marketing campaigns across all funnel stages for SMB and enterprise customers
- Collaborate with Product Management and demand generation to deliver distinctive campaigns
- Influence go-to-market strategy for ITOM capabilities
- Craft compelling messaging and positioning for campaigns
- Develop and execute go-to-market strategies for Service Collection ITOM capabilities
- Partner with Demand Generation and Performance Marketing to design and execute campaigns
- Provide market and customer insights to product, marketing stakeholders, and demand generation
- Become an expert in target audiences and their needs
- Conduct customer and market research to inform product direction, messaging, and campaign strategy
Benefits
- general: Health and wellbeing resources
- general: Paid volunteer days
- general: Wide range of perks and benefits
Tags & Categories
Senior Product Marketing Manager, Service Collection
Atlassian
Senior Product Marketing Manager, Service Collection
Job Description
Senior Product Marketing Manager, Service Collection
📋 Job Overview
The Senior Product Marketing Manager at Atlassian will drive the acquisition, adoption, and expansion of Jira Service Management and Service Collection. This role involves implementing marketing campaigns across all funnel stages for both SMB and enterprise customers, and shaping go-to-market strategies for ITOM capabilities.
📍 Location: Mountain View, United States or Remote (Remote/Hybrid)
🏢 Category: Marketing
📅 Posted: 2025-12-08 07:24 PM
🎯 Key Responsibilities
- Implement marketing campaigns across all funnel stages for SMB and enterprise customers
- Collaborate with Product Management and demand generation to deliver distinctive campaigns
- Influence go-to-market strategy for ITOM capabilities
- Craft compelling messaging and positioning for campaigns
- Develop and execute go-to-market strategies for Service Collection ITOM capabilities
- Partner with Demand Generation and Performance Marketing to design and execute campaigns
- Provide market and customer insights to product, marketing stakeholders, and demand generation
- Become an expert in target audiences and their needs
- Conduct customer and market research to inform product direction, messaging, and campaign strategy
✅ Required Qualifications
- 5-8+ years of B2B product marketing experience
- Understanding of both PLG and sales-led GTM tactics
- Experience in writing unique and compelling content for diverse personas
- Passionate, self-starter with a can-do attitude
- Ability to make data-informed decisions
- Experience in spotting opportunities for improvement
- Ability to translate customer needs and market demand into messaging, content, and sales enablement
- Thrives on teamwork and building relationships across marketing, product, sales, and more
- Experience delivering campaigns that move the market
- Ability to track campaign performance and drive results
- Can translate projects and initiatives into business impact
🛠️ Required Skills
- Marketing campaign management
- Product positioning and messaging
- Go-to-market strategy development
- Content creation for technical audiences
- Data analysis and decision-making
- Stakeholder collaboration
- Customer and market research
- Understanding of PLG and sales-led GTM tactics
🎁 Benefits & Perks
- Health and wellbeing resources
- Paid volunteer days
- Wide range of perks and benefits
Locations
- Mountain View, United States or Remote (Remote)
Salary
145,800 - 229,125 USD / yearly
Estimated Salary Rangemedium confidence
150,000 - 220,000 USD / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Marketing campaign managementintermediate
- Product positioning and messagingintermediate
- Go-to-market strategy developmentintermediate
- Content creation for technical audiencesintermediate
- Data analysis and decision-makingintermediate
- Stakeholder collaborationintermediate
- Customer and market researchintermediate
- Understanding of PLG and sales-led GTM tacticsintermediate
Required Qualifications
- 5-8+ years of B2B product marketing experience (experience)
- Understanding of both PLG and sales-led GTM tactics (experience)
- Experience in writing unique and compelling content for diverse personas (experience)
- Passionate, self-starter with a can-do attitude (experience)
- Ability to make data-informed decisions (experience)
- Experience in spotting opportunities for improvement (experience)
- Ability to translate customer needs and market demand into messaging, content, and sales enablement (experience)
- Thrives on teamwork and building relationships across marketing, product, sales, and more (experience)
- Experience delivering campaigns that move the market (experience)
- Ability to track campaign performance and drive results (experience)
- Can translate projects and initiatives into business impact (experience)
Responsibilities
- Implement marketing campaigns across all funnel stages for SMB and enterprise customers
- Collaborate with Product Management and demand generation to deliver distinctive campaigns
- Influence go-to-market strategy for ITOM capabilities
- Craft compelling messaging and positioning for campaigns
- Develop and execute go-to-market strategies for Service Collection ITOM capabilities
- Partner with Demand Generation and Performance Marketing to design and execute campaigns
- Provide market and customer insights to product, marketing stakeholders, and demand generation
- Become an expert in target audiences and their needs
- Conduct customer and market research to inform product direction, messaging, and campaign strategy
Benefits
- general: Health and wellbeing resources
- general: Paid volunteer days
- general: Wide range of perks and benefits
Tags & Categories