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Becton Dickinson logo

Marketing Manager, US Professional Services

Becton Dickinson

Marketing Manager, US Professional Services

Becton Dickinson logo

Becton Dickinson

full-time

Posted: November 26, 2025

Number of Vacancies: 1

Job Description

Job Description Summary

Job Description

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Excited to grow your career?

The Marketing Manager, US Professional Services role is accountable for the achievement of key marketing goals for the Services product line. The role strengthens our service organization’s ability to advance value-added products and programs that increase the market impact of our offerings. They provide leadership for service offerings to ensure market/customer focused projects deliver growth while meeting customer expectations.


This role defines and/or influences the development and drives the execution of functional or product line plans through a deep understanding of target markets and products. The position has significant impact across multiple functions and levels of the service organizations, including platform and regional leadership. The role will lead US regional service marketing initiatives and will represent service marketing as a member of key platform development core teams, helping deliver new offerings and infuse service marketing at all levels of the business. The Service Marketing Manager demonstrates marketing expertise through specific skills and knowledge including service and technical product development & management, marketing planning, pricing and financial forecasting.

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.  We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Responsibilities 

  • Accountable for delivery of customer-driven service offerings and value messaging for the US region

  • Responsible for driving commitment and alignment with stakeholders across the Life Sciences US region organizations for selected projects. Collaborates with Global Service Marketing teams and leverages informal influence to drive execution, gain alignment, and secure additional investment as needed

  • Owns the US region Service product roadmap, commercialization strategy, and launch management of Service Products, including service offerings, digital services and remote connectivity

  • Functions as Marketing and program leader for US service product launch plans

  • Deliver data-driven segmentation to create appropriate offers for right markets and platforms

  • Maintain relationships with senior leaders across service and platform organizations in order to drive Service Product prioritization

  • Build and leverage market knowledge through customer and industry engagement; collaborate with clients and internal stakeholders on product requirements and client expectations for service-connected solutions

  • Lead the strategy for the design and development of advanced machine learning models that support Service Products and execute marketing strategy based on these efforts

  • Leverage significant marketing, commercialization, data science, and software development/technology expertise to deliver new, value-driven service product offerings

Qualifications

Education

  • Bachelor’s Degree or equivalent in Marketing, Management, Communications, Business Administration or related technical field

Experience and Knowledge

  • Minimum of 5 years experiences in product management, communications, technical function or marketing management for a medical technology company; project management experience is a plus

  • Experience in and understanding of Capital Service agreements, Warranty and Field Service programs

  • Strong understanding of the Life Sciences marketplace and competitive environment

  • Demonstrated experience working in a diverse, global team environment, including planning, collaboration, problem solving, conflict resolution and consensus building skills

  • Proficiency in product lifecycle management, budgeting, market research and development of business plans for service and technical products and offerings

  • Strategic planning, budgeting, market research, messaging and positioning of service and technical products and offerings

  • Experience in market-driven product/process development and/or improvements

  • Proficient in Microsoft Office Suite products (Word, Excel, PowerPoint, Projects)

Abilities

  • Ability to balance detailed service and technical needs with high level organizational business goals

  • Excellent interpersonal, oral, written and platform communication skills

  • Demonstrated experience in managing and prioritizing multiple tasks in a condensed time frame

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit https://bd.com/careers

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.

Required Skills

Optional Skills

.

Primary Work Location

USA MD - Sparks - 7 Loveton Circle

Additional Locations

USA CA - San Diego (IDS), USA IL - Vernon Hills, USA NJ - Franklin Lakes

Work Shift

At BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.

Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates’ progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles.

Salary Range Information

99 600,00 $ - 164 300,00 $ USD Annual

Locations

  • Sparks, Maryland, United States of America
  • San Diego, California, United States
  • Vernon Hills, Illinois, United States
  • Franklin Lakes, New Jersey, United States

Salary

Salary not disclosed

Estimated Salary Rangemedium confidence

85,000 - 140,000 USD / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • proficiency in product lifecycle managementintermediate
  • proficiency in Microsoft Office Suite products (Word, Excel, PowerPoint, Projects)intermediate
  • experience in product managementintermediate
  • experience in communicationsintermediate
  • experience in technical functionintermediate
  • experience in marketing managementintermediate
  • experience in project managementintermediate
  • understanding of Capital Service agreementsintermediate
  • understanding of Warranty and Field Service programsintermediate
  • understanding of the Life Sciences marketplaceintermediate
  • understanding of competitive environmentintermediate
  • planningintermediate
  • collaborationintermediate
  • problem solvingintermediate
  • conflict resolutionintermediate
  • consensus building skillsintermediate
  • budgetingintermediate
  • market researchintermediate
  • development of business plans for service and technical products and offeringsintermediate
  • strategic planningintermediate
  • messaging and positioning of service and technical products and offeringsintermediate
  • market-driven product/process developmentintermediate
  • improvementsintermediate
  • interpersonalintermediate
  • oral communication skillsintermediate
  • written communication skillsintermediate
  • platform communication skillsintermediate
  • managing and prioritizing multiple tasksintermediate
  • marketing expertiseintermediate
  • service and technical product development & managementintermediate
  • marketing planningintermediate
  • pricing and financial forecastingintermediate
  • data scienceintermediate
  • software development/technology expertiseintermediate
  • commercializationintermediate

Required Qualifications

  • Bachelor’s Degree or equivalent in Marketing, Management, Communications, Business Administration or related technical field (degree in equivalent in marketing)
  • Minimum of 5 years experiences in product management, communications, technical function or marketing management for a medical technology company; project management experience is a plus (experience, 5 years)
  • Experience in and understanding of Capital Service agreements, Warranty and Field Service programs (experience)
  • Strong understanding of the Life Sciences marketplace and competitive environment (experience)
  • Demonstrated experience working in a diverse, global team environment, including planning, collaboration, problem solving, conflict resolution and consensus building skills (experience)
  • Proficiency in product lifecycle management, budgeting, market research and development of business plans for service and technical products and offerings (experience)
  • Strategic planning, budgeting, market research, messaging and positioning of service and technical products and offerings (experience)
  • Experience in market-driven product/process development and/or improvements (experience)
  • Proficient in Microsoft Office Suite products (Word, Excel, PowerPoint, Projects) (experience)
  • Ability to balance detailed service and technical needs with high level organizational business goals (experience)
  • Excellent interpersonal, oral, written and platform communication skills (experience)
  • Demonstrated experience in managing and prioritizing multiple tasks in a condensed time frame (experience)

Responsibilities

  • Accountable for delivery of customer-driven service offerings and value messaging for the US region
  • Responsible for driving commitment and alignment with stakeholders across the Life Sciences US region organizations for selected projects.
  • Collaborates with Global Service Marketing teams and leverages informal influence to drive execution, gain alignment, and secure additional investment as needed
  • Owns the US region Service product roadmap, commercialization strategy, and launch management of Service Products, including service offerings, digital services and remote connectivity
  • Functions as Marketing and program leader for US service product launch plans
  • Deliver data-driven segmentation to create appropriate offers for right markets and platforms
  • Maintain relationships with senior leaders across service and platform organizations in order to drive Service Product prioritization
  • Build and leverage market knowledge through customer and industry engagement; collaborate with clients and internal stakeholders on product requirements and client expectations for service-connected solutions
  • Lead the strategy for the design and development of advanced machine learning models that support Service Products and execute marketing strategy based on these efforts
  • Leverage significant marketing, commercialization, data science, and software development/technology expertise to deliver new, value-driven service product offerings

Benefits

  • general: A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work.
  • general: It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
  • general: To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do.
  • general: We welcome people with the imagination and drive to help us reinvent the future of health.
  • general: At BD, you’ll discover a culture in which you can learn, grow, and thrive.
  • general: And find satisfaction in doing your part to make the world a better place.
  • general: We are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture.
  • general: We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs

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Becton Dickinson logo

Marketing Manager, US Professional Services

Becton Dickinson

Marketing Manager, US Professional Services

Becton Dickinson logo

Becton Dickinson

full-time

Posted: November 26, 2025

Number of Vacancies: 1

Job Description

Job Description Summary

Job Description

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Excited to grow your career?

The Marketing Manager, US Professional Services role is accountable for the achievement of key marketing goals for the Services product line. The role strengthens our service organization’s ability to advance value-added products and programs that increase the market impact of our offerings. They provide leadership for service offerings to ensure market/customer focused projects deliver growth while meeting customer expectations.


This role defines and/or influences the development and drives the execution of functional or product line plans through a deep understanding of target markets and products. The position has significant impact across multiple functions and levels of the service organizations, including platform and regional leadership. The role will lead US regional service marketing initiatives and will represent service marketing as a member of key platform development core teams, helping deliver new offerings and infuse service marketing at all levels of the business. The Service Marketing Manager demonstrates marketing expertise through specific skills and knowledge including service and technical product development & management, marketing planning, pricing and financial forecasting.

We are the makers of possible 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.  We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Responsibilities 

  • Accountable for delivery of customer-driven service offerings and value messaging for the US region

  • Responsible for driving commitment and alignment with stakeholders across the Life Sciences US region organizations for selected projects. Collaborates with Global Service Marketing teams and leverages informal influence to drive execution, gain alignment, and secure additional investment as needed

  • Owns the US region Service product roadmap, commercialization strategy, and launch management of Service Products, including service offerings, digital services and remote connectivity

  • Functions as Marketing and program leader for US service product launch plans

  • Deliver data-driven segmentation to create appropriate offers for right markets and platforms

  • Maintain relationships with senior leaders across service and platform organizations in order to drive Service Product prioritization

  • Build and leverage market knowledge through customer and industry engagement; collaborate with clients and internal stakeholders on product requirements and client expectations for service-connected solutions

  • Lead the strategy for the design and development of advanced machine learning models that support Service Products and execute marketing strategy based on these efforts

  • Leverage significant marketing, commercialization, data science, and software development/technology expertise to deliver new, value-driven service product offerings

Qualifications

Education

  • Bachelor’s Degree or equivalent in Marketing, Management, Communications, Business Administration or related technical field

Experience and Knowledge

  • Minimum of 5 years experiences in product management, communications, technical function or marketing management for a medical technology company; project management experience is a plus

  • Experience in and understanding of Capital Service agreements, Warranty and Field Service programs

  • Strong understanding of the Life Sciences marketplace and competitive environment

  • Demonstrated experience working in a diverse, global team environment, including planning, collaboration, problem solving, conflict resolution and consensus building skills

  • Proficiency in product lifecycle management, budgeting, market research and development of business plans for service and technical products and offerings

  • Strategic planning, budgeting, market research, messaging and positioning of service and technical products and offerings

  • Experience in market-driven product/process development and/or improvements

  • Proficient in Microsoft Office Suite products (Word, Excel, PowerPoint, Projects)

Abilities

  • Ability to balance detailed service and technical needs with high level organizational business goals

  • Excellent interpersonal, oral, written and platform communication skills

  • Demonstrated experience in managing and prioritizing multiple tasks in a condensed time frame

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.  

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.  

To learn more about BD visit https://bd.com/careers

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.

Required Skills

Optional Skills

.

Primary Work Location

USA MD - Sparks - 7 Loveton Circle

Additional Locations

USA CA - San Diego (IDS), USA IL - Vernon Hills, USA NJ - Franklin Lakes

Work Shift

At BD, we are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You.

Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates’ progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles.

Salary Range Information

99 600,00 $ - 164 300,00 $ USD Annual

Locations

  • Sparks, Maryland, United States of America
  • San Diego, California, United States
  • Vernon Hills, Illinois, United States
  • Franklin Lakes, New Jersey, United States

Salary

Salary not disclosed

Estimated Salary Rangemedium confidence

85,000 - 140,000 USD / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • proficiency in product lifecycle managementintermediate
  • proficiency in Microsoft Office Suite products (Word, Excel, PowerPoint, Projects)intermediate
  • experience in product managementintermediate
  • experience in communicationsintermediate
  • experience in technical functionintermediate
  • experience in marketing managementintermediate
  • experience in project managementintermediate
  • understanding of Capital Service agreementsintermediate
  • understanding of Warranty and Field Service programsintermediate
  • understanding of the Life Sciences marketplaceintermediate
  • understanding of competitive environmentintermediate
  • planningintermediate
  • collaborationintermediate
  • problem solvingintermediate
  • conflict resolutionintermediate
  • consensus building skillsintermediate
  • budgetingintermediate
  • market researchintermediate
  • development of business plans for service and technical products and offeringsintermediate
  • strategic planningintermediate
  • messaging and positioning of service and technical products and offeringsintermediate
  • market-driven product/process developmentintermediate
  • improvementsintermediate
  • interpersonalintermediate
  • oral communication skillsintermediate
  • written communication skillsintermediate
  • platform communication skillsintermediate
  • managing and prioritizing multiple tasksintermediate
  • marketing expertiseintermediate
  • service and technical product development & managementintermediate
  • marketing planningintermediate
  • pricing and financial forecastingintermediate
  • data scienceintermediate
  • software development/technology expertiseintermediate
  • commercializationintermediate

Required Qualifications

  • Bachelor’s Degree or equivalent in Marketing, Management, Communications, Business Administration or related technical field (degree in equivalent in marketing)
  • Minimum of 5 years experiences in product management, communications, technical function or marketing management for a medical technology company; project management experience is a plus (experience, 5 years)
  • Experience in and understanding of Capital Service agreements, Warranty and Field Service programs (experience)
  • Strong understanding of the Life Sciences marketplace and competitive environment (experience)
  • Demonstrated experience working in a diverse, global team environment, including planning, collaboration, problem solving, conflict resolution and consensus building skills (experience)
  • Proficiency in product lifecycle management, budgeting, market research and development of business plans for service and technical products and offerings (experience)
  • Strategic planning, budgeting, market research, messaging and positioning of service and technical products and offerings (experience)
  • Experience in market-driven product/process development and/or improvements (experience)
  • Proficient in Microsoft Office Suite products (Word, Excel, PowerPoint, Projects) (experience)
  • Ability to balance detailed service and technical needs with high level organizational business goals (experience)
  • Excellent interpersonal, oral, written and platform communication skills (experience)
  • Demonstrated experience in managing and prioritizing multiple tasks in a condensed time frame (experience)

Responsibilities

  • Accountable for delivery of customer-driven service offerings and value messaging for the US region
  • Responsible for driving commitment and alignment with stakeholders across the Life Sciences US region organizations for selected projects.
  • Collaborates with Global Service Marketing teams and leverages informal influence to drive execution, gain alignment, and secure additional investment as needed
  • Owns the US region Service product roadmap, commercialization strategy, and launch management of Service Products, including service offerings, digital services and remote connectivity
  • Functions as Marketing and program leader for US service product launch plans
  • Deliver data-driven segmentation to create appropriate offers for right markets and platforms
  • Maintain relationships with senior leaders across service and platform organizations in order to drive Service Product prioritization
  • Build and leverage market knowledge through customer and industry engagement; collaborate with clients and internal stakeholders on product requirements and client expectations for service-connected solutions
  • Lead the strategy for the design and development of advanced machine learning models that support Service Products and execute marketing strategy based on these efforts
  • Leverage significant marketing, commercialization, data science, and software development/technology expertise to deliver new, value-driven service product offerings

Benefits

  • general: A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work.
  • general: It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
  • general: To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do.
  • general: We welcome people with the imagination and drive to help us reinvent the future of health.
  • general: At BD, you’ll discover a culture in which you can learn, grow, and thrive.
  • general: And find satisfaction in doing your part to make the world a better place.
  • general: We are strongly committed to investing in our associates—their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture.
  • general: We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs

Target Your Resume for "Marketing Manager, US Professional Services" , Becton Dickinson

Get personalized recommendations to optimize your resume specifically for Marketing Manager, US Professional Services. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Marketing Manager, US Professional Services" , Becton Dickinson

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

Diagnostic SolutionsDiagnostic Solutions

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