About PepsiCo

PepsiCo is one of the world's leading food and beverage companies, with an extensive portfolio that includes iconic brands like Pepsi, Lay's, Gatorade, and Quaker. Operating in over 200 countries, PepsiCo employs more than 300,000 people globally and is committed to sustainable growth, innovation, and delivering consumer-loved products. In Russia, PepsiCo has a strong presence with manufacturing facilities, distribution networks, and a focus on categories like dairy and snacks. As a Brand Manager in Moscow Lianozovo, you'll join a dynamic team driving market leadership in the competitive food and beverage sector.

Role Overview

The Brand Manager position at PepsiCo in Moscow Lianozovo is a pivotal role within the marketing team, focusing on regional brands in the dairy and cheese categories. This full-time opportunity involves crafting and executing commercial plans, leveraging data-driven insights, and collaborating cross-functionally to achieve business objectives. Ideal for ambitious professionals with 2-3 years of experience, this role offers exposure to P&L management, innovation pipelines, and high-impact brand activations in Russia's vibrant market.

Key Responsibilities

• Drive the development of robust annual commercial and operational plans for regional brands, ensuring alignment with short-term and long-term business goals.
• Build comprehensive activation calendars and lead execution programs, followed by detailed post-launch analysis to measure success and optimize future initiatives.
• Conduct regular business reviews, influencing sales and national retail management (NRM) teams to ensure seamless alignment of activation plans.
• Drill deep into consumer and shopper insights through data analysis, using tools like Nielsen to identify category challenges and craft innovative solutions.
• Support senior marketing leadership in brand strategy and innovation pipelines, while managing demand planning, P&L, and agency & media (A&M) budgets for assigned sublines and projects.

Qualifications & Requirements

To thrive as a Brand Manager at PepsiCo, candidates need a blend of analytical prowess and creative flair. Required qualifications include:

• Recent 2-3 years of experience in marketing, trade marketing, analytics, or sales, with marketing preferred. Dairy or cheese experience is mandatory.
• A university degree and a genuine passion for marketing career development.
• Exceptional collaboration skills, strong time management, and an entrepreneurial business mindset.
• Perfect balance of analytical and creative thinking, with the ability to transform data and consumer insights into actionable business strategies.
• Advanced proficiency in PowerPoint and Excel, plus expertise in Nielsen analytics tools.
• Upper-Intermediate or higher English proficiency for global collaboration.

This role demands a proactive individual who excels in fast-paced environments, turning insights into revenue-driving activations.

Benefits & Perks

PepsiCo offers a premium compensation package designed to attract top talent:

• Competitive salary estimated at $65,000 - $95,000 USD annually, based on Food & Beverage sector rates in Russia with a buffer for performance.
• Comprehensive health insurance, including medical, dental, and wellness programs.
• Generous paid time off, parental leave, and flexible working options.
• Employee discounts on PepsiCo products and partnerships with leading retailers.
• Access to state-of-the-art facilities in Moscow Lianozovo, with modern amenities and transportation support.

Career Growth

At PepsiCo, career progression is a core value. As a Brand Manager, you'll receive mentorship from senior leaders, participate in global training programs like PepsiCo University, and have opportunities for international rotations. High performers advance quickly to Senior Brand Manager or Category Lead roles, with many alumni moving into regional or global positions. Our commitment to diversity and inclusion ensures equitable growth paths for all.

Why Join Us

Joining PepsiCo's Moscow team means contributing to brands that delight millions while advancing your career in a supportive, innovative culture. Work on cutting-edge dairy and cheese projects, leverage world-class analytics, and impact Russia's FMCG landscape. With PepsiCo's scale, you'll gain unparalleled exposure to consumer trends, digital marketing, and sustainable practices. Be part of a company that's not just selling products but shaping the future of food and beverage.

Role FAQs

Q: Is dairy/cheese experience strictly required?
A: Yes, it's a must to ensure you can hit the ground running in our specialized portfolio.

Q: What tools will I use daily?
A: Primarily Excel, PowerPoint, and Nielsen for analytics, with exposure to PepsiCo's internal planning systems.

Q: Is relocation support available?
A: For qualified candidates, PepsiCo offers assistance for moves within Russia.

Q: How does PepsiCo support work-life balance?
A: Through flexible hours, remote options where feasible, and wellness initiatives tailored to employee needs.

Q: What's the next career step?
A: Top performers often progress to Senior Brand Manager within 2-3 years, with paths to strategy or international roles.

Ready to elevate your marketing career? Apply now for the Brand Manager role at PepsiCo in Moscow Lianozovo and join a legacy of innovation.