Role Overview

Join Lululemon as a Brand Marketing Manager - North America in Vancouver, British Columbia, on a contract until February 2027. Lululemon is an innovative performance apparel company revolutionizing yoga, running, training, and athletic pursuits with technical fabrics and functional design. This role focuses on bringing the Lululemon brand to life through compelling campaigns across multiple channels in North America. You'll inspire cross-functional teams, guide campaign strategies, and ensure seamless execution from planning to delivery. Ideal for marketing professionals passionate about creating transformational products and experiences that help people move, grow, connect, and be well.

As part of Lululemon's commitment to positive change, you'll contribute to an equitable, inclusive, and growth-focused environment. This hybrid role in Vancouver offers a chance to work with global initiatives while driving regional impact. If you thrive in fast-paced settings and embody Lululemon's 'must haves' like entrepreneurial spirit, honest communication, courageous leadership, and fostering connection with fun, this is your opportunity to shine.

Key Responsibilities at Lululemon

The Brand Marketing Manager plays a pivotal role in strategy and execution. Here's what you'll do daily:

• Develop initial campaign strategies for North America small and medium campaigns, covering business objectives, market analysis, deliverables planning, briefing, on-set production, and creative application.
• Partner with cross-functional teams including Merchandising, Retail Brand, Ecommerce, Digital Marketing, Social, and Community to deliver exceptional campaign execution and consumer journeys.
• Draft and monitor project roadmaps, timelines, budgets, and deliverables lists, intaking needs from partners with Brand Specialist support.
• Set and drive KPIs, measure results, report findings, and socialize learnings across the organization.
• Build and manage stakeholder relationships to keep teams enrolled in marketing plans.
• Support creative development with agencies, providing strategic advice aligned with business and brand goals.
• Lead North America product campaigns and support global initiatives regionally.
• Ensure smooth operations throughout campaign lifecycles, from ideation to post-campaign analysis.
• Influence and negotiate effectively to achieve best-in-class outcomes.

These responsibilities demand agility, collaboration, and a results-driven mindset in Lululemon's dynamic environment.

Qualifications & Requirements

To succeed as a Brand Marketing Manager at Lululemon, you need:

• Bachelor’s degree in Business, Marketing, or related field.
• 5+ years relevant experience in brand marketing or campaign management.
• Project management expertise with tools like Smartsheet and timeline development.
• Creative production experience including briefing, on-set work, and agency collaboration.
• Stakeholder management mastery as an effective collaborator, negotiator, and influencer.
• Excellent presentation skills and ability to juggle priorities in fast-paced settings.
• Authorization to work in Canada required.

Lululemon seeks candidates who acknowledge choice in every moment, innovate entrepreneurially, communicate with honesty and kindness, lead courageously, foster connections, and integrate fun into work.

Salary & Benefits

The typical hiring range for this Brand Marketing Manager role is $81,500 - $107,000 CAD annually, based on market location, skills, experience, and internal equity. Eligible for competitive annual bonus programs. Lululemon's total rewards prioritize people:

• Extended health, dental, and mental health plans.
• Paid time off and parenthood top-up.
• Savings and retirement plan matching.
• Generous employee discount on premium apparel.
• Fitness & yoga classes.
• Career development through extensive courses, mentorship, and leadership series.
• People networks for growth and connection.

This hybrid Vancouver role under Lululemon's SSC Workplace Policy balances in-person collaboration with flexibility.

Why Join Lululemon?

Lululemon isn't just a company; it's a movement toward healthier futures. Success stems from innovative products, store emphasis, people commitment, and community connections. As a Brand Marketing Manager, you'll shape consumer experiences in North America, working in Vancouver's vibrant scene. Enjoy a culture of inclusivity, growth, and joy where 'life works, work works.' With top-tier benefits, career investment, and a pay-for-performance philosophy, Lululemon empowers you to thrive. Don't miss this contract opportunity until February 2027—apply now to lead campaigns that inspire movement worldwide.

Keywords: Lululemon careers Vancouver, brand marketing manager jobs, marketing contract Canada.

How to Apply

Ready to bring the Lululemon brand to life? Submit your application today. Ensure you meet Canadian work authorization. Highlight your 5+ years experience, project management skills, and passion for performance apparel. Lululemon reviews applications on a rolling basis—apply now for this Vancouver hybrid role!