AI Communications Specialist

Location: Team Marketing

Team: Country San Francisco / United States

About the Role

Join the team redefining how the world experiences design at Canva, where bold creativity meets cutting-edge AI innovation. As an AI Communications Specialist in our San Francisco Marketing team, you'll be at the heart of our Product Communications crew, amplifying Canva's leadership in AI-powered design tools. Our hybrid role empowers you to blend collaborative office energy with flexible remote work, partnering with designers, product leaders, and global teams to craft stories that inspire millions. You'll build an always-on press engine, shape launch strategies, and drive thought leadership that showcases how Canva's AI democratizes professional design for everyone—from creators to enterprises. In this fast-evolving role, expect to partner with our PR agency on narrative development, source customer stories from internal stakeholders, and seize industry opportunities to position Canva as the go-to for AI innovation. You'll own content across op-eds, social media, and events, translating complex tech into compelling tales that resonate with developers, executives, and tastemakers. With a journalist's nose for news and a designer's eye for impact, you'll thrive in our collaborative culture, challenging conventions to create unconventional narratives that cut through the noise. Our Global Communications team protects and elevates Canva's reputation with bold, consistent storytelling. You'll join a hands-on group passionate about spotlighting technical innovations and real user magic, scaling efforts for our AI pillar across traditional and emerging channels. Deeply curious about AI? Bring your media instincts, relationship-building savvy, and autonomous drive to push boundaries in a supportive environment that celebrates diverse skills and big ideas. At Canva, we value fairness with competitive pay ($106,000-$161,000 USD base, based on experience), equity, and benefits that fuel your success inside and outside work.

Key Responsibilities

• Build and lead an always-on press engine focused on Canva's AI innovations
• Partner with PR agency to develop compelling AI narratives and storylines
• Source data, customer use cases, and feature updates from internal stakeholders to shape news angles
• Monitor industry news and identify opportunities for Canva in the AI space with cross-functional teams
• Serve as primary communications partner to AI product leaders, driving thought leadership via press, social, and events
• Shape announcement strategies for product launches across media and social channels
• Own content creation including op-eds, presentations, social media, and newsletters
• Translate complex technical AI topics into accessible stories for diverse audiences
• Build and nurture media relationships to amplify Canva's design-AI leadership
• Collaborate with design and product teams to highlight user impact and creative applications

Required Qualifications

• 5+ years of experience in PR, communications, or journalism, with a focus on tech or AI sectors
• Proven track record of building and scaling end-to-end PR programs for fast-growing tech companies
• Strong existing media relationships across traditional, podcast, and emerging channels like Substacks
• Deep understanding of the AI industry landscape, key influencers, and media drivers
• Bachelor's degree in Communications, Journalism, Marketing, or related field
• Experience collaborating with PR agencies and internal product teams
• Ability to operate autonomously with strong judgment on nuanced topics

Preferred Qualifications

• Experience in a design-forward tech company or creative industry
• Hands-on experience with developer and engineering audience communications
• Portfolio of published op-eds, thought leadership pieces, or AI-focused content
• Familiarity with social media strategy for tech product launches
• Previous role supporting AI product leaders in thought leadership

Required Skills

• Journalist's instinct for news and evolving brand communication trends
• Deep curiosity and confidence with complex AI technical subject matter
• Ability to challenge status quo and craft unconventional narratives
• Exceptional storytelling, pitching, and content creation skills
• Thrives in fast-paced, dynamic environments owning high-impact projects
• Strong media relationship building across formats
• Translating technical topics for developers, engineers, and executives
• Autonomous operation with sharp judgment on sensitive issues
• Pulse on AI, developer, and tech industry landscapes
• Creative media strategy and opportunistic engagement
• Hands-on content production across op-eds, social, and presentations
• Collaborative mindset aligned with design-focused culture
• Attention to detail in reputation management
• Bold, creative communication style

Benefits

• Equity packages to share in Canva's success
• Comprehensive health benefits plans for you and your wellbeing
• 401(k) retirement plan with company contribution
• Inclusive parental leave policy supporting all parents and carers
• Annual Vibe & Thrive allowance for wellbeing, social connection, and office setup
• Flexible leave options to recharge and pursue personal passions
• Hybrid work model with flexibility from our San Francisco hub
• Access to Canva's global collaborative culture and design tools

Canva is an equal opportunity employer.