Product Lead - Content

Location: Team Product Management

Team: Country Sydney / Australia

About the Role

Join the team redefining how the world experiences design at Canva! As Product Lead - Content, you'll spearhead the strategy and execution for our world-class content ecosystem, powering over 130M templates, photos, fonts, and media that drive user acquisition, retention, and revenue. Based in our vibrant Sydney flagship campus (with flexible onsite options), you'll partner with GMs, Engineering, and Design leaders to build exceptional content experiences—from platforms and review systems to localisation, AI understanding, and Creator partnerships. This is your chance to shape Canva's content future in a collaborative, innovative culture where bold ideas become reality. You'll own the vision and roadmap for content innovation, actively driving the creation of the world's most diverse AI training data library while scaling efficient production processes that maintain our gold-standard quality. Lead a growing team of talented Product Managers, collaborate across Supergroup and Canva stakeholders, and deliver step-change improvements that amplify engagement for our diverse global users. With high agency, you'll turn insights from data, vision, and feedback into shipped products that empower anyone to design anything and publish anywhere. Canva's Content Group is the heartbeat of our platform, unlocking growth frontiers through strategic expansion and optimisation. We're seeking a proactive leader with content marketplace experience, AI savvy, and a passion for creative technology. Thrive in our fast-paced, design-focused environment where excellence, integrity, and cross-functional magic fuel crazy big goals. Plus, enjoy equity, inclusive leave, wellbeing allowances, and the fun connectivity that makes life at Canva magical. Apply now to make your mark!

Key Responsibilities

• Own the strategy and roadmap for Canva's world-class content experience, including platform, review, understanding, localisation, and Creator/Content Partner experiences
• Drive the strategy to build the world's most diverse and enriched AI training data library
• Collaborate with product, design, marketing, and operations stakeholders to identify and deliver content amplification opportunities
• Build and lead a growing team of Product Managers to achieve bold content goals and drive engagement
• Create and communicate a compelling vision for the future of content products at Canva
• Develop nuanced, efficient content production processes to scale while maintaining exceptional quality
• Partner closely with GM, Engineering, and Design leaders to execute against priorities
• Analyze data, user feedback, and industry trends to define product direction and measure impact
• Ship innovative solutions that enhance user acquisition, retention, and revenue through superior content
• Prioritize resources and initiatives to unlock new growth frontiers for Canva's 130M+ content library

Required Qualifications

• Relevant experience in content and/or marketplace spaces at a high-growth company with international presence
• Proven track record of leading product teams to deliver complex roadmaps
• Demonstrated success in managing and building high-performing product management teams
• Strong understanding of generative AI trends and common industry practices
• Experience owning product strategy, vision, and roadmap development
• Track record of driving content production processes at scale while maintaining quality
• Ability to collaborate cross-functionally with engineering, design, marketing, and operations
• Experience generating insights from vision, data, and user feedback to deliver customer value

Preferred Qualifications

• Experience in content platforms, review systems, localisation, or creator ecosystems
• Background in building AI training data libraries or similar data enrichment initiatives
• Previous leadership roles in design-focused or creative technology companies
• Familiarity with content marketplaces or creator partner ecosystems
• Experience scaling content libraries to 100M+ elements
• Sydney/Australia location preference for onsite collaboration

Required Skills

• Product strategy and roadmap ownership
• Team leadership and talent building
• Cross-functional collaboration
• Generative AI trends understanding
• Content platform and marketplace expertise
• Data-driven insight generation
• Vision communication and execution
• High agency and ownership mentality
• Fast-paced environment navigation
• User-centric product thinking
• Content production process optimization
• Stakeholder management across engineering, design, and operations
• Complex roadmap delivery
• Scalable systems thinking
• Creator and partner ecosystem experience
• Analytical problem-solving at scale

Benefits

• Equity packages to share in Canva's success
• Inclusive parental leave policy supporting all parents and carers
• Annual Vibe & Thrive allowance for wellbeing, social connection, and office setup
• Flexible leave options to recharge and support personal needs
• Choice in work location across Sydney campus, Melbourne, or co-working spaces
• Collaborative, design-focused culture with moments of magic and connectivity
• Virtual interview process with reasonable adjustments available
• Opportunities to work on crazy big goals with global impact

Canva is an equal opportunity employer.