Digital Marketing
Capgemini
Digital Marketing
Job Description
Digital Marketing
📋 Job Overview
The Digital Marketing role at frog, part of Capgemini Invent, involves planning and executing comprehensive digital campaigns across web, SEO/SEM, email, social media, and display advertising to drive customer engagement and growth. The position requires identifying trends, optimizing content and spend, analyzing performance metrics, and collaborating with teams to enhance user experiences. This role offers opportunities to innovate with emerging technologies while contributing to sustainable business solutions in a collaborative, inclusive environment.
📍 Location: Mumbai (ex Bombay)
💼 Experience Level: Experienced Professionals
🏢 Business Unit: INVENT
🎯 Key Responsibilities
- Identify trends and insights, allocate marketing investments
- Optimize content for website and social media platforms
- Work with various content formats such as blogs, videos, audio podcasts
- Implement and analyze performance metrics, device experiments and conversion tests
- Provide internal reports on a regular basis
- Execute new and creative collaborations among technologies and platforms
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
- Design, build, and maintain social media presence
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies through digital marketing
- Collaborate with internal teams to create landing pages and optimize user experience
- Evaluate end-to-end customer experience across multiple channels and customer touch points
- Evaluate emerging technologies and provide thought leadership for adoption
⭐ Preferred Qualifications
- Certifications in latest technologies such as Generative AI
🛠️ Required Skills
- Analytical ability
- Digital marketing strategy
- SEO/SEM
- Social media management
- Content optimization
- Performance metrics analysis
- ROI and KPIs assessment
- User experience optimization
- Emerging technologies evaluation
- Thought leadership
- Collaboration
- Creative brainstorming
🎁 Benefits & Perks
- Flexible work arrangements including remote work and flexible hours
- Environment to maintain healthy work-life balance
- Career growth programs and diverse professional opportunities
- Valuable certifications in latest technologies such as Generative AI
- Inclusive and engaging culture with emphasis on community and positivity
Locations
- Mumbai (ex Bombay), India
Salary
Estimated Salary Rangemedium confidence
2,500,000 - 4,200,000 INR / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Analytical abilityintermediate
- Digital marketing strategyintermediate
- SEO/SEMintermediate
- Social media managementintermediate
- Content optimizationintermediate
- Performance metrics analysisintermediate
- ROI and KPIs assessmentintermediate
- User experience optimizationintermediate
- Emerging technologies evaluationintermediate
- Thought leadershipintermediate
- Collaborationintermediate
- Creative brainstormingintermediate
Preferred Qualifications
- Certifications in latest technologies such as Generative AI (experience)
Responsibilities
- Identify trends and insights, allocate marketing investments
- Optimize content for website and social media platforms
- Work with various content formats such as blogs, videos, audio podcasts
- Implement and analyze performance metrics, device experiments and conversion tests
- Provide internal reports on a regular basis
- Execute new and creative collaborations among technologies and platforms
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
- Design, build, and maintain social media presence
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies through digital marketing
- Collaborate with internal teams to create landing pages and optimize user experience
- Evaluate end-to-end customer experience across multiple channels and customer touch points
- Evaluate emerging technologies and provide thought leadership for adoption
Benefits
- general: Flexible work arrangements including remote work and flexible hours
- general: Environment to maintain healthy work-life balance
- general: Career growth programs and diverse professional opportunities
- general: Valuable certifications in latest technologies such as Generative AI
- general: Inclusive and engaging culture with emphasis on community and positivity
Tags & Categories
Answer 10 quick questions to check your fit for Digital Marketing @ Capgemini.
10 Questions
~2 Minutes
Instant Score
Related Books and Jobs
Digital Marketing
Capgemini
Digital Marketing
Job Description
Digital Marketing
📋 Job Overview
The Digital Marketing role at frog, part of Capgemini Invent, involves planning and executing comprehensive digital campaigns across web, SEO/SEM, email, social media, and display advertising to drive customer engagement and growth. The position requires identifying trends, optimizing content and spend, analyzing performance metrics, and collaborating with teams to enhance user experiences. This role offers opportunities to innovate with emerging technologies while contributing to sustainable business solutions in a collaborative, inclusive environment.
📍 Location: Mumbai (ex Bombay)
💼 Experience Level: Experienced Professionals
🏢 Business Unit: INVENT
🎯 Key Responsibilities
- Identify trends and insights, allocate marketing investments
- Optimize content for website and social media platforms
- Work with various content formats such as blogs, videos, audio podcasts
- Implement and analyze performance metrics, device experiments and conversion tests
- Provide internal reports on a regular basis
- Execute new and creative collaborations among technologies and platforms
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
- Design, build, and maintain social media presence
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies through digital marketing
- Collaborate with internal teams to create landing pages and optimize user experience
- Evaluate end-to-end customer experience across multiple channels and customer touch points
- Evaluate emerging technologies and provide thought leadership for adoption
⭐ Preferred Qualifications
- Certifications in latest technologies such as Generative AI
🛠️ Required Skills
- Analytical ability
- Digital marketing strategy
- SEO/SEM
- Social media management
- Content optimization
- Performance metrics analysis
- ROI and KPIs assessment
- User experience optimization
- Emerging technologies evaluation
- Thought leadership
- Collaboration
- Creative brainstorming
🎁 Benefits & Perks
- Flexible work arrangements including remote work and flexible hours
- Environment to maintain healthy work-life balance
- Career growth programs and diverse professional opportunities
- Valuable certifications in latest technologies such as Generative AI
- Inclusive and engaging culture with emphasis on community and positivity
Locations
- Mumbai (ex Bombay), India
Salary
Estimated Salary Rangemedium confidence
2,500,000 - 4,200,000 INR / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- Analytical abilityintermediate
- Digital marketing strategyintermediate
- SEO/SEMintermediate
- Social media managementintermediate
- Content optimizationintermediate
- Performance metrics analysisintermediate
- ROI and KPIs assessmentintermediate
- User experience optimizationintermediate
- Emerging technologies evaluationintermediate
- Thought leadershipintermediate
- Collaborationintermediate
- Creative brainstormingintermediate
Preferred Qualifications
- Certifications in latest technologies such as Generative AI (experience)
Responsibilities
- Identify trends and insights, allocate marketing investments
- Optimize content for website and social media platforms
- Work with various content formats such as blogs, videos, audio podcasts
- Implement and analyze performance metrics, device experiments and conversion tests
- Provide internal reports on a regular basis
- Execute new and creative collaborations among technologies and platforms
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
- Design, build, and maintain social media presence
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Brainstorm new and creative growth strategies through digital marketing
- Collaborate with internal teams to create landing pages and optimize user experience
- Evaluate end-to-end customer experience across multiple channels and customer touch points
- Evaluate emerging technologies and provide thought leadership for adoption
Benefits
- general: Flexible work arrangements including remote work and flexible hours
- general: Environment to maintain healthy work-life balance
- general: Career growth programs and diverse professional opportunities
- general: Valuable certifications in latest technologies such as Generative AI
- general: Inclusive and engaging culture with emphasis on community and positivity
Tags & Categories
Answer 10 quick questions to check your fit for Digital Marketing @ Capgemini.
10 Questions
~2 Minutes
Instant Score
Related Books and Jobs