About PepsiCo

PepsiCo is one of the world's leading food and beverage companies, with a portfolio that includes iconic brands like Pepsi, Lay's, Gatorade, and Quaker. Operating in over 200 countries, PepsiCo employs more than 300,000 people globally and generates annual revenues exceeding $86 billion. In Russia, PepsiCo has a strong presence with local production facilities and a commitment to sustainable growth. We prioritize innovation, consumer insights, and category leadership to deliver refreshing products that bring joy to millions. As a Category Manager in Moscow, you'll contribute to PepsiCo's mission of creating smiles with every sip and bite, while advancing your career in a dynamic, data-driven environment.

Role Overview

The Category Manager position at PepsiCo in Moscow is a pivotal role within our commercial team, focused on driving category growth and profitability in the competitive food and beverage sector. Reporting to the Category Management Lead, you will leverage market data, consumer insights, and retailer partnerships to optimize product assortments, shelf space, and sales performance. This full-time role demands a blend of analytical prowess, strategic thinking, and collaboration with cross-functional teams and key retailers. If you thrive on uncovering growth drivers and transforming data into actionable strategies, this opportunity at PepsiCo offers unparalleled exposure to Russia's retail landscape.

Key Responsibilities

• Develop recommendations for category development by analyzing market trends, buyer research, and client sales data to ensure overall category growth and efficiency.
• Manage shelf space within the category across retail networks, including assortment planning, placement recommendations, and merchandising tools, based on factual analysis, retailer knowledge, and competitor insights.
• Conduct regular analyses of assortment, sales, and category layouts in specific channels or clients to identify sales growth opportunities for the category and PepsiCo products.
• Serve as the internal and external category expert, fostering PepsiCo's top position in TAG ratings and building a positive reputation for category management to achieve 'category leader' status in key retailers.
• Implement commercially justified business solutions through fact-based stories in collaboration with cross-functional teams and clients.
• Transform category standards into client-specific planograms for shelves and equipment.
• Prepare client category reviews, including Nielsen analytics, sales dynamics analysis, assortment monitoring, and shelf presence tracking.
• Provide sales teams with insights to develop proposals, identify cross-category and in-store sales growth opportunities, and build strong relationships with strategic retailers.

Qualifications & Requirements

To succeed as a Category Manager at PepsiCo, candidates must hold a higher education degree, preferably in business, marketing, economics, or a related field. Relevant experience in category management, trade marketing, analytics, insights, or sales is essential, with a proven track record of driving growth in FMCG environments. Intermediate English proficiency is required for global collaboration and reporting. Technical skills include advanced proficiency in MS Office (especially Excel for data analysis), Nielsen tools, and information systems. Personal attributes such as responsibility, attention to detail, and a high degree of learnability are critical for this fast-paced role. Prior exposure to the Russian retail market is a strong advantage.

Benefits & Perks

PepsiCo offers a comprehensive benefits package designed to support your professional and personal well-being. Enjoy a competitive salary estimated between $65,000 and $95,000 USD annually (adjusted for local market with a growth buffer), performance-based bonuses, and profit-sharing opportunities. Health benefits include full medical coverage, dental, and wellness programs. We provide extensive learning and development resources, including access to PepsiCo University for leadership training. Additional perks encompass flexible working arrangements, modern office facilities in central Moscow, employee assistance programs, and exclusive discounts on PepsiCo products. Join a company that invests in your growth with generous paid time off, parental leave, and retirement savings plans.

Career Growth

At PepsiCo, career progression is a reality, not a promise. Category Managers often advance to senior roles such as Head of Category Management, Key Account Manager, or Commercial Director within 2-5 years. Our global structure offers international mobility, with opportunities to work in Europe, Asia, or the US. We support certifications in category management (e.g., Nielsen or IRI advanced courses) and mentorship programs pairing you with executives. High performers participate in accelerated leadership tracks, ensuring your expertise translates into broader impact across PepsiCo's portfolio.

Why Join Us

Choosing PepsiCo means joining a purpose-driven organization committed to sustainable business practices, including reducing plastic waste and promoting healthier products. In Moscow, you'll work with top retailers like X5 Group and Magnit, influencing category strategies that shape consumer choices. Our collaborative culture emphasizes innovation and data-driven decisions, backed by cutting-edge tools and a supportive team. PepsiCo's stability, combined with dynamic growth in Russia's $50+ billion food and beverage market, positions you for long-term success. Be part of a legacy brand that's refreshing the world—one category at a time.

Role FAQs

Q: Is relocation support available? A: Yes, for qualified international candidates, PepsiCo offers relocation assistance including visa support and housing allowances.

Q: What is the work schedule? A: Full-time, standard business hours with flexibility for hybrid arrangements post-onboarding.

Q: Are there travel requirements? A: Occasional travel to retailers and regional offices within Russia, up to 20%.

Q: How does PepsiCo support professional development? A: Through tailored training, certifications, and global rotations tailored to your career goals.

Q: What makes this role unique at PepsiCo? A: Direct impact on billion-ruble categories, access to proprietary data, and partnerships with Russia's largest retailers.