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High-CTR: Senior Director, MDS, ARCA Careers at Coca-Cola - Monterrey, Nuevo León | Apply Now!

Coca-Cola

High-CTR: Senior Director, MDS, ARCA Careers at Coca-Cola - Monterrey, Nuevo León | Apply Now!

full-timePosted: Feb 13, 2026

Job Description

Senior Director, MDS, ARCA - Monterrey, Nuevo León

Role Overview

As the Senior Director, MDS, ARCA at The Coca-Cola Company in Monterrey, you will be instrumental in shaping and executing the Route to Market (RTM) strategy for the North Region (ARCA). This pivotal role involves collaborating with franchise operations and bottlers to identify growth opportunities, provide strategic recommendations, and implement key initiatives, including sales planning and monitoring. You will leverage your expertise to design effective RTM models, negotiate implementation strategies, and drive multi-stakeholder projects to maximize the growth of our beverage portfolio. Your leadership will ensure commercial excellence across various channels and markets, contributing significantly to the company's overall success.

A Day in the Life

Your day-to-day activities will be dynamic and multifaceted. You'll begin by analyzing market data to identify emerging trends and opportunities. A significant portion of your time will be spent collaborating with cross-functional teams, including Customer & Commercial Leadership and Franchise Leaders, to align on strategic priorities and RTM initiatives. You will lead negotiations with the ARCA bottler, ensuring mutually beneficial outcomes and seamless implementation of RTM models. Additionally, you will be developing and refining execution toolkits, defining key performance metrics, and monitoring the financial impact of RTM strategies. You will also be actively involved in enhancing bottler capabilities through targeted tools and resources. Expect regular engagement with channel specialists to identify and accelerate opportunities across Modern Trade, Traditional Trade, Direct to Consumer, and Digital Channels. Your leadership will be crucial in setting the long-term RTM vision and driving its successful execution.

Why Monterrey, Nuevo León?

Monterrey, the capital of Nuevo León, is a vibrant hub of industry and innovation in Mexico. As a major economic center, Monterrey offers a dynamic business environment and a high quality of life. The city boasts a rich cultural scene, with numerous museums, theaters, and historical landmarks. Its proximity to the Sierra Madre Oriental provides ample opportunities for outdoor activities. Living in Monterrey means enjoying a blend of modern amenities and traditional Mexican charm. The cost of living is reasonable, and the city offers a wide range of housing options. Its strategic location makes it an ideal base for managing operations within the ARCA region, facilitating seamless collaboration with bottlers and stakeholders.

Career Path

The Senior Director, MDS, ARCA role is a strategic leadership position within The Coca-Cola Company, offering numerous opportunities for career advancement. Successful performance in this role can lead to further leadership positions within the commercial strategy or franchise operations divisions. Potential career paths include Vice President of Commercial Strategy, Senior Vice President of Franchise Operations, or other executive leadership roles within the company. The company is committed to employee development and provides ongoing training and mentorship programs to support career growth. Your experience in this role will provide you with a deep understanding of RTM strategies, negotiation tactics, and stakeholder management, making you a valuable asset to the organization.

Salary & Benefits

The estimated salary range for the Senior Director, MDS, ARCA position in Monterrey is between $180,000 and $280,000 USD per year, commensurate with experience and qualifications. In addition to a competitive salary, The Coca-Cola Company offers a comprehensive benefits package, including health insurance (medical, dental, and vision), a performance-based bonus program, generous paid time off, a retirement savings plan with company matching contributions, an employee stock purchase plan, life insurance and disability coverage, tuition reimbursement, an employee assistance program, wellness programs, product discounts, relocation assistance, and flexible work arrangements. These benefits are designed to support the overall well-being and financial security of our employees.

Coca-Cola Culture

The Coca-Cola Company is renowned for its vibrant and inclusive culture, where innovation, collaboration, and a passion for excellence are highly valued. Our employees are our greatest asset, and we are committed to fostering a diverse and supportive work environment where everyone can thrive. We encourage creativity, empower our teams to take ownership, and celebrate achievements. The company's mission to refresh the world and make a difference extends beyond our products to encompass our commitment to sustainability, community engagement, and ethical business practices. Working at Coca-Cola means being part of a global family united by a shared purpose and a dedication to making a positive impact.

How to Apply

To apply for the Senior Director, MDS, ARCA position at The Coca-Cola Company in Monterrey, please visit our careers website at [Insert Coca-Cola Careers Website Link]. Search for the job title “Senior Director, MDS, ARCA” and follow the online application instructions. Be sure to submit your resume, cover letter, and any other required documents. Our recruiting team will review your application and contact you if your qualifications and experience align with the requirements of the role. We look forward to receiving your application and learning more about your interest in joining our team.

Frequently Asked Questions (FAQ)

  1. What is the primary focus of the Senior Director, MDS, ARCA role? The primary focus is to design and implement effective Route to Market (RTM) strategies to maximize growth for the full beverage portfolio in the North Region (ARCA).
  2. What qualifications are essential for this role? Essential qualifications include a bachelor's degree in Business Administration, Marketing, or a related field, 10+ years of experience in commercial strategy or RTM roles, and proven ability to design and implement effective RTM models.
  3. What are the key responsibilities of this position? Key responsibilities include designing RTM models, leading negotiations with bottlers, driving multi-stakeholder projects, developing execution toolkits, and defining performance metrics.
  4. What skills are crucial for success in this role? Crucial skills include negotiation, stakeholder management, project management, strategic vision, and analytical abilities.
  5. What kind of career path can I expect at The Coca-Cola Company? Successful performance in this role can lead to further leadership positions within commercial strategy or franchise operations divisions.
  6. What is the estimated salary range for this position? The estimated salary range is between $180,000 and $280,000 USD per year.
  7. What benefits does The Coca-Cola Company offer? The company offers comprehensive health insurance, a performance-based bonus program, generous paid time off, a retirement savings plan, an employee stock purchase plan, and more.
  8. What is the company culture like at Coca-Cola? The company culture is vibrant and inclusive, emphasizing innovation, collaboration, and a passion for excellence.
  9. How can I apply for this position? Visit our careers website at [Insert Coca-Cola Careers Website Link], search for the job title, and follow the online application instructions.
  10. Is relocation assistance provided for this role? Yes, relocation assistance is provided for eligible candidates.

Locations

  • Monterrey, Nuevo León, Mexico

Salary

Estimated Salary Rangemedium confidence

198,000 - 308,000 USD / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Route to Market (RTM) Strategyintermediate
  • Negotiationintermediate
  • Stakeholder Managementintermediate
  • Project Managementintermediate
  • Execution Toolkits Developmentintermediate
  • Performance Metrics Definitionintermediate
  • Bottler Capability Enhancementintermediate
  • Regional Market Analysisintermediate
  • Channel Strategy (Modern Trade, Traditional Trade, Direct to Consumer, Digital)intermediate
  • Strategic Visionintermediate
  • KPI Developmentintermediate
  • Commercial Excellenceintermediate
  • Sales Planningintermediate
  • Franchise Operationsintermediate
  • Financial Impact Assessmentintermediate
  • Commercial Leadershipintermediate
  • Sales Force Engagementintermediate
  • Strategic Opportunity Identificationintermediate
  • Cross-Functional Collaborationintermediate
  • Data Analysisintermediate
  • Market Segmentationintermediate
  • Competitive Analysisintermediate
  • Budget Managementintermediate
  • Presentation Skillsintermediate
  • Communication Skillsintermediate
  • Leadershipintermediate
  • Mentoringintermediate
  • Team Managementintermediate
  • Problem-Solvingintermediate

Required Qualifications

  • Bachelor's degree in Business Administration, Marketing, or related field required. (experience)
  • Master's degree preferred. (experience)
  • 10+ years of experience in commercial strategy, route to market, or sales leadership roles within the beverage industry or related CPG sector. (experience)
  • Extensive experience working with franchise operations and bottler relationships. (experience)
  • Proven ability to design and implement effective RTM models that drive growth and commercial excellence. (experience)
  • Strong negotiation and stakeholder management skills with experience leading complex negotiations with senior leadership teams. (experience)
  • Demonstrated success in driving multi-stakeholder strategic projects with strong alignment and accelerated execution. (experience)
  • Deep understanding of commercial levers, organizational structures, and sales force engagement programs. (experience)
  • Experience defining and governing key performance metrics to track commercial performance and financial impact. (experience)
  • Proficiency in developing tools and resources to enhance bottler capabilities and ensure system-wide alignment. (experience)
  • Ability to operate effectively across multiple regions with diverse market dynamics and customer landscapes. (experience)
  • Strong analytical skills and ability to interpret data to make informed business decisions. (experience)
  • Excellent communication and presentation skills, with the ability to influence and persuade stakeholders at all levels. (experience)
  • Experience with budget management and financial analysis. (experience)
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word). (experience)

Responsibilities

  • Design the most effective Route to Market (RTM) model(s) to maximize growth for the full beverage portfolio in the North Region (ARCA), ensuring scalable structures and commercial excellence across channels.
  • Lead the negotiation and implementation of RTM models with ARCA bottler, collaborating closely with Customer & Commercial Leadership, Franchise Leaders, and Bottler senior teams.
  • Drive multi-stakeholder strategic projects, ensuring strong alignment, engagement, and accelerated execution across system partners.
  • Develop comprehensive execution toolkits required for successful RTM deployment, including processes, tools, commercial levers, organizational and compensation structures, and sales force engagement programs.
  • Define and govern the key success metrics to track commercial performance, execution health, and financial impact across channels and markets.
  • Lead the development of tools that enhance bottler capabilities, ensuring system-wide alignment and readiness to execute the RTM strategy at the required level of ambition.
  • Operate across multiple regions in the ARCA ecosystem, managing diverse market dynamics, customer landscapes, and system capabilities to ensure a cohesive regional RTM strategy.
  • Collaborate with a team of channel specialists, driving strategic opportunity identification and acceleration across Modern Trade, Traditional Trade, Direct to Consumer, and Digital Channels.
  • Set the long-term RTM vision, strategy, and KPIs for the bottler.
  • Conduct regular market analysis to identify trends, opportunities, and threats.
  • Develop and maintain strong relationships with key stakeholders, including bottlers, customers, and internal teams.
  • Monitor and evaluate the performance of RTM initiatives, making adjustments as needed to ensure success.

Benefits

  • general: Comprehensive health insurance coverage, including medical, dental, and vision.
  • general: Competitive salary and performance-based bonus program.
  • general: Generous paid time off, including vacation, holidays, and personal days.
  • general: Retirement savings plan with company matching contributions.
  • general: Employee stock purchase plan.
  • general: Life insurance and disability coverage.
  • general: Tuition reimbursement program for continuing education.
  • general: Employee assistance program (EAP) for confidential counseling and support.
  • general: Wellness programs to promote employee health and well-being.
  • general: Product discounts on Coca-Cola beverages and merchandise.
  • general: Opportunities for professional development and advancement within the company.
  • general: Relocation assistance for eligible candidates.
  • general: Flexible work arrangements (subject to business needs).
  • general: Paid parental leave.
  • general: Employee recognition programs.
  • general: Access to on-site fitness centers or gym memberships.

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Tags & Categories

Senior DirectorManagementCommercial StrategyRoute to MarketFranchise OperationsBeverageMexicoNuevo LeónMonterreyARCA RegionCoca-ColaMDSARCARTM StrategyBeverage IndustryBottler ManagementSales LeadershipNegotiationStakeholder ManagementProject ManagementExecution ToolkitsPerformance MetricsCommercial ExcellenceMarket AnalysisChannel StrategyDigital ChannelsStrategic VisionLeadership RolesCPG IndustryBeverageFMCGSalesMarketingOperations

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High-CTR: Senior Director, MDS, ARCA Careers at Coca-Cola - Monterrey, Nuevo León | Apply Now!

Coca-Cola

High-CTR: Senior Director, MDS, ARCA Careers at Coca-Cola - Monterrey, Nuevo León | Apply Now!

full-timePosted: Feb 13, 2026

Job Description

Senior Director, MDS, ARCA - Monterrey, Nuevo León

Role Overview

As the Senior Director, MDS, ARCA at The Coca-Cola Company in Monterrey, you will be instrumental in shaping and executing the Route to Market (RTM) strategy for the North Region (ARCA). This pivotal role involves collaborating with franchise operations and bottlers to identify growth opportunities, provide strategic recommendations, and implement key initiatives, including sales planning and monitoring. You will leverage your expertise to design effective RTM models, negotiate implementation strategies, and drive multi-stakeholder projects to maximize the growth of our beverage portfolio. Your leadership will ensure commercial excellence across various channels and markets, contributing significantly to the company's overall success.

A Day in the Life

Your day-to-day activities will be dynamic and multifaceted. You'll begin by analyzing market data to identify emerging trends and opportunities. A significant portion of your time will be spent collaborating with cross-functional teams, including Customer & Commercial Leadership and Franchise Leaders, to align on strategic priorities and RTM initiatives. You will lead negotiations with the ARCA bottler, ensuring mutually beneficial outcomes and seamless implementation of RTM models. Additionally, you will be developing and refining execution toolkits, defining key performance metrics, and monitoring the financial impact of RTM strategies. You will also be actively involved in enhancing bottler capabilities through targeted tools and resources. Expect regular engagement with channel specialists to identify and accelerate opportunities across Modern Trade, Traditional Trade, Direct to Consumer, and Digital Channels. Your leadership will be crucial in setting the long-term RTM vision and driving its successful execution.

Why Monterrey, Nuevo León?

Monterrey, the capital of Nuevo León, is a vibrant hub of industry and innovation in Mexico. As a major economic center, Monterrey offers a dynamic business environment and a high quality of life. The city boasts a rich cultural scene, with numerous museums, theaters, and historical landmarks. Its proximity to the Sierra Madre Oriental provides ample opportunities for outdoor activities. Living in Monterrey means enjoying a blend of modern amenities and traditional Mexican charm. The cost of living is reasonable, and the city offers a wide range of housing options. Its strategic location makes it an ideal base for managing operations within the ARCA region, facilitating seamless collaboration with bottlers and stakeholders.

Career Path

The Senior Director, MDS, ARCA role is a strategic leadership position within The Coca-Cola Company, offering numerous opportunities for career advancement. Successful performance in this role can lead to further leadership positions within the commercial strategy or franchise operations divisions. Potential career paths include Vice President of Commercial Strategy, Senior Vice President of Franchise Operations, or other executive leadership roles within the company. The company is committed to employee development and provides ongoing training and mentorship programs to support career growth. Your experience in this role will provide you with a deep understanding of RTM strategies, negotiation tactics, and stakeholder management, making you a valuable asset to the organization.

Salary & Benefits

The estimated salary range for the Senior Director, MDS, ARCA position in Monterrey is between $180,000 and $280,000 USD per year, commensurate with experience and qualifications. In addition to a competitive salary, The Coca-Cola Company offers a comprehensive benefits package, including health insurance (medical, dental, and vision), a performance-based bonus program, generous paid time off, a retirement savings plan with company matching contributions, an employee stock purchase plan, life insurance and disability coverage, tuition reimbursement, an employee assistance program, wellness programs, product discounts, relocation assistance, and flexible work arrangements. These benefits are designed to support the overall well-being and financial security of our employees.

Coca-Cola Culture

The Coca-Cola Company is renowned for its vibrant and inclusive culture, where innovation, collaboration, and a passion for excellence are highly valued. Our employees are our greatest asset, and we are committed to fostering a diverse and supportive work environment where everyone can thrive. We encourage creativity, empower our teams to take ownership, and celebrate achievements. The company's mission to refresh the world and make a difference extends beyond our products to encompass our commitment to sustainability, community engagement, and ethical business practices. Working at Coca-Cola means being part of a global family united by a shared purpose and a dedication to making a positive impact.

How to Apply

To apply for the Senior Director, MDS, ARCA position at The Coca-Cola Company in Monterrey, please visit our careers website at [Insert Coca-Cola Careers Website Link]. Search for the job title “Senior Director, MDS, ARCA” and follow the online application instructions. Be sure to submit your resume, cover letter, and any other required documents. Our recruiting team will review your application and contact you if your qualifications and experience align with the requirements of the role. We look forward to receiving your application and learning more about your interest in joining our team.

Frequently Asked Questions (FAQ)

  1. What is the primary focus of the Senior Director, MDS, ARCA role? The primary focus is to design and implement effective Route to Market (RTM) strategies to maximize growth for the full beverage portfolio in the North Region (ARCA).
  2. What qualifications are essential for this role? Essential qualifications include a bachelor's degree in Business Administration, Marketing, or a related field, 10+ years of experience in commercial strategy or RTM roles, and proven ability to design and implement effective RTM models.
  3. What are the key responsibilities of this position? Key responsibilities include designing RTM models, leading negotiations with bottlers, driving multi-stakeholder projects, developing execution toolkits, and defining performance metrics.
  4. What skills are crucial for success in this role? Crucial skills include negotiation, stakeholder management, project management, strategic vision, and analytical abilities.
  5. What kind of career path can I expect at The Coca-Cola Company? Successful performance in this role can lead to further leadership positions within commercial strategy or franchise operations divisions.
  6. What is the estimated salary range for this position? The estimated salary range is between $180,000 and $280,000 USD per year.
  7. What benefits does The Coca-Cola Company offer? The company offers comprehensive health insurance, a performance-based bonus program, generous paid time off, a retirement savings plan, an employee stock purchase plan, and more.
  8. What is the company culture like at Coca-Cola? The company culture is vibrant and inclusive, emphasizing innovation, collaboration, and a passion for excellence.
  9. How can I apply for this position? Visit our careers website at [Insert Coca-Cola Careers Website Link], search for the job title, and follow the online application instructions.
  10. Is relocation assistance provided for this role? Yes, relocation assistance is provided for eligible candidates.

Locations

  • Monterrey, Nuevo León, Mexico

Salary

Estimated Salary Rangemedium confidence

198,000 - 308,000 USD / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Route to Market (RTM) Strategyintermediate
  • Negotiationintermediate
  • Stakeholder Managementintermediate
  • Project Managementintermediate
  • Execution Toolkits Developmentintermediate
  • Performance Metrics Definitionintermediate
  • Bottler Capability Enhancementintermediate
  • Regional Market Analysisintermediate
  • Channel Strategy (Modern Trade, Traditional Trade, Direct to Consumer, Digital)intermediate
  • Strategic Visionintermediate
  • KPI Developmentintermediate
  • Commercial Excellenceintermediate
  • Sales Planningintermediate
  • Franchise Operationsintermediate
  • Financial Impact Assessmentintermediate
  • Commercial Leadershipintermediate
  • Sales Force Engagementintermediate
  • Strategic Opportunity Identificationintermediate
  • Cross-Functional Collaborationintermediate
  • Data Analysisintermediate
  • Market Segmentationintermediate
  • Competitive Analysisintermediate
  • Budget Managementintermediate
  • Presentation Skillsintermediate
  • Communication Skillsintermediate
  • Leadershipintermediate
  • Mentoringintermediate
  • Team Managementintermediate
  • Problem-Solvingintermediate

Required Qualifications

  • Bachelor's degree in Business Administration, Marketing, or related field required. (experience)
  • Master's degree preferred. (experience)
  • 10+ years of experience in commercial strategy, route to market, or sales leadership roles within the beverage industry or related CPG sector. (experience)
  • Extensive experience working with franchise operations and bottler relationships. (experience)
  • Proven ability to design and implement effective RTM models that drive growth and commercial excellence. (experience)
  • Strong negotiation and stakeholder management skills with experience leading complex negotiations with senior leadership teams. (experience)
  • Demonstrated success in driving multi-stakeholder strategic projects with strong alignment and accelerated execution. (experience)
  • Deep understanding of commercial levers, organizational structures, and sales force engagement programs. (experience)
  • Experience defining and governing key performance metrics to track commercial performance and financial impact. (experience)
  • Proficiency in developing tools and resources to enhance bottler capabilities and ensure system-wide alignment. (experience)
  • Ability to operate effectively across multiple regions with diverse market dynamics and customer landscapes. (experience)
  • Strong analytical skills and ability to interpret data to make informed business decisions. (experience)
  • Excellent communication and presentation skills, with the ability to influence and persuade stakeholders at all levels. (experience)
  • Experience with budget management and financial analysis. (experience)
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word). (experience)

Responsibilities

  • Design the most effective Route to Market (RTM) model(s) to maximize growth for the full beverage portfolio in the North Region (ARCA), ensuring scalable structures and commercial excellence across channels.
  • Lead the negotiation and implementation of RTM models with ARCA bottler, collaborating closely with Customer & Commercial Leadership, Franchise Leaders, and Bottler senior teams.
  • Drive multi-stakeholder strategic projects, ensuring strong alignment, engagement, and accelerated execution across system partners.
  • Develop comprehensive execution toolkits required for successful RTM deployment, including processes, tools, commercial levers, organizational and compensation structures, and sales force engagement programs.
  • Define and govern the key success metrics to track commercial performance, execution health, and financial impact across channels and markets.
  • Lead the development of tools that enhance bottler capabilities, ensuring system-wide alignment and readiness to execute the RTM strategy at the required level of ambition.
  • Operate across multiple regions in the ARCA ecosystem, managing diverse market dynamics, customer landscapes, and system capabilities to ensure a cohesive regional RTM strategy.
  • Collaborate with a team of channel specialists, driving strategic opportunity identification and acceleration across Modern Trade, Traditional Trade, Direct to Consumer, and Digital Channels.
  • Set the long-term RTM vision, strategy, and KPIs for the bottler.
  • Conduct regular market analysis to identify trends, opportunities, and threats.
  • Develop and maintain strong relationships with key stakeholders, including bottlers, customers, and internal teams.
  • Monitor and evaluate the performance of RTM initiatives, making adjustments as needed to ensure success.

Benefits

  • general: Comprehensive health insurance coverage, including medical, dental, and vision.
  • general: Competitive salary and performance-based bonus program.
  • general: Generous paid time off, including vacation, holidays, and personal days.
  • general: Retirement savings plan with company matching contributions.
  • general: Employee stock purchase plan.
  • general: Life insurance and disability coverage.
  • general: Tuition reimbursement program for continuing education.
  • general: Employee assistance program (EAP) for confidential counseling and support.
  • general: Wellness programs to promote employee health and well-being.
  • general: Product discounts on Coca-Cola beverages and merchandise.
  • general: Opportunities for professional development and advancement within the company.
  • general: Relocation assistance for eligible candidates.
  • general: Flexible work arrangements (subject to business needs).
  • general: Paid parental leave.
  • general: Employee recognition programs.
  • general: Access to on-site fitness centers or gym memberships.

Target Your Resume for "High-CTR: Senior Director, MDS, ARCA Careers at Coca-Cola - Monterrey, Nuevo León | Apply Now!" , Coca-Cola

Get personalized recommendations to optimize your resume specifically for High-CTR: Senior Director, MDS, ARCA Careers at Coca-Cola - Monterrey, Nuevo León | Apply Now!. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "High-CTR: Senior Director, MDS, ARCA Careers at Coca-Cola - Monterrey, Nuevo León | Apply Now!" , Coca-Cola

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

Senior DirectorManagementCommercial StrategyRoute to MarketFranchise OperationsBeverageMexicoNuevo LeónMonterreyARCA RegionCoca-ColaMDSARCARTM StrategyBeverage IndustryBottler ManagementSales LeadershipNegotiationStakeholder ManagementProject ManagementExecution ToolkitsPerformance MetricsCommercial ExcellenceMarket AnalysisChannel StrategyDigital ChannelsStrategic VisionLeadership RolesCPG IndustryBeverageFMCGSalesMarketingOperations

Answer 10 quick questions to check your fit for High-CTR: Senior Director, MDS, ARCA Careers at Coca-Cola - Monterrey, Nuevo León | Apply Now! @ Coca-Cola.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

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