Staff Product Marketing Manager, Solutions GTM

We’re not just building better tech. We’re rewriting how data moves and what the world can do with it. With Confluent, data doesn’t sit still. Our platform puts information in motion, streaming in near real-time so companies can react faster, build smarter, and deliver experiences as dynamic as the world around them.

It takes a certain kind of person to join this team. Those who ask hard questions, give honest feedback, and show up for each other. No egos, no solo acts. Just smart, curious humans pushing toward something bigger, together.

One Confluent. One Team. One Data Streaming Platform.

About the Role

Confluent is seeking a strategic Staff Product Marketing Manager, Solutions GTM to lead the marketing efforts for our stream processing portfolio, including Confluent Cloud and Confluent Platform. In this role, you will develop and execute high-impact launch and ongoing GTM strategies to drive awareness, adoption, and revenue growth. By collaborating with cross-functional teams—including product management, sales, field operations, and growth and marketing—you will craft compelling messaging, enablement resources, and thought leadership that emphasize Confluent as the leading data streaming platform.

You will play a pivotal role in positioning real-time data processing as a core strength of Confluent's Data Streaming Platform. Leveraging your expertise in data and analytics, stream processing, cloud-native technologies, and marketing strategy, you will influence product direction, support sales and campaign teams.

A Day in the Life of a Staff Product Marketing Manager at Confluent

Imagine starting your day by reviewing the latest market research on stream processing. You identify key trends and competitive insights to inform your go-to-market strategy. Next, you collaborate with the product management team to refine the product roadmap based on customer feedback and market demands.

In the afternoon, you work with the sales enablement team to create training materials that equip the sales force with the knowledge and resources they need to effectively sell Confluent's stream processing solutions. You also spend time crafting compelling messaging and content for upcoming product launches and marketing campaigns.

Later in the day, you participate in a webinar, sharing your expertise on data streaming and real-time analytics with a broad audience. You answer questions, provide insights, and connect with potential customers. Finally, you analyze the results of recent marketing campaigns to identify areas for improvement and optimize future efforts.

Why Remote, California?

This remote position offers the flexibility to work from anywhere in California, allowing you to balance your professional and personal life. California is a hub for technology and innovation, providing access to a vibrant community of data professionals and industry experts. Whether you prefer the bustling city life of San Francisco or the serene beaches of Southern California, you can find a location that suits your lifestyle.

Career Path at Confluent

Confluent offers a clear career path for product marketing professionals. Starting as a Product Marketing Manager, you can advance to Senior Product Marketing Manager, Staff Product Marketing Manager, and eventually Director of Product Marketing. Each level brings increased responsibility, leadership opportunities, and compensation. Confluent also encourages continuous learning and development, providing opportunities to expand your skills and knowledge.

Salary and Benefits at Confluent

Confluent offers competitive salaries and comprehensive benefits packages to attract and retain top talent. The estimated salary range for a Staff Product Marketing Manager in California is $160,000 to $250,000 per year, depending on experience and qualifications. In addition to salary, Confluent provides a range of benefits, including health insurance, paid time off, retirement savings plans, and employee stock purchase programs.

Confluent Culture

Confluent fosters a culture of innovation, collaboration, and customer focus. The company values diversity and inclusion, creating a welcoming environment for employees from all backgrounds. Confluent encourages employees to take risks, challenge the status quo, and continuously learn and grow. The company also emphasizes work-life balance, providing flexible work arrangements and generous time off policies.

How to Apply

To apply for the Staff Product Marketing Manager position at Confluent, visit the Confluent careers page and submit your resume and cover letter. Be sure to highlight your experience in product marketing, data and analytics, and cloud-native technologies. Also, showcase your ability to develop and execute successful go-to-market strategies. The application process typically involves an initial screening, followed by interviews with the hiring manager and other members of the product marketing team.

Frequently Asked Questions (FAQ)

1. What is Confluent?

   Confluent is a data streaming platform that enables companies to build real-time data pipelines and applications. It is based on Apache Kafka and provides a scalable, reliable, and secure platform for streaming data.

2. What is stream processing?

   Stream processing is the real-time processing of data streams. It enables companies to analyze and react to data as it is generated, providing timely insights and enabling immediate action.

3. What is a go-to-market strategy?

   A go-to-market strategy is a plan that outlines how a company will bring a new product or service to market. It includes identifying the target audience, defining the value proposition, and determining the marketing and sales channels.

4. What is cross-functional collaboration?

   Cross-functional collaboration is the process of working with individuals from different departments or teams to achieve a common goal. It requires effective communication, coordination, and teamwork.

5. What is SaaS?

   SaaS stands for Software as a Service. It is a software delivery model in which software is hosted and managed by a vendor and accessed by customers over the internet.

6. What are cloud-native technologies?

   Cloud-native technologies are technologies that are designed to run in the cloud. They include containers, microservices, and serverless computing.

7. What is data infrastructure?

   Data infrastructure is the hardware and software that supports the storage, processing, and analysis of data. It includes databases, data warehouses, and data lakes.

8. What is data engineering?

   Data engineering is the process of building and maintaining the data infrastructure. It involves collecting, transforming, and storing data in a way that makes it accessible for analysis.

9. What are ETL processes?

   ETL stands for Extract, Transform, Load. It is the process of extracting data from various sources, transforming it into a consistent format, and loading it into a data warehouse or data lake.

10. What is Apache Kafka?

    Apache Kafka is an open-source distributed streaming platform. It is used for building real-time data pipelines and streaming applications.