Product Marketing Manager Careers at Coursera - Delhi, India | Apply Now!

Coursera is seeking a talented and driven Product Marketing Manager to join our Go-to-Market (GTM) team in Delhi/NCR, India. If you are passionate about education, technology, and making a global impact, this is the perfect opportunity for you. As a Product Marketing Manager, you will play a critical role in bringing new enterprise-focused capabilities to market, partnering closely with Product, Engineering, Design, Marketing, and customer-facing teams. You will translate new features into clear value propositions, customer-ready narratives, and revenue-driving GTM motions.

About Coursera

Coursera was founded in 2012 by Andrew Ng and Daphne Koller with a vision of providing universal access to world-class learning. Today, we are one of the world's largest online learning platforms, serving millions of learners worldwide. We partner with over 375 leading universities and industry partners to offer a broad catalog of content and credentials, including courses, Specializations, Professional Certificates, and degrees. Our platform innovations – including generative AI-powered features – enable instructors, partners, and companies to deliver scalable, personalized, and verified learning.

Institutions worldwide rely on Coursera to upskill and reskill their employees, students, and citizens in high-demand fields such as GenAI, data science, technology, and business. Learners globally turn to Coursera to master the skills they need to advance their careers. Coursera is a Delaware public benefit corporation and a B Corp, committed to making a positive impact on the world.

Role Overview

As a Product Marketing Manager, you will be responsible for defining and executing the go-to-market strategy for new enterprise product capabilities. You will work closely with Product Management to understand the product roadmap and develop compelling messaging and value propositions that resonate with target audiences. You will also create sales enablement materials, customer communication plans, and internal alignment strategies to ensure successful product launches and adoption.

This role requires a strong understanding of enterprise software, SaaS business models, and the education technology landscape. You should be comfortable working in a fast-paced environment and managing multiple projects simultaneously. Excellent communication, collaboration, and analytical skills are essential.

A Day in the Life of a Product Marketing Manager at Coursera

Here’s a glimpse into what a typical day might look like:

• Morning: Start your day by reviewing market research reports and competitive analysis to stay up-to-date on industry trends. Participate in a cross-functional team meeting with Product Management, Engineering, and Sales to discuss upcoming product releases and gather feedback.
• Mid-day: Develop a product positioning document outlining the key benefits and value propositions of a new enterprise feature. Create a draft of a sales presentation deck to be used by the sales team.
• Afternoon: Work with the marketing team to plan a product launch campaign, including email marketing, social media, and content marketing activities. Meet with a customer success manager to understand customer needs and gather feedback on existing products.
• Evening: Analyze product usage data to identify areas for improvement and optimization. Prepare a report for senior management summarizing key GTM initiatives and results.

Why India? Coursera's Commitment to the Indian Market

India is a key growth market for Coursera, with a large and growing population of learners seeking to upskill and advance their careers. Coursera is committed to investing in the Indian market and providing high-quality, relevant content to meet the needs of Indian learners and employers. Our presence in Delhi/NCR allows us to be close to our customers and partners, understand their unique needs, and tailor our offerings accordingly. As a Product Marketing Manager in India, you will play a critical role in driving Coursera's growth and success in this important market.

Career Path at Coursera

Coursera offers a wide range of career opportunities for talented individuals who are passionate about education and technology. As a Product Marketing Manager, you can grow your career in several directions, including:

• Senior Product Marketing Manager: Lead a team of product marketers and develop GTM strategies for a portfolio of products.
• Director of Product Marketing: Oversee all product marketing activities and drive the overall product strategy.
• Head of Marketing: Lead the entire marketing organization and develop and execute the company's overall marketing strategy.
• Product Management: Transition into a product management role and lead the development of new products and features.

Salary & Benefits

The salary range for this position is ₹1,800,000 to ₹3,500,000 per year, depending on experience and qualifications. Coursera also offers a comprehensive benefits package, including health insurance, paid time off, professional development opportunities, and employee stock options.

Education for Everyone: Coursera's Mission in Action

At Coursera, we believe that everyone should have access to high-quality education, regardless of their background or location. Our mission is to transform lives through learning, and we are committed to making education more accessible, affordable, and relevant to the needs of learners around the world. As a Product Marketing Manager, you will be part of a team that is making a real difference in the world by helping people achieve their educational and career goals.

How to Apply

If you are interested in joining our team and helping us transform the future of education, we encourage you to apply online. Please submit your resume and a cover letter highlighting your relevant experience and qualifications. We look forward to hearing from you!

FAQ

1. What is Coursera? Coursera is one of the world's largest online learning platforms, offering a wide range of courses, Specializations, Professional Certificates, and degrees from leading universities and industry partners.
2. What is the role of a Product Marketing Manager? A Product Marketing Manager is responsible for defining and executing the go-to-market strategy for new products and features.
3. What skills are required for this role? The key skills required for this role include product marketing, go-to-market strategy, market research, competitive analysis, and excellent communication skills.
4. What is the salary range for this position? The salary range for this position is ₹1,800,000 to ₹3,500,000 per year.
5. What benefits does Coursera offer? Coursera offers a comprehensive benefits package, including health insurance, paid time off, professional development opportunities, and employee stock options.
6. What is Coursera's mission? Coursera's mission is to transform lives through learning by providing universal access to world-class education.
7. Why is India an important market for Coursera? India is a key growth market for Coursera, with a large and growing population of learners seeking to upskill and advance their careers.
8. What career opportunities are available at Coursera? Coursera offers a wide range of career opportunities in marketing, product management, engineering, and other areas.
9. How can I apply for this position? You can apply for this position online by submitting your resume and a cover letter.
10. What is the work culture like at Coursera? Coursera has a collaborative and supportive work environment, with a focus on innovation and making a positive impact on the world.