About the Role

The Director of Marketing at DHL, with a focus on Content and Customer Engagement Strategy, is a pivotal leadership role within the North America Marketing and Engagement team. This position offers the opportunity to shape innovative strategies that drive customer loyalty, enhance brand presence, and fuel business growth in one of the world's leading logistics companies. Reporting to regional marketing leadership, you will spearhead the creation of compelling content ecosystems and engagement initiatives tailored to diverse customer segments across e-commerce, supply chain, and freight services.

Key responsibilities include developing and executing a comprehensive content strategy that leverages digital channels, storytelling, and data-driven insights to captivate audiences. You will oversee customer engagement programs, utilizing CRM tools, social media, email campaigns, and personalized experiences to boost retention and acquisition. Collaborating with cross-functional teams—sales, operations, and product—you'll analyze performance metrics, optimize campaigns, and innovate with emerging technologies like AI-driven personalization and omnichannel marketing. Budget management, vendor partnerships, and team leadership will be central to delivering measurable ROI.

Working at DHL means joining a dynamic, global powerhouse committed to 'Excellence. Simply Delivered.' with a culture of innovation, inclusivity, and sustainability. You'll thrive in a fast-paced environment supported by world-class resources, international exposure, and opportunities for professional development through DHL's renowned leadership programs and training academies. Career growth is robust, with clear paths to executive roles, regional expansions, and global mobility. If you're a visionary marketer passionate about logistics transformation, this role at DHL positions you at the forefront of industry disruption, empowering you to lead with impact and advance your career on a global stage.

Key Responsibilities

• Develop content and customer engagement strategy
• Work within the regional North America Marketing and Engagement team