Role Overview

As Senior Product Marketing Manager for Nitro, you'll be the visionary behind Discord's growing portfolio of partner perks. This high-impact role involves defining strategic roadmaps, securing top-tier partners, crafting data-driven value propositions, and owning consumer go-to-market strategies. You'll collaborate with Strategic Partnerships and cross-functional teams to make Nitro benefits a cornerstone of user acquisition, retention, and engagement.

Discord Nitro isn't just a subscription—it's a gateway to exclusive gaming perks, enhanced features, and community experiences. Your work will directly influence how millions discover and love these benefits, driving revenue growth and user loyalty in the competitive gaming and consumer tech space.

This position demands a blend of strategic thinking, operational excellence, and passion for gaming culture. If you've launched subscription products, enabled sales teams, or scaled partner ecosystems, this is your chance to impact one of Discord's most beloved offerings.

Key Responsibilities

1. Strategic Roadmap Development: Define and evolve Nitro's benefits strategy, identifying perks that boost acquisition, retention, and engagement.
2. Partner Acquisition: Work with Partnerships team to evaluate and secure high-impact third-party collaborators.
3. Sales Enablement Mastery: Create value propositions, narratives, pitch materials, and support full partner lifecycle from outreach to close.
4. GTM Leadership: Own end-to-end go-to-market for the benefits program and all new perk launches.
5. Consumer Positioning: Shape how benefits are positioned to users, making them a growth pillar of Nitro.
6. Performance Optimization: Run partner reviews, produce case studies, and scale best practices.
7. Cross-Functional Collaboration: Partner with marketing, product, and partnerships for seamless launches.
8. Data-Driven Decisions: Measure engagement, renewals, and ROI to continuously improve the program.
9. Launch Execution: Drive campaigns that highlight new perks and drive subscriptions.
10. Narrative Crafting: Build compelling stories that resonate with gamers and partners alike.
11. Enablement Materials: Equip teams with tools for successful partner pitches and negotiations.
12. Program Scaling: Identify opportunities to expand the ecosystem for maximum user delight.
13. Analytics & Reporting: Track KPIs and deliver insights for strategic pivots.
14. Innovation: Stay ahead of gaming trends to propose cutting-edge benefits.

These responsibilities position you at the intersection of marketing, partnerships, and product, ensuring Nitro remains a must-have for gamers worldwide.

Qualifications & Requirements

• 6+ years in product marketing, partner marketing, or similar, preferably with consumer subscriptions.
• Strategic operator who bridges brand storytelling with GTM execution.
• Proven Sales/Business Development partnership experience.
• Cross-functional leadership for complex launches.
• Gaming or consumer tech ecosystem expertise.
• Data + creativity + partnerships mindset.
• Subscription/loyalty program experience.
• Strong analytical skills for program measurement.
• Excellent communication for narratives and pitches.
• Thrives in fast-paced, collaborative environments.
• Passion for gaming and user-centric marketing.

Salary & Benefits

Salary Range: $180,000 - $240,000 USD per year, based on experience and location in the San Francisco Bay Area. Total compensation includes equity and bonuses.

• Comprehensive health coverage (medical, dental, vision).
• 401(k) with company match.
• Unlimited PTO and flexible scheduling.
• Discord Nitro perks and gaming stipends.
• Remote-hybrid options.
• Professional growth budget.
• Wellness and parental leave programs.
• Stock options for long-term upside.
• Team events and offsites.
• Mental health resources.
• Commuter benefits.
• Learning stipends for courses/conferences.

This package reflects Discord's commitment to attracting top talent in competitive tech marketing roles.

Why Join Discord?

Discord isn't just a company—it's a movement. With 200M+ users, we're redefining social gaming. Join a culture of innovation where your ideas ship to millions. Work with passionate gamers, enjoy perks like free Nitro, and contribute to products users love. Bay Area location offers vibrant tech ecosystem access, with remote flexibility. Discord values diversity, growth, and fun—perfect for marketers who want impact.

Marketing at Discord means blending creativity with data to delight gamers. Past Nitro launches have driven massive engagement; your strategies will scale this further. Network with top partnerships in gaming/entertainment. Career growth is rapid for high-performers.

How to Apply

Ready to elevate Discord Nitro? Submit your resume, portfolio of GTM launches, and a note on why you're passionate about gaming marketing. Highlight partnership successes and subscription experience. Discord's hiring process includes interviews with Partnerships, Marketing, and leadership. We prioritize diverse candidates. Apply now to join the future of gaming!