Senior Manager, B2B Integrated Marketing
DoorDash
Senior Manager, B2B Integrated Marketing
Job Description
Senior Manager, B2B Integrated Marketing at DoorDash
DoorDash is revolutionizing food delivery and local commerce. Join our mission to grow and connect communities!
Key Responsibilities
- Develop the optimal strategy for DoorDash to enable merchants to build their first party channel
- Work with research and insights to develop a deep understanding of the merchant audience, including their challenges and pain points, and ensure effective product positioning and messaging against those needs
- Grow the demand generation engine, identifying levers to improve product awareness, increase inbound leads and, ultimately, drive product adoption within the SMB audience in partnership with product, performance, lifecycle, content, and brand marketing
- Build and refine the pipeline for leads through continuous optimization at every stage in the funnel, proactively identifying, testing, and scaling net-new channels and opportunities to refine the demand generation strategy
- Influence a highly cross-functional team to drive growth by partnering with product, sales, and strategy and operations, finance, and analytics
- Help the team maneuver conflicting priorities and set a clear path forward to achieve a mutually beneficial outcome
- Manage, develop and continue to build a high-performing team
Required Qualifications
- 8+ years of proven B2B SaaS marketing experience
- Proven track record of driving healthy pipeline growth through integrated campaigns and effective demand generation
- Deep understanding of the role that product, performance, lifecycle, content, and brand marketing play
- Solve problems from first principles, starting with the customer
- Equally comfortable operating at 10,000 feet and the lowest level of detail
- Unafraid of ambiguity
- Analytical: leverage data and analytics to answer complex questions and create a compelling narrative
- Collaborative: able to build consensus with large cross-functional teams and cultivate trusted relationships with senior leaders
- 5+ years of team management experience
Key Skills
- B2B SaaS marketing
- Demand generation
- Product positioning and messaging
- Integrated marketing strategy
- Data and analytics
- Budgeting, forecasting, goaling, and campaign measurement
- Team management
- Cross-functional collaboration
DoorDash Benefits
- 401(k) plan with employer matching
- 16 weeks of paid parental leave
- Wellness benefits
- Commuter benefits match
- Paid time off
- Paid sick leave
- Medical, dental, and vision benefits
- 11 paid holidays
- Disability and basic life insurance
- Family-forming assistance
Job Summary
About the Team
DoorDash Commerce Platform is our company’s hyper growth business unit that serves restaurants, grocers, and retailers across the United States and abroad. DoorDash Platform Services allows restaurants, grocers, and retailers to enable ecommerce ordering fulfillment for their first-party experiences (ie, website and in-store). The Digital Ordering portfolio consists of Online Ordering, Tableside Order & Pay, Loyalty, CRM, Mobile Apps, and Websites—all designed to maximize sales for merchants while fitting seamlessly into their existing restaurant operations and brand.
About the Role
We’re looking for an experienced B2B & SaaS Integrated Marketing to define the end-to-end integrated marketing strategy and drive pipeline growth for o...
Food Delivery Jobs | Logistics Tech | Remote Work Opportunities | DoorDash Careers
Locations
- San Francisco, United States
Salary
Estimated Salary Rangemedium confidence
250,000 - 400,000 USD / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- B2B SaaS marketingintermediate
- Demand generationintermediate
- Product positioning and messagingintermediate
- Integrated marketing strategyintermediate
- Data and analyticsintermediate
- Budgeting, forecasting, goaling, and campaign measurementintermediate
- Team managementintermediate
- Cross-functional collaborationintermediate
Required Qualifications
- 8+ years of proven B2B SaaS marketing experience (experience)
- Proven track record of driving healthy pipeline growth through integrated campaigns and effective demand generation (experience)
- Deep understanding of the role that product, performance, lifecycle, content, and brand marketing play (experience)
- Solve problems from first principles, starting with the customer (experience)
- Equally comfortable operating at 10,000 feet and the lowest level of detail (experience)
- Unafraid of ambiguity (experience)
- Analytical: leverage data and analytics to answer complex questions and create a compelling narrative (experience)
- Collaborative: able to build consensus with large cross-functional teams and cultivate trusted relationships with senior leaders (experience)
- 5+ years of team management experience (experience)
Responsibilities
- Develop the optimal strategy for DoorDash to enable merchants to build their first party channel
- Work with research and insights to develop a deep understanding of the merchant audience, including their challenges and pain points, and ensure effective product positioning and messaging against those needs
- Grow the demand generation engine, identifying levers to improve product awareness, increase inbound leads and, ultimately, drive product adoption within the SMB audience in partnership with product, performance, lifecycle, content, and brand marketing
- Build and refine the pipeline for leads through continuous optimization at every stage in the funnel, proactively identifying, testing, and scaling net-new channels and opportunities to refine the demand generation strategy
- Influence a highly cross-functional team to drive growth by partnering with product, sales, and strategy and operations, finance, and analytics
- Help the team maneuver conflicting priorities and set a clear path forward to achieve a mutually beneficial outcome
- Manage, develop and continue to build a high-performing team
Benefits
- general: 401(k) plan with employer matching
- general: 16 weeks of paid parental leave
- general: Wellness benefits
- general: Commuter benefits match
- general: Paid time off
- general: Paid sick leave
- general: Medical, dental, and vision benefits
- general: 11 paid holidays
- general: Disability and basic life insurance
- general: Family-forming assistance
- general: Mental health program
- general: Flexible paid time off/vacation for salaried roles, plus 80 hours of paid sick time per year
Travel Requirements
0%
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Answer 10 quick questions to check your fit for Senior Manager, B2B Integrated Marketing @ DoorDash.
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~2 Minutes
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Related Books and Jobs
Senior Manager, B2B Integrated Marketing
DoorDash
Senior Manager, B2B Integrated Marketing
Job Description
Senior Manager, B2B Integrated Marketing at DoorDash
DoorDash is revolutionizing food delivery and local commerce. Join our mission to grow and connect communities!
Key Responsibilities
- Develop the optimal strategy for DoorDash to enable merchants to build their first party channel
- Work with research and insights to develop a deep understanding of the merchant audience, including their challenges and pain points, and ensure effective product positioning and messaging against those needs
- Grow the demand generation engine, identifying levers to improve product awareness, increase inbound leads and, ultimately, drive product adoption within the SMB audience in partnership with product, performance, lifecycle, content, and brand marketing
- Build and refine the pipeline for leads through continuous optimization at every stage in the funnel, proactively identifying, testing, and scaling net-new channels and opportunities to refine the demand generation strategy
- Influence a highly cross-functional team to drive growth by partnering with product, sales, and strategy and operations, finance, and analytics
- Help the team maneuver conflicting priorities and set a clear path forward to achieve a mutually beneficial outcome
- Manage, develop and continue to build a high-performing team
Required Qualifications
- 8+ years of proven B2B SaaS marketing experience
- Proven track record of driving healthy pipeline growth through integrated campaigns and effective demand generation
- Deep understanding of the role that product, performance, lifecycle, content, and brand marketing play
- Solve problems from first principles, starting with the customer
- Equally comfortable operating at 10,000 feet and the lowest level of detail
- Unafraid of ambiguity
- Analytical: leverage data and analytics to answer complex questions and create a compelling narrative
- Collaborative: able to build consensus with large cross-functional teams and cultivate trusted relationships with senior leaders
- 5+ years of team management experience
Key Skills
- B2B SaaS marketing
- Demand generation
- Product positioning and messaging
- Integrated marketing strategy
- Data and analytics
- Budgeting, forecasting, goaling, and campaign measurement
- Team management
- Cross-functional collaboration
DoorDash Benefits
- 401(k) plan with employer matching
- 16 weeks of paid parental leave
- Wellness benefits
- Commuter benefits match
- Paid time off
- Paid sick leave
- Medical, dental, and vision benefits
- 11 paid holidays
- Disability and basic life insurance
- Family-forming assistance
Job Summary
About the Team
DoorDash Commerce Platform is our company’s hyper growth business unit that serves restaurants, grocers, and retailers across the United States and abroad. DoorDash Platform Services allows restaurants, grocers, and retailers to enable ecommerce ordering fulfillment for their first-party experiences (ie, website and in-store). The Digital Ordering portfolio consists of Online Ordering, Tableside Order & Pay, Loyalty, CRM, Mobile Apps, and Websites—all designed to maximize sales for merchants while fitting seamlessly into their existing restaurant operations and brand.
About the Role
We’re looking for an experienced B2B & SaaS Integrated Marketing to define the end-to-end integrated marketing strategy and drive pipeline growth for o...
Food Delivery Jobs | Logistics Tech | Remote Work Opportunities | DoorDash Careers
Locations
- San Francisco, United States
Salary
Estimated Salary Rangemedium confidence
250,000 - 400,000 USD / yearly
Source: ai estimated
* This is an estimated range based on market data and may vary based on experience and qualifications.
Skills Required
- B2B SaaS marketingintermediate
- Demand generationintermediate
- Product positioning and messagingintermediate
- Integrated marketing strategyintermediate
- Data and analyticsintermediate
- Budgeting, forecasting, goaling, and campaign measurementintermediate
- Team managementintermediate
- Cross-functional collaborationintermediate
Required Qualifications
- 8+ years of proven B2B SaaS marketing experience (experience)
- Proven track record of driving healthy pipeline growth through integrated campaigns and effective demand generation (experience)
- Deep understanding of the role that product, performance, lifecycle, content, and brand marketing play (experience)
- Solve problems from first principles, starting with the customer (experience)
- Equally comfortable operating at 10,000 feet and the lowest level of detail (experience)
- Unafraid of ambiguity (experience)
- Analytical: leverage data and analytics to answer complex questions and create a compelling narrative (experience)
- Collaborative: able to build consensus with large cross-functional teams and cultivate trusted relationships with senior leaders (experience)
- 5+ years of team management experience (experience)
Responsibilities
- Develop the optimal strategy for DoorDash to enable merchants to build their first party channel
- Work with research and insights to develop a deep understanding of the merchant audience, including their challenges and pain points, and ensure effective product positioning and messaging against those needs
- Grow the demand generation engine, identifying levers to improve product awareness, increase inbound leads and, ultimately, drive product adoption within the SMB audience in partnership with product, performance, lifecycle, content, and brand marketing
- Build and refine the pipeline for leads through continuous optimization at every stage in the funnel, proactively identifying, testing, and scaling net-new channels and opportunities to refine the demand generation strategy
- Influence a highly cross-functional team to drive growth by partnering with product, sales, and strategy and operations, finance, and analytics
- Help the team maneuver conflicting priorities and set a clear path forward to achieve a mutually beneficial outcome
- Manage, develop and continue to build a high-performing team
Benefits
- general: 401(k) plan with employer matching
- general: 16 weeks of paid parental leave
- general: Wellness benefits
- general: Commuter benefits match
- general: Paid time off
- general: Paid sick leave
- general: Medical, dental, and vision benefits
- general: 11 paid holidays
- general: Disability and basic life insurance
- general: Family-forming assistance
- general: Mental health program
- general: Flexible paid time off/vacation for salaried roles, plus 80 hours of paid sick time per year
Travel Requirements
0%
Tags & Categories
Answer 10 quick questions to check your fit for Senior Manager, B2B Integrated Marketing @ DoorDash.
10 Questions
~2 Minutes
Instant Score
Related Books and Jobs