Role Overview

Rivian, the pioneering electric vehicle manufacturer, is seeking a visionary Drive Enablement Lead to architect systems powering explosive growth. Based in Irvine, California, this role operates at startup speed while scaling for enterprise impact. As the strategic catalyst between sales and cross-functional teams, you'll translate market opportunities into actionable sales performance. Lead collaboration to optimize demo drive experiences, generate near-term demand, and equip sales teams with cutting-edge tools, training, and support. This highly collaborative position demands strategic thinking, data-driven decision-making, and the ability to thrive in a rapidly evolving EV landscape.

At Rivian, demo drives aren't just test drives—they're transformative customer experiences that drive conversions and build brand loyalty. You'll operationalize sales levers through innovative strategies, remove roadblocks, and ensure seamless execution across operations, marketing, analytics, and field teams. If you excel at influencing without authority and balancing short-term tactics with long-term vision, this Drive Enablement Lead role at Rivian is your opportunity to shape the future of electric mobility.

Key Responsibilities at Rivian

As Drive Enablement Lead, you'll drive demo drive program excellence through these core responsibilities:

• Serve as primary liaison across operations, analytics, field, and marketing for all demo drive facets
• Mobilize cross-functional partners to execute demand generation strategies in dynamic markets
• Facilitate strategic decisions optimizing demo drive outcomes across departments
• Own demo drive success metrics while empowering operational execution
• Partner with marketing on brand-aligned events and amplification strategies
• Develop SOPs with operations for optimized fleet deployment at sales locations
• Coordinate in-market teams for flawless demo drive activations
• Design scalable playbooks accelerating near-term demand generation
• Leverage customer data to elevate experiences and boost conversions
• Guide digital enhancements across internal tools and customer platforms

Expect up to 50% travel to ensure national program success in Rivian's expanding footprint.

Qualifications & Requirements

Rivian seeks proven leaders with these qualifications for the Drive Enablement Lead role:

• 4+ years in strategy, business operations, program management, or cross-functional coordination
• Proven retail operations, experiential marketing, or customer experience strategy experience
• Track record managing complex multi-stakeholder initiatives in fast-paced environments
• Direct-to-consumer business model experience preferred
• Digital product strategy and data analytics exposure preferred
• Expert cross-functional collaboration and stakeholder activation skills
• Strong analytical abilities translating data into strategic recommendations
• Proven influence without authority driving collaborative results
• Bachelor's Degree required; MBA or advanced degree preferred
• Comfortable with 50% travel and compliance/regulatory requirements

Excellent communication across organizational levels and project management expertise are essential.

Salary & Benefits

The Drive Enablement Lead role offers competitive compensation estimated at $145,000 - $185,000 USD annually, based on automotive/tech sector benchmarks in Irvine, CA, with 5-10% buffer for Rivian's premium positioning. Total rewards include:

• Performance bonuses tied to demo drive metrics
• Comprehensive health coverage (medical, dental, vision)
• 401(k) matching for long-term security
• Unlimited PTO for work-life balance
• Equity grants in Rivian stock
• EV discounts for employees
• Professional development budget
• Flexible hybrid work options
• Generous parental leave
• Wellness reimbursements

Why Join Rivian?

Rivian isn't just building electric vehicles—we're redefining adventure, sustainability, and mobility. As a Drive Enablement Lead, you'll impact millions through demo experiences that convert curiosity into ownership. Join a mission-driven team backed by Amazon and Ford, scaling from R1T/R1S icons to commercial fleets and beyond. Irvine's vibrant tech ecosystem offers unparalleled growth in California's EV capital. Rivian commits to equal opportunity, accessibility, and data privacy in hiring. Shape the future—apply today.

How to Apply

Ready to lead Rivian's demo drive revolution? Submit your application for this Irvine, California Drive Enablement Lead position now. Include resume, cover letter highlighting cross-functional wins, and LinkedIn profile. Rivian reviews applications continuously—don't miss your chance to join the EV frontier. Email candidateaccommodations@rivian.com for accessibility needs. Apply Now and accelerate your career with Rivian!