About PepsiCo

PepsiCo is a global leader in the food and beverage industry, renowned for iconic brands like Pepsi, Lay's, Gatorade, and Frito-Lay snacks. With operations in over 200 countries, PepsiCo serves more than 1 billion people daily, combining innovation, sustainability, and consumer insights to deliver products that bring joy and refreshment. At Frito-Lay Canada, a key division of PepsiCo, we focus on savory snacks that satisfy cravings and create smiles. Our commitment to pep+ (PepsiCo Positive) drives sustainable practices, from regenerative agriculture to reducing plastic waste, ensuring we thrive while protecting the planet.

Role Overview

The Frito-Lay Contract Route Sales Representative position in Thunder Bay, Ontario, is a dynamic 6-month contract role perfect for sales-driven individuals passionate about the consumer-packaged goods (CPG) sector. Reporting to regional sales leadership, you'll manage a portfolio of retail accounts including grocery, gas, and convenience stores. Your dual focus: driving business growth through strategic selling and delivering exceptional service via merchandising and delivery. This hands-on role offers exposure to PepsiCo's high-volume snack portfolio, honing skills in sales, customer relations, and operations in a fast-paced environment.

Why This Role Stands Out

In Thunder Bay's vibrant retail market, you'll play a pivotal role in expanding Frito-Lay's presence, leveraging local insights to boost market share. Ideal for motivated professionals seeking temporary yet impactful experience with a world-class company.

Key Responsibilities

As a Route Sales Representative, your day involves a mix of fieldwork and strategic account management:

• Execute merchandising tasks: optimize product placement, increase shelf facings and racks, handle carton returns, manage inventory movement, and maintain clean shelving.
• Monitor customer needs by analyzing top-selling products and adapting strategies to drive sales.
• Grow accounts by achieving targets in sales volume, market share, product distribution, space allocation, and superior customer service.
• Promote national and local campaigns, secure incremental displays, racks, and ensure inventory meets demand.
• Maintain balanced stock levels for fresh, high-quality products, minimizing waste and maximizing satisfaction.

Qualifications & Requirements

To succeed, bring these essentials:

• Valid full G or Class 5 driver's license with a clean driving record.
• Reliable vehicle or consistent car access for daily routes.
• Flexible scheduling, including weekends and holidays.
• Preferred: Prior sales experience in CPG, retail, or food/beverage.
• Strong organizational skills to juggle priorities, solve problems, and hit targets.

No degree required—your drive and hustle matter most. Physical fitness for lifting and stocking is key in this active role.

Benefits & Perks

PepsiCo values your contributions with a premium package, even on contract:

• Competitive compensation reflecting industry standards.
• Comprehensive benefits customized to your lifestyle.
• Inclusive culture where authenticity thrives.
• Sustainability-focused initiatives for purpose-driven work.
• Team support for skill-building and development.

Contract-Specific Perks

This 6-month role offers a foot in the door at PepsiCo, with potential for extension based on performance and business needs.

Career Growth

PepsiCo invests in talent. Excel here, and unlock pathways to permanent Route Sales Rep roles, Key Account Management, or sales leadership. Our training programs, mentorship, and performance reviews equip you for advancement. Many start in route sales and climb to regional or national positions, gaining expertise in analytics, negotiation, and supply chain.

Professional Development Opportunities

Access PepsiCo's learning platform, sales workshops, and leadership tracks. Build a network across Frito-Lay Canada for long-term success.

Why Join Us

At Frito-Lay Canada, we're 'saviors of smiles and heroes of the hangry.' Join a global innovator team in Thunder Bay, where your efforts directly impact local stores and consumers. Enjoy a supportive environment fostering growth, inclusivity, and fun. PepsiCo's scale means stability and excitement—work with brands loved worldwide while contributing to sustainability goals like net-zero emissions by 2040.

Role FAQs

Is this a full-time role?

Yes, full-time with a variable schedule including weekends/holidays.

What salary can I expect?

Estimated $65,000–$95,000 CAD annually, based on experience and sector benchmarks.

Do I need sales experience?

Preferred but not mandatory—strong organizational skills suffice.

What's the contract duration?

6 months, with potential extension.

How do I apply?

Submit your resume highlighting driving record and sales background via PepsiCo careers portal.

Thunder Bay awaits—apply now and fuel your career with PepsiCo!