Description

As the Store Manager, you’ll take full ownership of your store’s performance, with a strong focus on creating exceptional customer experiences that drive both sales and profitability. Your leadership will be the heartbeat of the store—guiding, inspiring, and empowering your team to deliver operational excellence and outstanding service.

By balancing front-of-house energy with behind-the-scenes efficiency, you’ll cultivate a vibrant, customer-first environment where every detail contributes to success. Through your strategic mindset and people-first approach, you’ll ensure the store not only meets its goals but becomes a destination that customers love to return to.

Key Responsibilities:

• Driving exceptional customer service by guiding the store team to deliver personalized styling advice, expert product knowledge, and a memorable in-store experience
• Interpreting sales data to drive performance and taking ownership of the store’s commercial success
• Inspiring and leading a team of managers, visual merchandisers, and sales advisors to consistently exceed service and operational standards
• Managing recruitment processes and ensuring effective onboarding and training for all new team members
• Identifying high-potential individuals and creating tailored development plans to support their career growth
• Managing all aspects of store operations—including compliance and visual merchandising—to ensure operational efficiency and uphold high standards of excellence
• Fostering a positive, inclusive, and motivating work environment where people thrive

Qualifications

• Customer-Focused: A strong customer-centric mindset, with a proven track record from past  retail experience of leveraging customer feedback to inform business decisions and drive performance
• Business Acumen: Strong commercial awareness and a deep understanding of the broader retail landscape/KPI’s, with a proven ability to align business objectives with evolving customer needs
• Team Leadership: Proven ability to lead teams / other leaders in fast-paced retail environments, consistently delivering high standards of customer service while driving sales and profitability

• Eager to Learn: Open to feedback and actively seek out opportunities for personal and professional development.
• Excellent Communication: A clear, confident, and empathetic communicator, Strong in engaging with both customers and teams, while effectively conveying operational direction and articulating broader long terms goals /vision.
• Coaching & Development: Experienced in giving constructive feedback and supporting others to grow and improve.
• Adaptability & Flexibility: Responsive to shifting priorities, with the agility to embrace new opportunities and the openness to consider diverse perspectives when making decisions and future plans.
• Operational Excellence: Strong understanding of store operations, compliance/security issues, and retail standards, with experience in leading and training teams.
• Comfortable working varied hours, including evenings, weekends, and holidays.
• English fluent language skills
• Dutch is a plus

Additional Info

This is a full-time position offering 35 hours a week. Apply by sending in your CV in English no later than 19/01/2026. Due to data policies, we only accept applications through career page.

Benefits:

We offer all our employees attractive benefits with extensive development opportunities around the globe. All our employees receive a 25% staff discount, usable on all our H&M Group brands in stores and online. In addition to our staff discount, all our employees are included in our H&M Incentive Program – HIP. You can read more about our H&M Incentive Program here.

In addition to this. Belgium based colleagues also receive:

• A 25% personal discount on all H&M Group brands,
• A 13th month bonus,
• Holiday pay
• A HIP program (retirement bonus).
• The possibility of taking restaurant vouchers
• 70% coverage of public transport,
• Benefits at work
• Trainings

Company Description

Launched in 2013, & OTHER STORIES offers a curated range of shoes, bags, accessories, beauty and ready-to-wear – all equally important for the whole look.

Inclusion & Diversity  

At H&M Group, we’re determined to create and maintain inclusive, diverse and equitable workplaces throughout our organisation. Our teams should consist of a variety of people who share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, what we perceive as possible and how we choose to relate to our colleagues and customers all over the world, therefore all diversity dimensions are taken into consideration in our recruitment process.