Account Executive, Small Business - Nordics and Benelux (English Speaking)

Location: Dublin, Ireland

Department: Sales

About the Role

HubSpot, the leading CRM platform powering growth for millions of businesses worldwide, is seeking a dynamic Account Executive, Small Business - Nordics and Benelux (English Speaking) to join our Sales team. In this high-impact role, you'll drive revenue by selling HubSpot's powerful suite of inbound marketing, sales, and CRM tools to small businesses across the Nordics (Sweden, Denmark, Norway, Finland) and Benelux (Netherlands, Belgium, Luxembourg) regions. Embracing our HEART (Humble, Empathetic, Adaptable, Remarkable, Transparent) culture, you'll thrive in a collaborative, remote-first environment where innovation and customer success are at the core. If you're passionate about helping SMBs grow through data-driven inbound strategies, this is your opportunity to make a real difference at a company redefining go-to-market excellence. As an Account Executive, you'll own the full sales cycle from prospecting to close, engaging with small business owners and teams eager to scale with HubSpot's all-in-one platform. You'll uncover their challenges in lead generation, customer management, and revenue growth, then deliver tailored demos that showcase how HubSpot's CRM, Marketing Hub, and Sales Hub solve them. Expect to leverage cutting-edge tools like HubSpot's own CRM for pipeline management, while collaborating with regional marketing and partner teams to accelerate deals. Success here means consistently smashing quotas in a supportive culture that celebrates wins and learns from challenges. We're looking for a quota-crushing seller with SMB sales experience, a deep affinity for inbound methodology, and an understanding of the unique dynamics of Nordics and Benelux markets. You'll bring energy, resilience, and a customer-first mindset to every interaction, contributing to HubSpot's mission of helping businesses grow better. Join us to unlock your potential in a growth-focused company offering uncapped commissions, unlimited PTO, and endless opportunities for career advancement.

Key Responsibilities

• Prospect, qualify, and close new business opportunities with small businesses in the Nordics and Benelux regions
• Conduct discovery calls, demos, and presentations showcasing HubSpot's CRM and inbound marketing solutions
• Build and nurture a robust sales pipeline through outbound outreach, inbound leads, and networking
• Collaborate with marketing and customer success teams to ensure seamless customer onboarding and expansion
• Achieve and exceed monthly, quarterly, and annual sales quotas
• Provide insights on market trends and customer feedback to inform product and go-to-market strategies
• Maintain accurate records in HubSpot CRM, including pipeline updates and deal progression
• Stay educated on HubSpot product updates, competitive landscape, and inbound selling best practices
• Participate in sales training, certifications, and HubSpot's HEART culture initiatives
• Support regional events, webinars, and partner ecosystems to drive lead generation

Required Qualifications

• 3+ years of experience in B2B sales, preferably in SaaS or technology sales targeting small businesses
• Proven track record of exceeding sales quotas and driving revenue growth
• Strong understanding of the Nordics and Benelux markets, including business culture and SMB dynamics
• Excellent command of English (both written and spoken); fluency in local languages (Dutch, Swedish, Danish, Norwegian, or Finnish) is a plus
• Bachelor's degree in Business, Marketing, or a related field
• Experience with CRM systems, ideally HubSpot
• Ability to work remotely in a fast-paced, growth-oriented environment
• Full-time availability and legal right to work in the Nordics or Benelux region

Preferred Qualifications

• Previous experience selling inbound marketing, CRM, or sales enablement solutions
• Familiarity with HubSpot's ecosystem and inbound methodology
• Hands-on experience with sales tools like Salesforce, Outreach, or Salesloft
• Network of contacts in SMB sectors across Nordics and Benelux
• Demonstrated success in remote sales roles with virtual teams

Required Skills

• B2B sales expertise
• Prospecting and lead generation
• Pipeline management
• Quota attainment
• CRM proficiency (HubSpot preferred)
• Inbound marketing knowledge
• Demo and presentation skills
• Negotiation and closing techniques
• Customer relationship building
• Market analysis
• Remote collaboration tools (Zoom, Slack)
• Data-driven decision making
• Time management
• Resilience and adaptability
• English fluency
• Cultural sensitivity for Nordics/Benelux
• Sales forecasting

Benefits

• Competitive base salary plus uncapped commission and performance bonuses
• Comprehensive health, dental, and vision insurance
• Unlimited PTO and flexible remote work policy
• HubSpot stock options and employee stock purchase plan
• Professional development stipend for courses, certifications, and conferences
• Wellness programs including mental health support and gym reimbursements
• Parental leave and family-friendly policies
• HubSpot swag, team offsites, and vibrant company culture events
• 401(k) matching and financial planning resources

HubSpot is an equal opportunity employer.