Account Executive, Small Business - Nordics (English Speaking)

Location: London, United Kingdom

Department: Sales

About the Role

At HubSpot, changing the way the world does business is all we do, and we believe in our people as much as our product. We're looking for an Account Executive, Small Business - Nordics (English Speaking) to join our Sales team and drive growth among SMBs in the Nordics region. As a key player in our inbound sales motion, you'll leverage HubSpot's powerful CRM and marketing platform to help small businesses grow better by attracting visitors, converting leads, and delighting customers. This role is perfect for a quota-crushing sales professional who thrives in a collaborative, high-energy culture focused on innovation and customer success. In this role, you'll own the full sales cycle, from prospecting high-potential leads to closing deals that transform businesses. You'll demo HubSpot's all-in-one platform, articulate the value of inbound marketing, and partner with cross-functional teams to ensure every customer starts strong. With a focus on the Nordics market, you'll tailor your approach to local nuances while contributing to HubSpot's global mission of empowering growth. Expect to hit the ground running in a supportive environment where data, transparency, and remarkable results are celebrated. We're a remote-first company with a growth mindset, offering unlimited PTO, stock options, and endless opportunities to learn through HubSpot Academy. If you're passionate about SaaS, CRM, and helping small businesses scale, join our HEART-driven team and be part of the inbound revolution. HubSpot is an equal opportunity employer committed to diversity and inclusion.

Key Responsibilities

• Prospect, qualify, and close new business opportunities with small businesses in the Nordics
• Conduct product demonstrations and presentations showcasing HubSpot's CRM and inbound marketing solutions
• Build and nurture a robust pipeline through outbound prospecting, inbound leads, and networking
• Collaborate with marketing and customer success teams to ensure seamless customer onboarding
• Achieve and exceed monthly, quarterly, and annual sales quotas
• Provide insights on customer needs and market trends to inform product roadmap
• Develop deep knowledge of HubSpot's platform to articulate value propositions effectively
• Manage the full sales cycle from lead generation to contract negotiation and close
• Participate in sales training and contribute to HubSpot's HEART values (Humble, Empathetic, Adaptable, Remarkable, Transparent)
• Track all sales activities in HubSpot CRM and maintain accurate forecasting
• Attend industry events and webinars to generate leads in the Nordics region

Required Qualifications

• 3+ years of experience in sales, preferably in SaaS, CRM, or inbound marketing software
• Proven track record of exceeding sales quotas in a B2B environment targeting small businesses
• Fluency in English (both written and spoken); knowledge of Nordic languages (Swedish, Danish, Norwegian, or Finnish) is a plus
• Bachelor's degree in Business, Marketing, or a related field
• Experience selling to small and medium-sized businesses (SMBs) in the Nordics region
• Strong understanding of CRM platforms and inbound marketing methodologies
• Ability to work remotely in a fast-paced, growth-oriented culture
• Valid work authorization in a Nordic country

Preferred Qualifications

• Previous experience with HubSpot or similar inbound marketing/CRM tools
• Familiarity with the Nordic tech or SaaS market landscape
• Experience in consultative selling or solution selling
• Nordic market sales experience with measurable quota attainment
• Certification in HubSpot Sales or Inbound Marketing
• Background in digital marketing agencies or startups

Required Skills

• Excellent communication and presentation skills
• Strong prospecting and cold-calling abilities
• Proficiency in CRM tools like HubSpot, Salesforce, or similar
• Consultative selling expertise
• Pipeline management and forecasting
• Negotiation and closing techniques
• Inbound marketing knowledge
• Customer-centric mindset
• Time management and prioritization
• Adaptability in a high-growth environment
• Data-driven decision making
• Technical aptitude for SaaS demos
• Relationship-building skills
• Resilience and grit
• English fluency
• Cultural awareness of Nordic business practices

Benefits

• Competitive base salary plus uncapped commission and bonuses
• Comprehensive health, dental, and vision insurance
• Unlimited PTO and flexible remote work options
• HubSpot stock options and employee stock purchase plan
• Professional development stipend and access to HubSpot Academy
• Parental leave and family-friendly policies
• Wellness programs including mental health support
• Company-sponsored social events and team offsites
• Home office setup allowance

HubSpot is an equal opportunity employer.