Partner Specialist - German Speaking

Location: Remote - Germany

Department: Sales

About the Role

At HubSpot, we're transforming the way businesses grow with our all-in-one CRM platform powered by inbound marketing, sales, and service tools. As a Partner Specialist - German Speaking, you'll play a pivotal role in our Sales team, focusing on expanding our vibrant partner ecosystem in the DACH region. You'll empower agencies, resellers, and technology partners to leverage HubSpot's solutions, driving mutual growth and helping thousands of customers achieve their revenue goals. Our growth culture thrives on transparency, experimentation, and HEART (Humble, Empathetic, Adaptable, Remarkable, Transparent), and you'll contribute by fostering high-impact partnerships that scale HubSpot's impact. In this role, you'll recruit, onboard, and activate German-speaking partners, providing them with the training and resources needed to succeed with HubSpot's CRM and marketing automation features. You'll collaborate closely with partners to co-develop strategies that align with inbound principles, analyze performance data to optimize programs, and hit ambitious targets for partner-sourced revenue. Expect to engage in joint sales motions, host webinars, and attend events to showcase how HubSpot powers sustainable business growth. We're looking for a passionate, results-oriented professional who embodies our culture of continuous learning and innovation. If you have a knack for building relationships, a deep understanding of SaaS partner dynamics, and fluency in German, join us to shape the future of customer growth at HubSpot. This is a remote-friendly position with opportunities for career acceleration in one of the industry's most admired companies.

Key Responsibilities

• Build and maintain strong relationships with German-speaking partners in the HubSpot ecosystem
• Drive partner recruitment, onboarding, and activation to expand HubSpot's presence in the DACH region
• Collaborate with partners to co-create go-to-market strategies leveraging HubSpot's CRM and inbound marketing tools
• Achieve quarterly partner growth and revenue targets through enablement and joint selling efforts
• Provide partners with training, resources, and support on HubSpot products to ensure successful customer implementations
• Identify opportunities for partner-led upsell, cross-sell, and expansion within their customer base
• Represent HubSpot at partner events, webinars, and conferences in German-speaking markets
• Analyze partner performance metrics and provide data-driven insights to optimize programs
• Work cross-functionally with Sales, Marketing, and Success teams to align on partner initiatives
• Stay updated on market trends in CRM, inbound marketing, and SaaS to advise partners effectively

Required Qualifications

• Bachelor's degree in Business, Marketing, Sales, or a related field
• Fluency in German (written and spoken) at a native or C1+ level
• 2+ years of experience in sales, partner management, or channel sales within the SaaS or technology sector
• Proven track record of achieving sales targets or managing partner relationships
• Strong understanding of CRM systems, preferably HubSpot
• Excellent communication and relationship-building skills
• Ability to work in a fast-paced, remote-first environment
• Willingness to travel up to 20% for partner events and meetings

Preferred Qualifications

• Experience working with HubSpot or similar inbound marketing platforms
• Previous exposure to the DACH (Germany, Austria, Switzerland) market
• Familiarity with partner ecosystems in SaaS or CRM industries
• HubSpot certification (e.g., Partner Program or Sales Software)
• Experience in inbound marketing or growth hacking strategies

Required Skills

• Fluency in German
• CRM expertise (HubSpot preferred)
• Partner relationship management
• Sales enablement
• Inbound marketing knowledge
• Data analysis and reporting
• Cross-functional collaboration
• Strategic thinking
• Customer-centric mindset
• Fast learner in dynamic environments
• Presentation and public speaking
• Negotiation and deal-closing
• Project management
• Market research
• Growth hacking techniques
• Technical aptitude for SaaS tools

Benefits

• Competitive base salary plus uncapped commission and performance bonuses
• Comprehensive health, dental, and vision insurance with 100% premium coverage
• 401(k) matching up to 5% of salary
• Unlimited PTO and flexible remote work policy
• HubSpot stock options and employee stock purchase plan
• Professional development stipend for certifications and conferences
• Generous parental leave (16 weeks fully paid)
• Wellness programs including gym memberships and mental health support
• Quarterly Hackathons and innovation days to fuel our growth culture

HubSpot is an equal opportunity employer.