Sales Manager, Small Business - Nordilux

Location: Dublin, Ireland

Department: Sales

About the Role

HubSpot, the world's leading CRM platform powering growth for millions of businesses, is seeking a dynamic Sales Manager, Small Business - Nordilux to lead our sales efforts in the Nordics region (Norway, Denmark, Sweden, Finland, Iceland). In this pivotal role, you'll build and scale a high-octane sales team dedicated to helping small businesses transform their customer relationships through HubSpot's inbound methodology, marketing automation, sales CRM, and service hubs. Embracing our HEART culture of Humble, Empathetic, Adaptable, Remarkable, and Transparent, you'll drive explosive revenue growth while fostering a collaborative, innovative environment that mirrors HubSpot's flywheel-powered success. As Sales Manager, you'll recruit top talent, coach reps to crush quotas, and execute region-specific strategies tailored to SMB needs in the Nordilux market. You'll dive deep into pipeline management, leveraging HubSpot's own tools to forecast accurately and optimize performance. Expect to roll up your sleeves on key deals, analyze metrics for insights, and partner cross-functionally with marketing and success teams to accelerate customer adoption of inbound growth strategies. Your leadership will embody HubSpot's commitment to customer obsession, helping local businesses scale sustainably in a competitive landscape. We're looking for a proven sales leader passionate about SaaS, CRM innovation, and the unique opportunities in the Nordics. If you thrive in a metrics-driven, high-growth culture where experimentation and transparency fuel success, join us to shape the future of inbound sales at HubSpot. This role offers the autonomy to innovate, the tools to excel, and the impact to grow your career alongside one of the most admired companies in tech.

Key Responsibilities

• Recruit, onboard, and manage a team of Account Executives focused on small business customers in the Nordilux region
• Set and achieve ambitious sales targets for CRM, inbound marketing, and revenue tools adoption
• Coach and develop sales reps to master HubSpot's inbound selling methodology and product suite
• Analyze sales performance metrics and pipeline health to drive continuous improvement
• Collaborate with marketing and customer success teams to align on Nordics go-to-market strategies
• Prospect and support key small business deals in the region to model best practices
• Foster HubSpot's growth culture by promoting transparency, experimentation, and customer obsession
• Represent HubSpot at local events, webinars, and industry conferences in the Nordics
• Monitor competitive landscape and adapt sales strategies for SMB market dynamics
• Ensure compliance with regional data privacy laws (e.g., GDPR) in sales processes
• Drive team adoption of HubSpot's own CRM for internal sales operations

Required Qualifications

• 5+ years of sales experience in SaaS, CRM, or technology sales, with at least 2 years in a sales management role
• Proven track record of managing and growing high-performing sales teams targeting small businesses
• Deep understanding of the Nordics market (Norway, Denmark, Sweden, Finland, Iceland), including local business culture and language proficiency in English and at least one Nordic language
• Experience selling CRM, inbound marketing, or revenue operations solutions to SMBs
• Bachelor's degree in Business, Marketing, or a related field
• Demonstrated ability to achieve and exceed sales quotas consistently
• Strong knowledge of HubSpot's platform, inbound methodology, and growth-driven sales strategies
• Eligibility to work in the Nordics region

Preferred Qualifications

• Experience working at a high-growth SaaS company like HubSpot
• Fluency in multiple Nordic languages (e.g., Norwegian, Swedish, Danish)
• Previous success in expanding market share in the Nordics for tech products
• Familiarity with local SMB ecosystems and regulatory environments
• Advanced certifications in HubSpot Academy or inbound sales
• MBA or equivalent advanced degree

Required Skills

• Expertise in HubSpot CRM and inbound marketing tools
• Salesforce or similar CRM proficiency
• Pipeline management and forecasting
• Team leadership and coaching
• Nordics market knowledge
• Fluent English communication
• Data-driven decision making
• Strategic account planning
• Negotiation and closing techniques
• Customer-centric problem solving
• Public speaking and presentation skills
• Analytical tools (e.g., Excel, Google Analytics)
• Adaptability in fast-paced growth environments
• Empathy and relationship building
• Technical aptitude for SaaS demos
• Time management and prioritization

Benefits

• Competitive base salary plus uncapped commission and performance bonuses
• Comprehensive health, dental, and vision insurance
• Unlimited PTO and flexible remote work options tailored to Nordics time zones
• HubSpot stock options and employee stock purchase plan
• Professional development stipend and access to HubSpot Academy
• Parental leave and family-friendly policies
• Wellness programs including gym memberships and mental health support
• Quarterly team offsites and global HubSpot summits
• Volunteer time off and charitable matching through HubSpot for Good

HubSpot is an equal opportunity employer.