Senior Product Designer I, Engage (Notifications)

Location: Remote - Ireland

Department: User Experience

About the Role

At HubSpot, we empower businesses to grow better through our all-in-one CRM platform, and our Engage product is at the heart of delivering timely, personalized notifications that drive customer success. As a Senior Product Designer I on the Engage (Notifications) team in User Experience, you'll play a pivotal role in crafting intuitive, engaging notification systems that help users stay connected in the fast-paced world of inbound marketing and sales. You'll design experiences that not only inform but delight, turning data into actionable insights while embodying HubSpot's HEART (Humble, Empathetic, Adaptable, Remarkable, Transparent) culture. In this role, you'll lead end-to-end design for notification features, from discovery to delivery, collaborating closely with product managers, engineers, and researchers. You'll dive into user needs through research and testing, prototype innovative solutions for in-app, email, and push notifications, and iterate based on real-world performance metrics. Leveraging HubSpot's growth mindset, you'll experiment boldly with A/B tests to optimize engagement, ensuring notifications enhance CRM workflows without overwhelming users. Your work will directly impact how millions of customers interact with HubSpot to grow their businesses. We're looking for a designer passionate about user-centric innovation in SaaS, with a portfolio that demonstrates sophisticated notification or messaging designs. You'll thrive in our transparent, adaptable environment where ideas are challenged collaboratively, and success is celebrated collectively. Join us to shape the future of customer engagement at HubSpot and help fuel the next wave of inbound growth.

Key Responsibilities

• Lead the design of notification experiences in HubSpot's Engage product to drive user engagement and retention
• Collaborate with product managers and engineers to define requirements for CRM-integrated notifications
• Conduct user research and usability testing to inform notification timing, content, and delivery
• Create wireframes, prototypes, and high-fidelity mockups using Figma or similar tools
• Iterate designs based on data from A/B tests and user feedback within HubSpot's growth culture
• Ensure designs align with HubSpot's design system and inbound marketing principles
• Partner with engineering to implement pixel-perfect notifications across web and mobile
• Advocate for user-centric decisions in cross-functional sprint planning and reviews
• Analyze competitor notification strategies in CRM space to innovate HubSpot's offerings
• Contribute to design documentation and handoff processes for seamless development
• Mentor junior designers on best practices for scalable SaaS notification design

Required Qualifications

• Bachelor's degree in Design, HCI, or related field, or equivalent practical experience
• 5+ years of experience in product design or UX/UI design roles at tech or SaaS companies
• Proven track record designing notification systems, in-app messaging, or user engagement features
• Strong portfolio showcasing user-centered design processes for complex CRM or enterprise products
• Experience collaborating with cross-functional teams including product managers, engineers, and researchers
• Deep understanding of design tools and prototyping for scalable SaaS platforms
• Familiarity with accessibility standards (WCAG) and inclusive design practices
• Ability to thrive in a fast-paced, growth-oriented environment like HubSpot's inbound culture

Preferred Qualifications

• Experience designing for CRM platforms or inbound marketing tools
• Knowledge of HubSpot's product ecosystem or similar customer platforms
• Background in behavioral psychology or notification optimization for user engagement
• Advanced skills in motion design for notifications and micro-interactions
• Previous work at a high-growth SaaS company with HEART framework experience
• Mentoring junior designers or contributing to design system evolution

Required Skills

• Expert-level proficiency in Figma, Sketch, or Adobe XD
• Strong visual design and typography skills
• User research and usability testing methodologies
• Prototyping and animation for interactive notifications
• Design systems and component libraries
• HTML/CSS knowledge for designer-developer collaboration
• Accessibility (a11y) and WCAG compliance
• Data-driven design with A/B testing and analytics
• Cross-functional communication and stakeholder management
• Empathy-driven problem solving
• Agile/Scrum methodologies in SaaS environments
• CRM user flows and inbound marketing principles
• Motion design principles (e.g., Lottie, After Effects)
• Behavioral design for engagement and retention
• Figma plugins and automation tools
• Quantitative analysis with tools like Google Analytics or Mixpanel

Benefits

• Competitive salary and equity in a publicly-traded growth company
• Comprehensive health, dental, and vision insurance with 100% premium coverage options
• Unlimited PTO and flexible work-from-anywhere policy
• HubSpot Academy certification and ongoing learning stipend
• Parental leave, fertility benefits, and family-forming support
• 401(k) match and employee stock purchase program
• Quarterly wellness stipend for gym, meditation, or mental health
• Vibrant culture with HEART values, team offsites, and volunteer time off
• Daily lunch credits, snacks, and ergonomic home office setup

HubSpot is an equal opportunity employer.