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Unica Campaign Execution Specialist

IBM

Marketing Jobs

Unica Campaign Execution Specialist

full-timePosted: Dec 11, 2025

Job Description

Unica Campaign Execution Specialist

📋 Job Overview

As a Campaign Quality Analyst at IBM Consulting, you will be responsible for testing and validating workflows and creatives according to project guidelines. You will work with visionaries across multiple industries to enhance digital transformation using agile methodologies, process mining, and AI-powered workflows. This role involves close collaboration with clients and leverages IBM's strategic partner ecosystem and technology platforms.

📍 Location: BANGALORE, IN

💼 Career Level: Professional

🎯 Key Responsibilities

  • Testing and validating workflow along with creatives as per project guidelines
  • Prepare campaign performance diagnostics to develop actionable tactical insights
  • Perform peer review and quality assurance/control steps to ensure the quality of the delivered target audience
  • Validate the workflow against Campaign requirements
  • Test the waterfall and validate it with a database
  • Hands-on experience in data segmentation to generate target audience
  • Skilled in all required email testing before deployment such as multivariate

✅ Required Qualifications

  • Graduate with a minimum 3 years of experience in Unica Campaign Automation Tool

⭐ Preferred Qualifications

  • Exposure to multiple marketing platforms for campaign management operations
  • Ambitious individual who can work under their direction towards agreed targets/goals

🛠️ Required Skills

  • Agile methodologies
  • Process mining
  • AI-powered workflows
  • Unica Campaign Automation Tool
  • Data segmentation
  • Email testing
  • Multivariate testing
  • Workflow validation
  • Quality assurance/control
  • Peer review
  • Campaign performance diagnostics

🎁 Benefits & Perks

  • Long-term career growth and learning opportunities
  • Mentors and coaches to encourage challenging the norm and investigating ideas
  • Culture of evolution and empathy
  • Environment that embraces unique skills and experience
  • Continuous trust and support
  • Opportunity to learn and develop oneself and career
  • Encouragement to be courageous and experiment everyday
  • Growth-minded culture with openness to feedback and learning
  • Collaborative team-focused approach
  • Equal-opportunity employment

Locations

  • BANGALORE, IN, India

Salary

Estimated Salary Rangemedium confidence

2,500,000 - 4,200,000 INR / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Agile methodologiesintermediate
  • Process miningintermediate
  • AI-powered workflowsintermediate
  • Unica Campaign Automation Toolintermediate
  • Data segmentationintermediate
  • Email testingintermediate
  • Multivariate testingintermediate
  • Workflow validationintermediate
  • Quality assurance/controlintermediate
  • Peer reviewintermediate
  • Campaign performance diagnosticsintermediate

Required Qualifications

  • Graduate with a minimum 3 years of experience in Unica Campaign Automation Tool (experience)

Preferred Qualifications

  • Exposure to multiple marketing platforms for campaign management operations (experience)
  • Ambitious individual who can work under their direction towards agreed targets/goals (experience)

Responsibilities

  • Testing and validating workflow along with creatives as per project guidelines
  • Prepare campaign performance diagnostics to develop actionable tactical insights
  • Perform peer review and quality assurance/control steps to ensure the quality of the delivered target audience
  • Validate the workflow against Campaign requirements
  • Test the waterfall and validate it with a database
  • Hands-on experience in data segmentation to generate target audience
  • Skilled in all required email testing before deployment such as multivariate

Benefits

  • general: Long-term career growth and learning opportunities
  • general: Mentors and coaches to encourage challenging the norm and investigating ideas
  • general: Culture of evolution and empathy
  • general: Environment that embraces unique skills and experience
  • general: Continuous trust and support
  • general: Opportunity to learn and develop oneself and career
  • general: Encouragement to be courageous and experiment everyday
  • general: Growth-minded culture with openness to feedback and learning
  • general: Collaborative team-focused approach
  • general: Equal-opportunity employment

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IBM logo

Unica Campaign Execution Specialist

IBM

Marketing Jobs

Unica Campaign Execution Specialist

full-timePosted: Dec 11, 2025

Job Description

Unica Campaign Execution Specialist

📋 Job Overview

As a Campaign Quality Analyst at IBM Consulting, you will be responsible for testing and validating workflows and creatives according to project guidelines. You will work with visionaries across multiple industries to enhance digital transformation using agile methodologies, process mining, and AI-powered workflows. This role involves close collaboration with clients and leverages IBM's strategic partner ecosystem and technology platforms.

📍 Location: BANGALORE, IN

💼 Career Level: Professional

🎯 Key Responsibilities

  • Testing and validating workflow along with creatives as per project guidelines
  • Prepare campaign performance diagnostics to develop actionable tactical insights
  • Perform peer review and quality assurance/control steps to ensure the quality of the delivered target audience
  • Validate the workflow against Campaign requirements
  • Test the waterfall and validate it with a database
  • Hands-on experience in data segmentation to generate target audience
  • Skilled in all required email testing before deployment such as multivariate

✅ Required Qualifications

  • Graduate with a minimum 3 years of experience in Unica Campaign Automation Tool

⭐ Preferred Qualifications

  • Exposure to multiple marketing platforms for campaign management operations
  • Ambitious individual who can work under their direction towards agreed targets/goals

🛠️ Required Skills

  • Agile methodologies
  • Process mining
  • AI-powered workflows
  • Unica Campaign Automation Tool
  • Data segmentation
  • Email testing
  • Multivariate testing
  • Workflow validation
  • Quality assurance/control
  • Peer review
  • Campaign performance diagnostics

🎁 Benefits & Perks

  • Long-term career growth and learning opportunities
  • Mentors and coaches to encourage challenging the norm and investigating ideas
  • Culture of evolution and empathy
  • Environment that embraces unique skills and experience
  • Continuous trust and support
  • Opportunity to learn and develop oneself and career
  • Encouragement to be courageous and experiment everyday
  • Growth-minded culture with openness to feedback and learning
  • Collaborative team-focused approach
  • Equal-opportunity employment

Locations

  • BANGALORE, IN, India

Salary

Estimated Salary Rangemedium confidence

2,500,000 - 4,200,000 INR / yearly

Source: ai estimated

* This is an estimated range based on market data and may vary based on experience and qualifications.

Skills Required

  • Agile methodologiesintermediate
  • Process miningintermediate
  • AI-powered workflowsintermediate
  • Unica Campaign Automation Toolintermediate
  • Data segmentationintermediate
  • Email testingintermediate
  • Multivariate testingintermediate
  • Workflow validationintermediate
  • Quality assurance/controlintermediate
  • Peer reviewintermediate
  • Campaign performance diagnosticsintermediate

Required Qualifications

  • Graduate with a minimum 3 years of experience in Unica Campaign Automation Tool (experience)

Preferred Qualifications

  • Exposure to multiple marketing platforms for campaign management operations (experience)
  • Ambitious individual who can work under their direction towards agreed targets/goals (experience)

Responsibilities

  • Testing and validating workflow along with creatives as per project guidelines
  • Prepare campaign performance diagnostics to develop actionable tactical insights
  • Perform peer review and quality assurance/control steps to ensure the quality of the delivered target audience
  • Validate the workflow against Campaign requirements
  • Test the waterfall and validate it with a database
  • Hands-on experience in data segmentation to generate target audience
  • Skilled in all required email testing before deployment such as multivariate

Benefits

  • general: Long-term career growth and learning opportunities
  • general: Mentors and coaches to encourage challenging the norm and investigating ideas
  • general: Culture of evolution and empathy
  • general: Environment that embraces unique skills and experience
  • general: Continuous trust and support
  • general: Opportunity to learn and develop oneself and career
  • general: Encouragement to be courageous and experiment everyday
  • general: Growth-minded culture with openness to feedback and learning
  • general: Collaborative team-focused approach
  • general: Equal-opportunity employment

Target Your Resume for "Unica Campaign Execution Specialist" , IBM

Get personalized recommendations to optimize your resume specifically for Unica Campaign Execution Specialist. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Unica Campaign Execution Specialist" , IBM

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

Enterprise OperationsEnterprise Operations

Answer 10 quick questions to check your fit for Unica Campaign Execution Specialist @ IBM.

Quiz Challenge
10 Questions
~2 Minutes
Instant Score

Related Books and Jobs

No related jobs found at the moment.