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Instacart logo

Director, Pricing Strategy

Instacart

Director, Pricing Strategy

Instacart logo

Instacart

full-time

Posted: November 18, 2025

Number of Vacancies: 1

Job Description

Responsibilities

  • Lead the development of pricing strategies for all of Instacart's product offerings to maximize retailer success and support Instacart's business objectives.
  • Design and iteratively optimize scalable pricing and packaging frameworks tailored to diverse retailer segments and geographies.
  • Partner with Product and R&D teams to define pricing models for new products and features, ensuring alignment with retailer value and business requirements.
  • Conduct competitive benchmarking and market research to continually refine pricing strategies and address retailer needs effectively.
  • Implement and oversee go-to-market pricing strategies, including approval processes, discounting policies, and deal desk frameworks for retailer-focused offerings.
  • Collaborate with Finance and Revenue Operations teams to model pricing scenarios, validate assumptions, and assess the financial impact of pricing decisions.
  • Drive experimentation, A/B testing, and pricing pilots to validate hypotheses and identify improvements across the pricing lifecycle.
  • Develop sales-enablement materials to ensure revenue teams can confidently articulate the value proposition of Instacart's pricing and packaging strategies.
  • Lead retailer-focused pricing governance forums to ensure consistent and transparent decision-making around pricing initiatives.
  • Partner with Sales Operations to report on pricing performance metrics such as win rates, ARPU, attach rates, and retention, identifying actionable insights to enhance pricing outcomes.

Required Qualifications

  • 8+ years of experience in pricing strategy, monetization, strategic finance, or related fields, with a focus on B2B SaaS, platforms, or retail technology.
  • Proven success in creating and executing pricing strategies that deliver measurable commercial outcomes.
  • Experience with both subscription-based and usage-based pricing models, including predictive financial modeling and ROI analysis.
  • Strong analytical capabilities with expertise in scenario modeling, elasticity studies, and conjoint/WTP analyses.
  • Exceptional cross-functional leadership skills with demonstrated success influencing and partnering with Product, Finance, Sales, Legal and Marketing teams.
  • Excellent written and verbal communication skills with the ability to simplify complex pricing strategies and present them to both internal and external stakeholders.
  • Demonstrated ability to think critically, adapt in ambiguous environments, and focus on continuous iteration and learning.
  • Experience establishing and managing pricing governance frameworks to deliver structured, cross-functional decision-making.

Preferred Qualifications

  • Experience developing pricing strategies for enterprise solutions, including e-commerce or fulfillment platforms.
  • Familiarity with AI and machine-learning product monetization models is a plus.
  • Expertise in retailer-focused business models and enterprise-product pricing evolution.
  • MBA or advanced degree in business, economics, or a related field.

Required Skills

  • pricing strategy
  • monetization
  • strategic finance
  • B2B SaaS
  • retail technology
  • subscription-based pricing models
  • usage-based pricing models
  • predictive financial modeling
  • ROI analysis
  • scenario modeling
  • elasticity studies
  • conjoint/WTP analyses
  • cross-functional leadership
  • analytical capabilities
  • competitive benchmarking
  • market research
  • A/B testing
  • sales-enablement

Benefits

  • Highly market-competitive compensation
  • Flex First remote work policy
  • New hire equity grant
  • Annual refresh grants

Salary Range

$205000 - $275000 USD

Locations

  • United States, United States (Remote)

Salary

205,000 - 275,000 USD / yearly

Skills Required

  • pricing strategyintermediate
  • monetizationintermediate
  • strategic financeintermediate
  • B2B SaaSintermediate
  • retail technologyintermediate
  • subscription-based pricing modelsintermediate
  • usage-based pricing modelsintermediate
  • predictive financial modelingintermediate
  • ROI analysisintermediate
  • scenario modelingintermediate
  • elasticity studiesintermediate
  • conjoint/WTP analysesintermediate
  • cross-functional leadershipintermediate
  • analytical capabilitiesintermediate
  • competitive benchmarkingintermediate
  • market researchintermediate
  • A/B testingintermediate
  • sales-enablementintermediate

Required Qualifications

  • 8+ years of experience in pricing strategy, monetization, strategic finance, or related fields, with a focus on B2B SaaS, platforms, or retail technology. (experience)
  • Proven success in creating and executing pricing strategies that deliver measurable commercial outcomes. (experience)
  • Experience with both subscription-based and usage-based pricing models, including predictive financial modeling and ROI analysis. (experience)
  • Strong analytical capabilities with expertise in scenario modeling, elasticity studies, and conjoint/WTP analyses. (experience)
  • Exceptional cross-functional leadership skills with demonstrated success influencing and partnering with Product, Finance, Sales, Legal and Marketing teams. (experience)
  • Excellent written and verbal communication skills with the ability to simplify complex pricing strategies and present them to both internal and external stakeholders. (experience)
  • Demonstrated ability to think critically, adapt in ambiguous environments, and focus on continuous iteration and learning. (experience)
  • Experience establishing and managing pricing governance frameworks to deliver structured, cross-functional decision-making. (experience)

Preferred Qualifications

  • Experience developing pricing strategies for enterprise solutions, including e-commerce or fulfillment platforms. (experience)
  • Familiarity with AI and machine-learning product monetization models is a plus. (experience)
  • Expertise in retailer-focused business models and enterprise-product pricing evolution. (experience)
  • MBA or advanced degree in business, economics, or a related field. (experience)

Responsibilities

  • Lead the development of pricing strategies for all of Instacart's product offerings to maximize retailer success and support Instacart's business objectives.
  • Design and iteratively optimize scalable pricing and packaging frameworks tailored to diverse retailer segments and geographies.
  • Partner with Product and R&D teams to define pricing models for new products and features, ensuring alignment with retailer value and business requirements.
  • Conduct competitive benchmarking and market research to continually refine pricing strategies and address retailer needs effectively.
  • Implement and oversee go-to-market pricing strategies, including approval processes, discounting policies, and deal desk frameworks for retailer-focused offerings.
  • Collaborate with Finance and Revenue Operations teams to model pricing scenarios, validate assumptions, and assess the financial impact of pricing decisions.
  • Drive experimentation, A/B testing, and pricing pilots to validate hypotheses and identify improvements across the pricing lifecycle.
  • Develop sales-enablement materials to ensure revenue teams can confidently articulate the value proposition of Instacart's pricing and packaging strategies.
  • Lead retailer-focused pricing governance forums to ensure consistent and transparent decision-making around pricing initiatives.
  • Partner with Sales Operations to report on pricing performance metrics such as win rates, ARPU, attach rates, and retention, identifying actionable insights to enhance pricing outcomes.

Benefits

  • general: Highly market-competitive compensation
  • general: Flex First remote work policy
  • general: New hire equity grant
  • general: Annual refresh grants

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Retail Business DevelopmentGrocery DeliveryTechE-commerceRetail Business Development

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Instacart logo

Director, Pricing Strategy

Instacart

Director, Pricing Strategy

Instacart logo

Instacart

full-time

Posted: November 18, 2025

Number of Vacancies: 1

Job Description

Responsibilities

  • Lead the development of pricing strategies for all of Instacart's product offerings to maximize retailer success and support Instacart's business objectives.
  • Design and iteratively optimize scalable pricing and packaging frameworks tailored to diverse retailer segments and geographies.
  • Partner with Product and R&D teams to define pricing models for new products and features, ensuring alignment with retailer value and business requirements.
  • Conduct competitive benchmarking and market research to continually refine pricing strategies and address retailer needs effectively.
  • Implement and oversee go-to-market pricing strategies, including approval processes, discounting policies, and deal desk frameworks for retailer-focused offerings.
  • Collaborate with Finance and Revenue Operations teams to model pricing scenarios, validate assumptions, and assess the financial impact of pricing decisions.
  • Drive experimentation, A/B testing, and pricing pilots to validate hypotheses and identify improvements across the pricing lifecycle.
  • Develop sales-enablement materials to ensure revenue teams can confidently articulate the value proposition of Instacart's pricing and packaging strategies.
  • Lead retailer-focused pricing governance forums to ensure consistent and transparent decision-making around pricing initiatives.
  • Partner with Sales Operations to report on pricing performance metrics such as win rates, ARPU, attach rates, and retention, identifying actionable insights to enhance pricing outcomes.

Required Qualifications

  • 8+ years of experience in pricing strategy, monetization, strategic finance, or related fields, with a focus on B2B SaaS, platforms, or retail technology.
  • Proven success in creating and executing pricing strategies that deliver measurable commercial outcomes.
  • Experience with both subscription-based and usage-based pricing models, including predictive financial modeling and ROI analysis.
  • Strong analytical capabilities with expertise in scenario modeling, elasticity studies, and conjoint/WTP analyses.
  • Exceptional cross-functional leadership skills with demonstrated success influencing and partnering with Product, Finance, Sales, Legal and Marketing teams.
  • Excellent written and verbal communication skills with the ability to simplify complex pricing strategies and present them to both internal and external stakeholders.
  • Demonstrated ability to think critically, adapt in ambiguous environments, and focus on continuous iteration and learning.
  • Experience establishing and managing pricing governance frameworks to deliver structured, cross-functional decision-making.

Preferred Qualifications

  • Experience developing pricing strategies for enterprise solutions, including e-commerce or fulfillment platforms.
  • Familiarity with AI and machine-learning product monetization models is a plus.
  • Expertise in retailer-focused business models and enterprise-product pricing evolution.
  • MBA or advanced degree in business, economics, or a related field.

Required Skills

  • pricing strategy
  • monetization
  • strategic finance
  • B2B SaaS
  • retail technology
  • subscription-based pricing models
  • usage-based pricing models
  • predictive financial modeling
  • ROI analysis
  • scenario modeling
  • elasticity studies
  • conjoint/WTP analyses
  • cross-functional leadership
  • analytical capabilities
  • competitive benchmarking
  • market research
  • A/B testing
  • sales-enablement

Benefits

  • Highly market-competitive compensation
  • Flex First remote work policy
  • New hire equity grant
  • Annual refresh grants

Salary Range

$205000 - $275000 USD

Locations

  • United States, United States (Remote)

Salary

205,000 - 275,000 USD / yearly

Skills Required

  • pricing strategyintermediate
  • monetizationintermediate
  • strategic financeintermediate
  • B2B SaaSintermediate
  • retail technologyintermediate
  • subscription-based pricing modelsintermediate
  • usage-based pricing modelsintermediate
  • predictive financial modelingintermediate
  • ROI analysisintermediate
  • scenario modelingintermediate
  • elasticity studiesintermediate
  • conjoint/WTP analysesintermediate
  • cross-functional leadershipintermediate
  • analytical capabilitiesintermediate
  • competitive benchmarkingintermediate
  • market researchintermediate
  • A/B testingintermediate
  • sales-enablementintermediate

Required Qualifications

  • 8+ years of experience in pricing strategy, monetization, strategic finance, or related fields, with a focus on B2B SaaS, platforms, or retail technology. (experience)
  • Proven success in creating and executing pricing strategies that deliver measurable commercial outcomes. (experience)
  • Experience with both subscription-based and usage-based pricing models, including predictive financial modeling and ROI analysis. (experience)
  • Strong analytical capabilities with expertise in scenario modeling, elasticity studies, and conjoint/WTP analyses. (experience)
  • Exceptional cross-functional leadership skills with demonstrated success influencing and partnering with Product, Finance, Sales, Legal and Marketing teams. (experience)
  • Excellent written and verbal communication skills with the ability to simplify complex pricing strategies and present them to both internal and external stakeholders. (experience)
  • Demonstrated ability to think critically, adapt in ambiguous environments, and focus on continuous iteration and learning. (experience)
  • Experience establishing and managing pricing governance frameworks to deliver structured, cross-functional decision-making. (experience)

Preferred Qualifications

  • Experience developing pricing strategies for enterprise solutions, including e-commerce or fulfillment platforms. (experience)
  • Familiarity with AI and machine-learning product monetization models is a plus. (experience)
  • Expertise in retailer-focused business models and enterprise-product pricing evolution. (experience)
  • MBA or advanced degree in business, economics, or a related field. (experience)

Responsibilities

  • Lead the development of pricing strategies for all of Instacart's product offerings to maximize retailer success and support Instacart's business objectives.
  • Design and iteratively optimize scalable pricing and packaging frameworks tailored to diverse retailer segments and geographies.
  • Partner with Product and R&D teams to define pricing models for new products and features, ensuring alignment with retailer value and business requirements.
  • Conduct competitive benchmarking and market research to continually refine pricing strategies and address retailer needs effectively.
  • Implement and oversee go-to-market pricing strategies, including approval processes, discounting policies, and deal desk frameworks for retailer-focused offerings.
  • Collaborate with Finance and Revenue Operations teams to model pricing scenarios, validate assumptions, and assess the financial impact of pricing decisions.
  • Drive experimentation, A/B testing, and pricing pilots to validate hypotheses and identify improvements across the pricing lifecycle.
  • Develop sales-enablement materials to ensure revenue teams can confidently articulate the value proposition of Instacart's pricing and packaging strategies.
  • Lead retailer-focused pricing governance forums to ensure consistent and transparent decision-making around pricing initiatives.
  • Partner with Sales Operations to report on pricing performance metrics such as win rates, ARPU, attach rates, and retention, identifying actionable insights to enhance pricing outcomes.

Benefits

  • general: Highly market-competitive compensation
  • general: Flex First remote work policy
  • general: New hire equity grant
  • general: Annual refresh grants

Target Your Resume for "Director, Pricing Strategy" , Instacart

Get personalized recommendations to optimize your resume specifically for Director, Pricing Strategy. Takes only 15 seconds!

AI-powered keyword optimization
Skills matching & gap analysis
Experience alignment suggestions

Check Your ATS Score for "Director, Pricing Strategy" , Instacart

Find out how well your resume matches this job's requirements. Get comprehensive analysis including ATS compatibility, keyword matching, skill gaps, and personalized recommendations.

ATS compatibility check
Keyword optimization analysis
Skill matching & gap identification
Format & readability score

Tags & Categories

Retail Business DevelopmentGrocery DeliveryTechE-commerceRetail Business Development

Related Jobs You May Like

No related jobs found at the moment.