The TurboTax Growth team is focused on our existing and prospective customers’ experience from landing pages through login and product selection. We create intuitive and engaging experiences powered by personalization algorithms that optimize the creative, offers, and onboarding flow for each visitor.

We’re seeking a product manager to deliver delightful experiences that grow our joint TurboTax / Credit Karma customer base. In this role, you will lead onboarding and shopping experiences, ensuring Credit Karma members can seamlessly transition to TurboTax and receive a hyper-personalized experience. You will use cutting edge AI and rich Credit Karma data to create dynamic onboarding experiences that meet members where they are in their filing journey and surface the right information, offers and next best action to get them started. This is a unique opportunity to shape the vision and lead the execution for a high-impact, growth initiative.

Responsibilities

• Define and champion a compelling multi-year vision and strategy for a frictionless, hyper-personalized onboarding experience to TurboTax for Credit Karma members 
• Drive the entire product lifecycle from discovery and experimentation to launch and iteration for onboarding experiences. 
• Act as the hub in a cross-functional team of talented partners across Design, Engineering, Data Science, AI/ML, and Marketing. You will also be the primary partner to other growth and platform teams, including core TurboTax onboarding,  Commercialization, Assisted, and CRM teams, ensuring a cohesive and aligned growth strategy.
• Design, execute, and analyze experiments (A/B testing, user studies) to validate effectiveness of new onboarding experiences and impact on key metrics like conversion and revenue; drive iteration of experiences based on results
• Translate complex customer needs, technical capabilities, and business opportunities into a clear, prioritized roadmap with measurable customer and financial outcomes.
• Undergraduate degree required in business, computer science, entrepreneurship, data science/analytics, finance. or similar field; MBA is a plus (equivalent professional experience considered).

Qualifications

• 2+ years designing and delivering world-class consumer-facing software products 
• Solid track record of driving strategy and delivering products that utilize data-driven methods and AI for personalization or dynamic user experiences at scale.
• Expertise in personalization tactics, A/B testing methodologies, and data analysis for continuous iteration.
• Strong technical acumen; able to closely engage with engineering and data science regarding system architecture, capabilities, data flows, APIs, and technical considerations.
• Deep customer obsession and strong track record delivering customer value through product innovation inspired by direct customer observations and quantitative data.
• Excellent verbal and written communication skills with the ability to communicate at all organizational levels.

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is: 

Bay Area California $ 155,500 - 210,500

Southern California $ 146,500- 198,500