Emerging Business Needs – Marketing Assoc – Sr. Assoc

Location: Wilmington, DE, United States

Job Family: Marketing Strategy

About the Role

At JP Morgan Chase, we are at the forefront of financial services innovation, and our Emerging Business Needs team is pivotal in shaping the future of banking and investment solutions. As a Marketing Associate – Senior Associate in Wilmington, DE, you will play a key role in developing targeted marketing strategies that drive growth for our emerging product lines, such as digital assets, sustainable finance, and personalized wealth management services. This position within the Marketing Strategy category offers the opportunity to work on high-impact projects that directly influence client acquisition and retention in a dynamic, global financial environment. You will report to senior marketing leaders and collaborate with diverse teams to ensure our initiatives align with JP Morgan's commitment to excellence and client-centric innovation. Your primary focus will be on crafting and executing multi-channel campaigns that resonate with sophisticated audiences, including retail clients, institutional investors, and corporate partners. Leveraging your expertise in market research and analytics, you will identify emerging trends in the financial services landscape and translate them into actionable marketing plans. Responsibilities include optimizing digital platforms for maximum engagement, ensuring all materials comply with stringent regulatory standards like those from the SEC and FINRA, and measuring success through key performance indicators to refine future strategies. This role demands a blend of creativity and analytical rigor, as you contribute to launching initiatives that position JP Morgan Chase as a leader in evolving markets. We value professionals who thrive in a collaborative, inclusive culture and are passionate about the intersection of marketing and finance. In this senior associate position, you will have access to mentorship from industry experts, cutting-edge tools, and opportunities for career advancement within one of the world's largest financial institutions. If you are ready to make a meaningful impact on emerging business opportunities at JP Morgan Chase, join us in Wilmington, DE, to help shape the next generation of financial services.

Key Responsibilities

• Develop and execute marketing strategies to support emerging business needs at JP Morgan Chase
• Conduct market research to identify opportunities in the financial services sector
• Create compelling content for digital campaigns targeting high-net-worth clients and institutional investors
• Collaborate with cross-functional teams including product, sales, and compliance to align marketing efforts
• Analyze campaign performance using metrics like ROI, engagement rates, and conversion funnels
• Manage budgets and timelines for marketing initiatives focused on innovative financial products
• Leverage data analytics to personalize customer experiences and drive business growth
• Monitor industry trends and regulatory changes to ensure compliant marketing practices
• Support the launch of new services, such as digital banking solutions or sustainable investment options

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, Finance, or a related field
• 3-5 years of experience in marketing, preferably within the financial services industry
• Strong understanding of digital marketing channels and customer engagement strategies
• Proficiency in data analysis tools and marketing analytics platforms
• Excellent communication and project management skills
• Ability to work collaboratively in a fast-paced, team-oriented environment
• Knowledge of regulatory compliance in financial marketing

Preferred Qualifications

• MBA or advanced degree in Marketing or Finance
• Experience with emerging technologies like AI-driven marketing or fintech innovations
• Prior work at a major financial institution such as JP Morgan Chase
• Certification in Google Analytics, HubSpot, or similar marketing tools
• Demonstrated success in launching marketing campaigns for new business lines

Required Skills

• Digital marketing expertise
• Data analytics and interpretation
• Content creation and storytelling
• Project management
• Strategic planning
• Customer segmentation
• CRM software proficiency (e.g., Salesforce)
• SEO and SEM knowledge
• Financial product knowledge
• Regulatory compliance awareness
• Team collaboration
• Creative problem-solving
• Attention to detail
• Adaptability to emerging trends
• Strong written and verbal communication

Benefits

• Competitive base salary and performance-based bonuses
• Comprehensive health, dental, and vision insurance plans
• 401(k) retirement savings plan with company matching
• Generous paid time off, including vacation, sick days, and parental leave
• Professional development opportunities through JP Morgan's learning programs
• Employee stock purchase plan and financial wellness resources
• On-site fitness centers and wellness programs at select locations
• Flexible work arrangements, including hybrid options in Wilmington, DE

JP Morgan Chase is an equal opportunity employer.