Go-To-Market Strategy Associate, Embedded Finance

Location: Chicago, IL, United States

Job Family: Product Management

About the Role

At JPMorgan Chase, we are at the forefront of transforming financial services through innovative embedded finance solutions that seamlessly integrate banking, payments, and lending into everyday platforms. As a Go-To-Market Strategy Associate in our Embedded Finance team, you will play a pivotal role in shaping how our world-class financial products reach new audiences. Based in our Chicago office, you will collaborate with dynamic teams to drive market penetration, foster strategic partnerships, and deliver value to clients in the rapidly evolving fintech landscape. This position offers the opportunity to contribute to high-impact initiatives that redefine how consumers and businesses access finance, all while leveraging JPMorgan Chase's global scale and expertise. In this role, you will develop comprehensive go-to-market strategies tailored to embedded finance offerings, such as API-driven payment solutions and lending products integrated into e-commerce and mobile apps. You will analyze market trends, identify key partners like tech giants and retailers, and craft execution plans that accelerate adoption and revenue growth. Working closely with product managers, engineers, and sales leaders, you will ensure alignment across the organization, create data-driven business cases, and measure success through KPIs like partner engagement and transaction volume. Your insights will directly influence how JPMorgan Chase expands its embedded finance footprint, making financial services more accessible and efficient. We seek passionate professionals who thrive on solving complex challenges in a collaborative environment. If you have a strong foundation in financial services strategy and a keen eye for innovation, join us to help build the future of embedded finance at one of the world's leading financial institutions. This role not only offers professional growth but also the chance to impact millions through cutting-edge solutions that bridge traditional banking with modern technology.

Key Responsibilities

• Develop and execute go-to-market strategies for embedded finance solutions, including partner onboarding and market entry plans
• Conduct market analysis to identify opportunities for integrating financial services into non-financial platforms
• Collaborate with cross-functional teams, including product, engineering, and sales, to align on strategy and execution
• Create compelling business cases and pitch materials to internal stakeholders and potential partners
• Monitor competitive landscapes and emerging trends in embedded finance to inform strategic decisions
• Drive product adoption metrics, such as user engagement and revenue growth, through targeted campaigns
• Support the design of pricing models and revenue strategies for embedded finance offerings
• Facilitate partnerships with fintechs, retailers, and tech companies to expand JPMorgan Chase's embedded finance ecosystem
• Analyze performance data to optimize go-to-market initiatives and report insights to senior leadership

Required Qualifications

• Bachelor's degree in Business, Finance, Economics, or a related field
• 2-4 years of experience in strategy, product management, or consulting within financial services
• Strong analytical skills with proficiency in data analysis and market research
• Excellent communication and presentation skills, with experience in stakeholder management
• Demonstrated ability to thrive in fast-paced, collaborative environments
• Knowledge of embedded finance trends and fintech innovations

Preferred Qualifications

• MBA or advanced degree in Finance or Business Administration
• Experience in go-to-market strategies for financial products
• Prior work at a major financial institution or fintech company
• Familiarity with regulatory frameworks in banking and payments

Required Skills

• Strategic thinking and problem-solving
• Market research and competitive analysis
• Data analytics using tools like Excel, SQL, or Tableau
• Financial modeling and forecasting
• Project management and prioritization
• Stakeholder communication and influence
• Presentation and storytelling skills
• Understanding of embedded finance and API integrations
• Regulatory knowledge in banking and fintech
• Agile methodologies and cross-functional collaboration
• Customer-centric product strategy
• Business development and partnership negotiation
• Risk assessment in financial services

Benefits

• Competitive base salary and performance-based annual bonuses
• Comprehensive health, dental, and vision insurance plans
• 401(k) retirement savings plan with generous company matching
• Paid time off, including vacation, sick days, and parental leave
• Professional development programs and tuition reimbursement
• Employee stock purchase plan and financial wellness resources
• On-site fitness centers and wellness programs at Chicago offices
• Flexible work arrangements, including hybrid options

JP Morgan Chase is an equal opportunity employer.