Marketing Strategy-Program Management-Executive Director-Marketing Services Transformation

Location: Newark, DE, United States

Job Family: Marketing Delivery

About the Role

At JP Morgan Chase, we are a leading global financial services firm with a rich history of innovation and client focus. The Marketing Strategy-Program Management-Executive Director role within our Marketing Services Transformation team is pivotal in shaping the future of how we engage clients in asset management, consumer banking, and investment services. Based in Newark, DE, this position reports to senior marketing leadership and involves building and managing the marketing backlog to ensure seamless delivery of transformative programs. You will drive innovation by exploring cutting-edge technologies and strategies tailored to the financial industry's unique challenges, such as personalized client communications while adhering to strict regulatory frameworks. Your leadership will span cross-functional teams, fostering collaboration across marketing, IT, compliance, and operations to execute high-impact initiatives that enhance operational efficiency and customer satisfaction. In this executive director role, you will lead the end-to-end management of marketing programs, from ideation to execution, ensuring alignment with JP Morgan Chase's broader business goals like sustainable growth and digital excellence. Responsibilities include prioritizing backlog items based on strategic value, mitigating risks in fast-evolving market conditions, and delivering measurable results that contribute to the firm's competitive edge in financial services. You will regularly present progress updates to senior leaders, translating complex data into actionable insights that inform decision-making at the highest levels. This role demands a blend of strategic vision and hands-on program oversight, with opportunities to influence marketing transformation across our global operations. We seek a dynamic leader passionate about the intersection of marketing and finance, with the ability to thrive in a collaborative yet high-pressure environment. By joining JP Morgan Chase, you will contribute to initiatives that empower millions of clients worldwide, while benefiting from our commitment to professional growth and work-life balance. This position offers a chance to make a lasting impact on how one of the world's largest banks evolves its marketing capabilities in an era of rapid technological and regulatory change.

Key Responsibilities

• Build and prioritize the marketing backlog, ensuring alignment with JP Morgan Chase's strategic objectives in financial services
• Drive innovation in marketing services by identifying emerging trends and technologies to enhance customer experiences
• Lead cross-functional programs involving marketing, technology, compliance, and operations teams to deliver transformation initiatives
• Manage program timelines, budgets, and resources to achieve key milestones in marketing delivery
• Present program progress, risks, and outcomes to senior leaders, including executive committees at JP Morgan Chase
• Collaborate with stakeholders to define KPIs and measure the impact of marketing strategies on business growth
• Oversee the integration of agile practices in marketing operations to improve speed and adaptability
• Ensure all programs comply with financial industry regulations and JP Morgan Chase's risk management standards
• Foster a culture of continuous improvement by mentoring team members and promoting best practices in program management

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, Finance, or a related field; Master's degree or MBA preferred
• 10+ years of experience in marketing strategy, program management, or transformation roles within the financial services industry
• Proven track record of leading cross-functional teams in large-scale marketing initiatives at a global financial institution
• Strong understanding of agile methodologies and backlog management in marketing operations
• Experience presenting complex strategies and progress updates to C-suite executives and senior stakeholders
• Knowledge of regulatory compliance in financial marketing, including data privacy and consumer protection standards
• Demonstrated ability to drive innovation in marketing services, leveraging technology for efficiency and customer engagement

Preferred Qualifications

• Experience at a major bank like JP Morgan Chase, with familiarity in asset management or consumer banking marketing
• Certification in Project Management Professional (PMP) or Agile/Scrum Master
• Background in digital transformation projects involving CRM systems like Salesforce or marketing automation tools
• Prior leadership in marketing services transformation, focusing on operational efficiency and cost optimization

Required Skills

• Expertise in agile and scrum methodologies for program management
• Proficiency in backlog grooming and prioritization tools like Jira or Trello
• Strong strategic thinking and innovation in marketing transformation
• Excellent cross-functional leadership and stakeholder management
• Advanced presentation and communication skills for executive audiences
• Knowledge of financial services marketing regulations (e.g., SEC, FINRA)
• Analytical skills for KPI tracking and performance measurement
• Project management expertise, including budgeting and risk assessment
• Digital marketing acumen, including CRM and automation platforms
• Adaptability to fast-paced, high-stakes environments in banking
• Team mentoring and development capabilities
• Data-driven decision-making with tools like Tableau or Excel
• Problem-solving in complex, matrixed organizational structures
• Customer-centric approach to financial product marketing

Benefits

• Competitive base salary and performance-based annual bonuses
• Comprehensive health, dental, and vision insurance plans
• 401(k) retirement savings plan with generous company matching contributions
• Paid time off, including vacation, sick days, and parental leave
• Professional development opportunities, such as tuition reimbursement and leadership training programs
• Employee stock purchase plan and financial wellness resources
• On-site fitness centers and wellness programs at JP Morgan Chase locations
• Flexible work arrangements, including hybrid options in Newark, DE

JP Morgan Chase is an equal opportunity employer.