Media Agency of Record (AOR) AI: Configuration and Enablement Lead-Vice President

Location: New York, NY, United States

Job Family: Mktg Planning and Development

About the Role

JPMorgan Chase & Co. is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. We operate in more than 60 countries, creating innovative solutions that support the world's most important markets and help millions of people achieve their financial goals. In our Marketing Planning and Development team within Advanced Media Solutions, we are seeking a Media Agency of Record (AOR) AI: Configuration and Enablement Lead-Vice President to drive the responsible integration of AI technologies into our paid media strategies. Based in New York, NY, this role is pivotal in ensuring that AI innovations enhance campaign efficiency while upholding the highest standards of compliance and ethics in the financial services industry. As the Configuration and Enablement Lead, you will spearhead the setup and optimization of AI tools within our AOR partnerships, focusing on programmatic media buying, audience targeting, and real-time analytics. You will collaborate closely with internal teams, external agencies, and compliance experts to deploy AI solutions that comply with JPMorgan Chase's rigorous standards for data privacy, bias mitigation, and regulatory adherence—critical in a sector where trust and security are paramount. Your leadership will involve translating complex AI capabilities into actionable enablement programs, empowering marketing professionals to leverage these tools for personalized, high-impact financial product campaigns without compromising client data integrity. This position offers the opportunity to shape the future of AI in banking marketing, reporting directly to senior leadership and influencing enterprise-wide strategies. You will foster innovation by identifying emerging AI trends tailored to financial services challenges, such as fraud detection in ad placements or predictive modeling for market volatility. At JPMorgan Chase, we value diverse perspectives and provide a supportive environment for professional growth, making this role ideal for a visionary leader passionate about technology's role in responsible marketing.

Key Responsibilities

• Lead the configuration and enablement of AI tools within the Media Agency of Record (AOR) framework for JPMorgan Chase's paid media campaigns
• Drive responsible AI adoption by developing and implementing compliance protocols to align with JPMorgan Chase's ethical AI guidelines and financial regulations
• Collaborate with Advanced Media Solutions team to integrate AI capabilities that optimize media buying, targeting, and performance analytics
• Provide regular updates and strategic insights to senior leadership on AI initiatives, risks, and opportunities in paid media
• Partner with external media agencies to ensure seamless AI tool integration and knowledge transfer for efficient campaign execution
• Conduct training and enablement sessions for internal marketing teams on AI functionalities, focusing on financial services-specific use cases
• Monitor and audit AI systems for bias, accuracy, and compliance, mitigating risks in sensitive financial advertising
• Innovate AI-driven solutions to enhance media personalization while adhering to data security standards in the banking sector
• Support the development of scalable AI frameworks that can be applied across JPMorgan Chase's global marketing operations

Required Qualifications

• Bachelor's degree in Marketing, Computer Science, Data Science, or a related field; advanced degree preferred
• Minimum 8-10 years of experience in media planning, AI implementation, or digital marketing within the financial services industry
• Proven track record in configuring AI-driven media tools and ensuring regulatory compliance in a large-scale enterprise environment
• Deep understanding of paid media ecosystems, including programmatic advertising and data privacy regulations like GDPR and CCPA
• Experience leading cross-functional teams in AI enablement projects for marketing operations
• Strong knowledge of JPMorgan Chase's internal policies on responsible AI and ethical data usage

Preferred Qualifications

• MBA or Master's in AI/ML from a reputable institution
• Prior experience working with media agencies in a financial services context, such as managing AOR relationships at a bank
• Certification in AI ethics or data governance (e.g., from IAPP or similar)
• Hands-on experience with AI platforms like Google Cloud AI, AWS SageMaker, or Adobe Sensei in media applications

Required Skills

• AI and Machine Learning configuration expertise
• Media planning and programmatic advertising knowledge
• Regulatory compliance in financial services (e.g., SEC, FINRA)
• Data privacy and ethics (GDPR, CCPA)
• Project management and cross-functional leadership
• Analytical skills for performance metrics and ROI evaluation
• Technical proficiency in AI platforms (e.g., TensorFlow, Python)
• Stakeholder communication and presentation abilities
• Risk assessment and mitigation in AI applications
• Digital marketing strategy development
• Team enablement and training facilitation
• Problem-solving in complex, regulated environments
• Agile methodologies for tech implementation
• Financial acumen for budget optimization
• Innovation mindset for AI-driven media solutions

Benefits

• Competitive base salary and performance-based annual bonus
• Comprehensive health, dental, and vision insurance plans
• 401(k) retirement savings plan with generous company match
• Paid time off including vacation, sick days, and parental leave
• Professional development opportunities, including tuition reimbursement and leadership training programs
• Wellness programs with gym memberships and mental health support
• Employee stock purchase plan and financial planning services
• Hybrid work flexibility and relocation assistance for eligible roles

JP Morgan Chase is an equal opportunity employer.