Private Bank Marketing Acquisitions Manager, Vice President

Location: New York, NY, United States

Job Family: Marketing Strategy

About the Role

J.P. Morgan Private Bank is seeking a dynamic Private Bank Marketing Acquisitions Manager, Vice President, to lead client acquisition strategies across Latin America. Based in New York, NY, this role is pivotal in driving growth for our premier wealth management services, targeting high-net-worth and ultra-high-net-worth individuals in the region. As a key member of the Marketing Strategy team, you will spearhead initiatives that enhance J.P. Morgan's market presence, leveraging our global expertise to deliver personalized, innovative solutions in a competitive financial landscape. This position offers the opportunity to shape the future of private banking in emerging markets while contributing to one of the world's leading financial institutions. In this role, you will develop and implement targeted acquisition campaigns, utilizing data-driven insights to identify and engage prospective clients. Collaborating with sales, product specialists, and compliance teams, you will create compelling marketing narratives that resonate with Latin American audiences, incorporating digital platforms, events, and thought leadership content. Your efforts will focus on navigating regional economic dynamics, regulatory frameworks, and cultural sensitivities to build lasting client relationships and drive measurable business results. Success will be measured by your ability to increase client inflows, optimize marketing ROI, and foster partnerships that align with J.P. Morgan Private Bank's commitment to excellence and integrity. The ideal candidate thrives in a high-stakes environment, bringing a blend of strategic vision and hands-on execution to the table. At J.P. Morgan Chase, we value innovation, diversity, and professional growth, providing robust support through our global network and resources. Join us to make a meaningful impact on clients' financial legacies while advancing your career in a collaborative, forward-thinking culture.

Key Responsibilities

• Develop and execute comprehensive client acquisition strategies for J.P. Morgan Private Bank targeting high-net-worth clients in Latin America
• Collaborate with cross-functional teams including sales, product, and compliance to align marketing efforts with business objectives
• Analyze market trends, competitor activities, and client data to identify acquisition opportunities and optimize campaigns
• Lead the creation of targeted marketing content, digital campaigns, and events tailored to Latin American audiences
• Manage budgets and ROI for acquisition programs, ensuring alignment with J.P. Morgan's global standards
• Build and maintain relationships with key stakeholders in Latin America to enhance brand visibility and client referrals
• Monitor regulatory compliance in marketing activities across multiple jurisdictions
• Leverage data analytics to measure campaign performance and refine strategies for continuous improvement
• Mentor junior team members and contribute to the broader marketing strategy for J.P. Morgan Private Bank

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, Finance, or a related field; MBA preferred
• Minimum of 7-10 years of experience in marketing strategy, client acquisition, or business development within the financial services industry
• Proven track record of leading successful acquisition campaigns in private banking or wealth management
• Deep knowledge of the Latin American market, including regulatory environments, cultural nuances, and economic trends
• Experience working with high-net-worth individuals (HNWIs) and ultra-high-net-worth individuals (UHNWIs) in cross-border financial services
• Strong analytical skills with proficiency in data-driven marketing tools and CRM systems
• Fluency in English and Spanish; Portuguese is a plus

Preferred Qualifications

• Advanced degree or certification in digital marketing or financial planning (e.g., CFA, CFP)
• Prior experience at a global financial institution like J.P. Morgan Chase or similar
• Demonstrated success in launching marketing initiatives in emerging markets
• Knowledge of sustainable investing and ESG factors in private banking

Required Skills

• Strategic marketing planning and execution
• Client acquisition and lead generation expertise
• Data analytics and market research proficiency
• Digital marketing tools (e.g., Google Analytics, CRM systems like Salesforce)
• Cross-cultural communication and relationship building
• Financial services knowledge, particularly private banking
• Project management and budget oversight
• Regulatory compliance in international markets
• Creative content development for high-net-worth audiences
• Team leadership and collaboration
• Proficiency in Microsoft Office Suite and marketing automation software
• Analytical thinking and problem-solving
• Adaptability to fast-paced, dynamic environments
• Bilingual communication in English and Spanish

Benefits

• Competitive base salary and performance-based bonus structure
• Comprehensive health, dental, and vision insurance plans
• 401(k) retirement savings plan with generous company match
• Paid time off including vacation, sick days, and parental leave
• Professional development opportunities through J.P. Morgan's internal training programs
• Employee stock purchase plan and financial wellness resources
• On-site fitness centers and wellness programs at New York locations
• Global mobility support for career advancement within J.P. Morgan Chase

JP Morgan Chase is an equal opportunity employer.