About Nike

Nike is the world's leading sports brand, empowering athletes and creators through innovative products, experiences, and storytelling. With a presence in over 190 countries, Nike drives culture and sport forward, from iconic sneakers to groundbreaking retail environments. In Korea, Nike is at the forefront of blending global brand power with local consumer passion, creating immersive experiences that resonate deeply in the dynamic Seoul retail landscape.

Role Overview

As the Lead, Brand Creative Seasonal Retail & Experience Designer in Seoul, Korea, you will spearhead the creative vision for Nike's retail and experiential activations. Reporting to the Senior Manager, Brand Creative for Korea, this role bridges global brand standards with hyper-local relevance. You'll collaborate across Nike's Geography Brand Creative Network, global Brand Design, Retail teams, and cross-functional partners like Brand Marketing, Retail Marketing, Digital Marketing, and Sports Marketing. This is a full-time leadership position ideal for a visionary designer passionate about retail innovation, spatial storytelling, and cultural immersion in Korea's vibrant market.

Key Impact Areas

Your work will shape seasonal retail windows, brand activations, live events, and immersive consumer journeys, ensuring Nike's global ethos translates into unforgettable, culturally attuned experiences that drive foot traffic, engagement, and loyalty.

Key Responsibilities

In this pivotal role, you'll drive end-to-end creative strategy and execution, from concept to launch.

• Collaborate with Brand Creative, Retail Brand, Store Development, Digital, and Comms teams to ideate and execute high-impact design concepts.
• Translate Nike's global brand guidelines into locally resonant retail environments and experiential activations tailored to Korean consumers.
• Develop compelling 2D and 3D presentations to pitch ideas to senior leadership and cross-functional stakeholders.
• Innovate through exploration of materiality, spatial dynamics, and consumer journey mapping to elevate retail spaces.
• Seamlessly integrate digital and physical elements for holistic brand storytelling.
• Manage external agency partners and vendors, ensuring flawless execution under tight timelines.
• Foster a culture of creativity, collaboration, and continuous learning within Nike's Korea team.
• Monitor design trends, consumer insights, and retail evolutions to inform forward-thinking strategies.

Qualifications & Requirements

Nike seeks a multidisciplinary leader with proven expertise in crafting brand experiences.

• 6+ years of hands-on experience in retail design, brand environments, or experiential marketing.
• Bachelor’s degree in graphic design, industrial design, environmental design, or a related creative field.
• Advanced proficiency in Adobe Photoshop, Illustrator, and Figma; experience with 3D software (e.g., Rhino, SketchUp) highly preferred.
• Deep knowledge of Korean culture, consumer behaviors, and the competitive retail landscape in Seoul and beyond.
• Excellent communication skills, with fluency in both English and Korean to navigate global and local teams.
• Demonstrated leadership in cross-functional collaboration and managing complex projects in fast-paced settings.

Strong creative problem-solving, visionary thinking, and a portfolio showcasing culturally resonant retail and experiential work are essential.

Benefits & Perks

Joining Nike means accessing world-class benefits designed for high performers.

• Competitive salary estimated at 80,000,000 - 120,000,000 KRW annually, based on Korea retail/tech sector benchmarks with upside potential.
• Comprehensive health insurance, wellness programs, and family support benefits.
• Generous paid time off, parental leave, and flexible working arrangements.
• Employee discounts on Nike products and exclusive access to events and athlete experiences.
• State-of-the-art facilities in Seoul with collaborative creative spaces.

Career Growth

This role offers a launchpad for advancement within Nike's global creative network. High performers gain exposure to Asia-Pacific and worldwide projects, mentorship from senior leaders, and opportunities to lead larger initiatives. Nike invests in your growth through training in emerging technologies, leadership programs, and cross-geography rotations, positioning you for roles like Senior Brand Creative Director or Global Retail Design Lead.

Why Join Us

At Nike Korea, you'll work in a fast-paced, innovative environment where your ideas shape consumer culture. Collaborate with top talent, influence Nike's presence in one of Asia's hottest markets, and contribute to brand moments that inspire millions. Seoul's creative energy, combined with Nike's resources, offers unparalleled scope for impact. If you're a designer who thrives on blending global vision with local soul, this is your platform to lead and innovate.

Role FAQs

What is the reporting structure?

You report directly to the Senior Manager, Brand Creative for Korea, with matrixed partnerships across global and regional teams.

Is travel required?

Occasional travel within Korea and to Asia-Pacific hubs for activations and collaborations.

What software stack is used?

Core tools include Adobe Creative Suite, Figma, and 3D modeling software; Nike provides licenses and training.

How does Nike support work-life balance?

Flexible hours, remote options when feasible, and wellness initiatives prioritize sustainability in a high-energy role.

What makes this role unique at Nike?

Direct influence on high-visibility retail experiences in Korea's premium market, with global brand backing.