About Nike

Nike is the world's leading sports brand, empowering athletes and consumers through innovative products, experiences, and storytelling. With a presence in over 190 countries, Nike continuously redefines retail environments to create immersive, emotionally resonant spaces. In China, Nike's retail strategy blends global vision with local insights, making it a hub for creative excellence in the Asia-Pacific region. Joining Nike means contributing to a legacy of innovation at the intersection of sport, culture, and commerce.

Role Overview

As Lead Professional, Brand Creative Design, Retail GC in Shanghai, China, you'll report to the Senior Manager, Brand Creative, Retail GC, and play a pivotal role in shaping Nike's retail storytelling. This position focuses on delivering top-tier creative direction for retail concepts, leveraging physical and digital design to connect consumers emotionally with the Nike brand. You'll lead projects that push boundaries, ensuring every retail space embodies Nike's craft standards and drives engagement in the Greater China marketplace.

Key Collaboration Areas

Expect close partnerships with Concept Development, Retail Marketing, Expansion, and Procurement teams, as well as Marketing, Marketplace, and Global BC studios. You'll manage vendors and agencies to guarantee executional excellence across projects.

Key Responsibilities

Your day-to-day will involve leading the creative development of retail experiences, brand activations, and immersive storytelling tailored for the GC marketplace. Deliver comprehensive design solutions, from finishes and imagery to art direction, maintaining a relentless focus on craft, detail, and impact.

• Follow global and geo retail storytelling directions while testing new approaches through materials and digital integration.
• Drive innovation to make retail spaces more connected, immersive, and distinct.
• Engage in creative reviews, presenting work cross-functionally, collecting feedback, and iterating with speed and precision.
• Collaborate with geo and global counterparts to ensure design feasibility and excellence.
• Monitor design trends, consumer behaviors, and retail innovations to inform future strategies.

Qualifications & Requirements

Nike seeks a visionary leader in retail design with a passion for sport and creative problem-solving. Ideal candidates thrive in fast-paced, collaborative environments at the nexus of brand, culture, and commerce.

• Minimum 10 years of experience in retail design, brand environments, or experiential marketing, with a proven track record of innovation using emerging technologies.
• Bachelor’s degree in architecture, graphic design, industrial design, environmental design, or related field.
• Proficiency in Adobe Photoshop, Illustrator, Figma, and 3D software is highly valued.
• Fluency in English and Chinese, with exceptional visual and verbal communication skills and deep knowledge of local culture and retail landscape.
• Comfortable managing complex projects within timelines and budgets; 10-20% travel required domestically and internationally.

Benefits & Perks

Nike offers a premium compensation package, including an estimated salary range of 650,000 - 950,000 CNY annually, reflecting competitive rates in China's retail and tech sectors with a buffer for top talent. Beyond salary, enjoy comprehensive health benefits, fitness reimbursements, and employee discounts on Nike products. Work in a dynamic Shanghai office with access to state-of-the-art creative tools and global networks.

Career Growth

This role positions you for advancement within Nike's creative leadership pipeline. Gain mastery in art direction, finishes, and digital integration while building expertise in global retail strategies. Nike invests in employee development through mentorship, training programs, and exposure to high-impact projects, fostering long-term careers in brand innovation.

Why Join Us

Be part of Nike's mission to bring inspiration and innovation to every athlete in the world. In Shanghai, you'll shape the future of retail in one of the fastest-growing markets, blending local cultural nuances with global storytelling. Collaborate with elite teams, lead cutting-edge projects, and make a tangible impact on how consumers experience Nike worldwide. This is more than a job—it's a platform to redefine immersive brand environments.

Role FAQs

What is the reporting structure?

You'll report directly to the Senior Manager, Brand Creative, Retail GC, supporting retail design projects and story development.

Is travel required?

Yes, approximately 10-20% annually for domestic and international execution and alignment.

What tools will I use?

Expect proficiency in Adobe Photoshop, Illustrator, Figma, and 3D software, with opportunities to explore emerging tech.

How does this role contribute to Nike's goals?

By delivering innovative retail experiences that emotionally connect consumers to the brand, driving engagement and loyalty.

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