Analytics Lead, Market Insights at Lyft - San Francisco, CA | Drive Data-Driven Growth in Rideshare

Unlock your career in data analytics with Lyft's Analytics Lead, Market Insights role in San Francisco, CA. Join the Marketplace organization at Lyft, where you'll spearhead initiatives that shape the future of ridesharing. This position offers the perfect blend of analytical rigor, strategic influence, and cross-functional leadership in one of the fastest-growing tech sectors. If you're passionate about marketplace dynamics, rideshare trends, and turning data into business impact, this is your opportunity to thrive at Lyft.

Role Overview

The Analytics Lead, Market Insights role sits at the heart of Lyft's Marketplace organization, responsible for driving business growth and ensuring marketplace efficiency in top regions. You'll identify critical opportunities, craft strategies, and lead teams to deliver measurable results. From weekly agile operations to long-term strategic decisions, your work will influence Lyft's direction across the company.

At Lyft, our purpose is to serve and connect communities through reliable transportation. The Market Insights team focuses on the health and expansion of key markets, leveraging data to uncover gaps and growth levers. As Analytics Lead, you'll own end-to-end initiatives: analyzing rideshare behaviors, synthesizing trends, recommending actions, and rallying cross-functional partners like Data Science, Product, and Engineering.

This isn't just a job—it's a platform to become an expert in rideshare marketplace analytics. With Lyft's scale—millions of rides weekly—you'll work with massive datasets, apply SQL mastery, Excel prowess, and visualization tools to drive decisions. Ideal for those with consulting or tech analytics backgrounds, this role demands proactive ownership and the ability to influence senior leaders.

San Francisco, CA serves as the hub for this on-site position, immersing you in Lyft's innovative culture amid the Bay Area's tech ecosystem. Expect collaboration in a dynamic environment where belonging and thriving are core values.

Key Responsibilities

Your impact starts day one. Here's what you'll tackle:

• Master rideshare marketplace trends and advise leadership on data-backed strategies.
• Lead autonomous projects from idea to execution, securing buy-in and measuring ROI.
• Critically assess decision frameworks to spot improvements and growth opportunities.
• Use SQL, Excel, and analytics tools to diagnose issues in top Lyft regions.
• Distill complex data into clear insights and strategic recommendations.
• Align Data Science, Product, Engineering on product and business enhancements.
• Proactively hunt opportunities with a relentless ownership mindset.
• Present to executives, translating analytics into compelling narratives.
• Support agile weekly ops and shape long-term marketplace health.
• Collaborate across Marketplace to ensure reliable, efficient performance.
• Build dashboards and models for real-time marketplace monitoring.
• Influence company strategy through rideshare-specific expertise.
• Mentor junior analysts on quantitative methods and best practices.

These responsibilities position you as a strategic partner, not just an analyst—driving Lyft's competitive edge in ridesharing.

Qualifications

We're seeking proactive leaders with analytical chops and business acumen:

• Bachelor’s in analytics, stats, economics, finance, marketing, or quantitative field.
• 2+ years in consulting, strategic analytics at tech firms, or startups.
• Expertise extracting insights from data and crafting actionable plans.
• Strategic problem-solving for unstructured challenges.
• Cross-functional influence and project management skills.
• Top-tier communication for all stakeholders.
• SQL, Excel/Google Sheets fluency; visualization proficiency (Tableau/Looker).
• Self-starter eager for impact in high-growth settings.
• Rideshare or marketplace experience a plus.
• Comfort with ambiguity and rapid iteration.

Bonus: Python/R, advanced stats, A/B testing experience.

Salary & Benefits

Competitive compensation reflects San Francisco market rates: estimated $140,000–$190,000 USD yearly, plus equity, bonuses. Lyft's benefits package stands out:

• Premium medical/dental/vision with extras.
• Mental health support programs.
• Family/fertility/adoption benefits.
• Child/pet care subsidies.
• 401(k) matching.
• Generous PTO + holidays.
• Learning stipends, stock options, commuter perks.
• Wellness/gym reimbursements.

Total rewards emphasize work-life balance and growth.

Why Join Lyft?

Lyft isn't just ridesharing—it's reimagining urban mobility. Join a purpose-driven company fostering belonging, with Marketplace at its growth core. Work on real-world impact: optimizing supply-demand, expanding regions, innovating products. San Francisco HQ offers tech networking, collaborative culture, and resources for success.

Thrive with proactive leaders who value data-driven decisions. Lyft invests in your growth via training, mentorship, and visibility to execs. In rideshare's competitive landscape, your strategies will scale nationally. Plus, unbeatable Bay Area perks and a team passionate about connection.

Candidates rave about ownership, impact, and culture. This role accelerates careers in analytics leadership.

How to Apply

Ready to lead Lyft's market insights? Submit your resume, cover letter highlighting analytics wins, and LinkedIn. Tailor to rideshare interest or strategic projects. Interviews: technical SQL/Excel, case study, stakeholder presentation, team fit.

Accommodations available. Lyft champions diversity—apply today and shape rideshare's future!