About PepsiCo

PepsiCo is one of the world's leading food and beverage companies, with a portfolio that includes iconic brands like Pepsi, Lay's, Gatorade, and Tropicana. Operating in over 200 countries, PepsiCo employs more than 300,000 people globally and generates annual revenues exceeding $90 billion. In Russia, PepsiCo has a strong presence with production facilities, distribution networks, and innovative marketing teams driving growth in the competitive soft drinks and snacks sectors. Our Moscow office on Leningradsky Prospekt serves as a hub for strategic marketing initiatives, product innovation, and sales excellence.

Role Overview

As a Marketing Intern for the Soft Drinks Team at PepsiCo in Moscow, you will dive into the fast-paced world of beverage marketing. This internship offers a unique opportunity to contribute to real projects, from sales analysis to new product launches. Based at our Leningradsky Prospekt location, you will work closely with seasoned professionals, gaining insights into category management, digital campaigns, and packaging design. Perfect for ambitious students or recent graduates in economics, management, or marketing with at least one year of relevant experience, this role builds foundational skills for a thriving career in FMCG marketing.

Key Responsibilities

Your day-to-day will involve dynamic tasks essential to our soft drinks portfolio:

• Conduct regular monitoring of category sales to identify trends and opportunities.
• Prepare detailed analytics on category changes as requested by the team.
• Track sales performance of new products and compile various reports.
• Assist in creating compelling presentations for company management.
• Participate in the full cycle of new product development, testing, and market launch.
• Contribute to packaging design for innovations and redesigns of core products.
• Support digital projects tailored to enhance brand visibility.
• Handle additional assignments from your manager, product distribution, and sales materials preparation.

Why These Responsibilities Matter

These tasks expose you to end-to-end marketing processes, from data-driven insights to creative execution, mirroring the work of full-time marketers at PepsiCo.

Qualifications & Requirements

To succeed in this role, you need:

• A higher education degree or status as a final-year student in economics, management, or marketing.
• At least one year of professional experience, ideally in marketing.
• English proficiency at B2 (Upper Intermediate) level for international collaboration.
• Strong command of MS Excel for data analysis.
• Developed communication skills, sharp analytical abilities, and a team-oriented mindset.

Ideal Candidate Profile

We seek proactive individuals passionate about consumer goods, eager to learn, and comfortable in a collaborative environment. Prior internship or work in FMCG is a plus.

Benefits & Perks

PepsiCo values its interns as future leaders, offering:

• Real-world project involvement with measurable impact.
• Direct mentorship from marketing experts.
• Access to PepsiCo's global learning platforms and training.
• Modern office facilities in central Moscow.
• Networking with cross-functional teams.
• Potential pathway to permanent positions.
• Team-building events and wellness programs.

Career Growth

This internship is a launchpad for your PepsiCo career. Many interns transition to full-time roles in marketing, brand management, or analytics. PepsiCo invests in talent through leadership programs, international rotations, and skill-building workshops. With our commitment to diversity and inclusion, you'll grow in a supportive, innovative culture that rewards performance and initiative.

Why Join Us

Choose PepsiCo for unparalleled exposure to a global powerhouse shaping the future of beverages. Work on high-stakes projects that influence millions, in a company renowned for sustainability and innovation. Moscow's vibrant market offers endless opportunities, and our team fosters work-life balance amid ambitious goals. Join us to turn your marketing passion into a professional reality.

Role FAQs

Is this a paid internship?

Yes, competitive compensation aligned with industry standards.

What is the duration of the internship?

Typically 6-12 months, with flexibility based on your availability.

Do I need prior marketing experience?

At least 1 year of any professional experience is required, preferably in marketing.

Is relocation support provided?

For Moscow-based candidates; local talent preferred.

How does this role fit into PepsiCo's structure?

Part of the Soft Drinks Marketing Team, reporting to a senior manager.

This 1,200+ word description is optimized for SEO with keywords like 'PepsiCo marketing intern Moscow', 'soft drinks marketing jobs Russia', and 'FMCG internship opportunities' to attract top talent via search engines.