About PepsiCo

PepsiCo is a global leader in beverages and convenient foods, with products enjoyed over one billion times daily across more than 200 countries. In 2021, the company generated $79 billion in net revenue from iconic brands like Lay’s, Doritos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's vision, PepsiCo Positive (pep+), centers sustainability and human capital to drive value within planetary boundaries while inspiring positive change for people and the planet. In Canada, PepsiCo boasts a strong portfolio in fast-growing categories like energy drinks and protein products, positioning it for accelerated growth.

Role Overview

The Marketing Manager - Energy & Protein role in Mississauga, Ontario, is pivotal for one of Canada's top marketing organizations. This position oversees high-growth brands including Rockstar (#3 in energy), Celsius partnership, and protein leaders like Muscle Milk. Reporting to senior leadership, you'll craft strategic visions, lead execution, and coach a team of two direct reports in a fast-paced, competitive environment. Ideal for passionate consumer marketers who thrive on winning and innovation in the food and beverage sector.

Why This Role Stands Out

Energy drinks and protein are among the fastest-growing beverage categories. PepsiCo Canada aims to solidify market share with bold marketing plans, leveraging direct store delivery (DSD) and key partnerships. This role offers autonomy in strategic planning, cross-functional leadership, and global collaboration with US teams.

Key Responsibilities

As Marketing Manager, you'll drive focus and momentum for the energy portfolio while expanding protein offerings. Core duties include:

• Leading strategic planning and execution for energy brands like Rockstar within PepsiCo's corporate plan.
• Developing a 5-year innovation roadmap for protein portfolio growth.
• Guiding cross-functional teams for best-in-class retail execution of innovations.
• Managing the Celsius partnership agenda, including business and communications.
• Liaising with sales, account teams, and partners (FOBOs, ACL) to optimize programs.
• Delivering volume and net revenue commitments, monitoring performance, and course-correcting proactively.
• Managing A&M budgets efficiently and building agency relationships for superior results.
• Coaching and developing direct reports to enhance team capabilities.

Qualifications & Requirements

To succeed, candidates need:

• A minimum Bachelor’s Degree.
• 7+ years of marketing experience, preferably in consumer packaged goods (CPG) with expertise in launches, innovation, and commercialization.
• 1+ years (2+ preferred) of people leadership with a proven track record in coaching.
• Strong strategic thinking, conception skills, and consumer marketing prowess.
• Demonstrated ability to influence stakeholders, build relationships, and lead agencies to gold-standard outcomes.

Preferred Experience

Success in building brands from the core, navigating fast-paced environments, and driving share growth in competitive categories like energy and protein.

Benefits & Perks

PepsiCo offers a premium compensation package including:

• Competitive salary estimated at CAD 110,000 - 160,000 annually, based on Food & Beverage sector rates in Canada.
• Comprehensive benefits customized to your needs, covering health, wellness, and financial security.
• A dynamic, inclusive culture encouraging authenticity and whole-self participation.
• Sustainability initiatives aligned with pep+ for positive planetary impact.
• Supportive teams fostering professional development and skill-building.

Career Growth

At PepsiCo, career progression is fueled by innovation and global opportunities. This role provides exposure to high-growth categories, cross-functional leadership, and international teams. With a focus on developing talent, you'll gain mentorship, training, and pathways to senior marketing positions. PepsiCo's culture empowers you to influence global impact while advancing personally and professionally.

Why Join Us

Join a global team of innovators shaping the future of beverages and foods. Work on powerhouse brands with billion-dollar potential in a welcoming environment where you can dare to be yourself. Contribute to pep+ sustainability goals, leverage cutting-edge tools like AI in hiring, and make a tangible difference for people and the planet. In Mississauga, enjoy a vibrant location with proximity to Toronto's business hub.

Role FAQs

Q: What brands will I manage?
A: Rockstar, Celsius partnership, Muscle Milk, and future protein expansions.

Q: Is leadership experience required?
A: Yes, 1+ years managing direct reports, with coaching expertise.

Q: What's the work environment like?
A: Fast-paced, competitive, collaborative with global and cross-functional teams.

Q: How does PepsiCo support growth?
A: Through mentorship, development programs, and inclusive culture.

Q: Is relocation assistance available?
A: Inquire during application; role based in Mississauga, ON.

Dare for Better with PepsiCo. Apply today to lead Canada's energy and protein marketing revolution.