About PepsiCo

PepsiCo is a global leader in the food and beverage industry, renowned for its portfolio of iconic brands including Pepsi, Lipton Ice Tea, 7UP, Lay’s, Doritos, Bénénuts, Quaker, and Alvalle. With operations spanning over 200 countries, PepsiCo is committed to sustainability, innovation, and delivering products that balance consumer pleasure with nutritional quality. In France, PepsiCo focuses on transforming production, distribution, consumption, and recycling practices to build a more sustainable food system while minimizing environmental impact. Our French website, www.pepsico.fr, provides insights into our local initiatives and global vision.

Role Overview

This 6-month Marketing Studies Assistant Internship (Stage - Assistant(e) Chargé d'études marketing H/F) starts on July 1, 2026, in Colombes (92700), France. Reporting to the Marketing Insights Lead within the Marketing department's Insights team, you will manage a portfolio of powerhouse brands. Gain exposure to international environments, hands-on market research, and collaboration with cross-functional teams including product managers, category managers, key account managers, and PepsiCo International. Ideal for students seeking real-world experience in consumer behavior analysis and strategic insights.

Key Details

• Duration: 6 months
• Location: Colombes, with 2 days telework per week
• Stipend: €1,100 to €1,500 monthly
• Team: Dynamic group with average age of 35

Key Responsibilities

As a vital contributor to PepsiCo's Insights team, your role will immerse you in data-driven decision-making for beloved brands.

Pilotage Catégoriel & Brand Performance

After training on consumer and distributor panels, actively track category and brand performances. Update internal dashboards, monitor market shares, and evaluate innovation success using specialized tools.

Ad-Hoc Studies Management

Respond to analysis requests from marketing, sales, and international teams. Collaborate with external institutes on consumer knowledge, shopper behavior, brand perception, concept testing, and media studies. Manage projects end-to-end: briefing, methodology selection, questionnaire review, and synthesis validation.

Trend Identification

Prepare internal sessions to brief marketing and commercial teams on emerging consumption trends, ensuring PepsiCo stays ahead of market shifts.

Qualifications & Requirements

We seek proactive candidates passionate about marketing studies and human behavior.

• Bac+4 or Bac+5 from business school or engineering program
• First internship experience in marketing
• Strong analytical skills, rigor, affinity for numbers, and synthesis abilities
• Excellent French proficiency (daily interactions with French-speaking partners)
• English as a plus for international collaboration
• Curiosity for trends and consumer insights

PepsiCo values diversity and inclusion. Share any specific needs (e.g., sign language, vocal accessibility) during recruitment.

Benefits & Perks

PepsiCo offers a supportive internship environment designed for growth and enjoyment.

• Competitive monthly stipend of €1,100-€1,500
• Flexible telework: 2 days per week from home
• On-site gym (RIE) access
• 1 authorized absence day per month worked
• Benevolent, proximity management in a warm, stimulating setting
• Vibrant intern and apprentice community with events, afterworks, and a dedicated office

Career Growth

This internship is a launchpad for your marketing career at PepsiCo. Develop skills in market research, project management, and stakeholder collaboration. Build a professional network across marketing, sales, and international teams. Average team age of 35 ensures mentorship from experienced professionals. Past interns have advanced to full-time roles, leveraging the company's dynamic culture and global opportunities.

Why Join Us

Work on globally recognized brands in an international setting. Contribute to PepsiCo's sustainability mission while honing expertise in a flexible, fun environment. Our inclusive culture celebrates every individual's value, regardless of gender, education, religion, origin, nationality, disability, or age. Recruitment process: HR interview followed by manager discussion. Apply now if you're excited for new challenges!

Role FAQs

Q: When does the internship start?
A: July 1, 2026, for 6 months.

Q: Is telework available?
A: Yes, 2 days per week.

Q: What is the stipend range?
A: €1,100 to €1,500 monthly.

Q: Are language skills required?
A: French is essential; English is a plus.

Q: What brands will I work on?
A: Portfolio including Pepsi, Lipton Ice Tea, 7UP, Lay’s, Doritos, Bénénuts, Quaker, Alvalle.

Q: How to apply?
A: Submit your application for quick review by HR and managers.