Nike Coach (Apparel Department Manager) - Honfleur, France

About Nike

Nike, Inc. is more than a sportswear giant; it's a global innovator that equips world-class athletes while pushing the boundaries of what's possible. From breaking records on the track to redefining street style, Nike fosters a culture of diversity, creativity, and relentless ambition. With stores from London to Istanbul, Nike retail teams create unforgettable experiences for sports fans and style enthusiasts alike. As a leader in athletic apparel and footwear, Nike seeks visionary leaders to drive its mission forward in dynamic markets like France.

In Honfleur, Nike's store embodies local energy with a global brand vision. Join a team where every day brings new challenges and triumphs in retail excellence.

Role Overview

As a Coach (Responsable de rayon apparel) at Nike in Honfleur, France, you'll spearhead the apparel department in a full-time CDI position. This role demands creativity, leadership, and a passion for premium customer service. Coaches at Nike are department heads responsible for team motivation, sales performance, and operational excellence. Specializing in apparel, you'll oversee product journeys from reception to visual presentation, ensuring the store reflects Nike's iconic standards.

Whether directing commercial operations, enhancing athlete experiences, or elevating consumer interactions, your impact will shape the store's success and customer loyalty.

Key Responsibilities

Your daily mission blends leadership, operations, and brand advocacy:

• Deliver premium brand experiences by leveraging expertise in quality service for consumers.
• Lead, coach, and motivate your apparel team, fostering a positive work environment.
• Manage department activities to hit sales goals, including digital services, visual merchandising, and sales floor optimization.
• Analyze consumer feedback to identify and improve key areas.
• Serve as a Nike brand ambassador, training your team on initiatives and standards.

Commercial Focus

• Oversee efficient product reception, stock accuracy, and visual standards.
• Lead inventories to keep the sales floor stocked and compliant.
• Launch monthly initiatives and use reporting tools for data-driven decisions.

Athlete Experience

• Equip teams for top-tier customer interactions aligned with Nike's Purpose.
• Manage hiring, onboarding, and store scheduling.
• Build a positive Nike culture through community ambassadorship.

Consumer Experience

• Model exceptional sales service and consumer journey execution.
• Ensure team mastery of brand knowledge and digital tools.
• Use analytics for continuous improvements with store leadership.

Qualifications & Requirements

To thrive as a Nike Coach:

• Proven retail leadership experience, ideally in apparel or sports retail.
• Deep product knowledge and passion for Nike's ecosystem.
• Excellent team management and motivation skills.
• Strong analytical abilities for sales reporting and inventory.
• Commitment to diversity, inclusion, and premium service standards.
• French fluency required; English a plus for global collaboration.

No formal degree specified, but ambition and retail savvy are key.

Benefits & Perks

Nike invests in its Coaches with standout rewards:

• Attractive, experience-based salary competitive in French retail.
• Performance incentives and sales bonuses.
• Comprehensive training, including brand-specific programs.
• Employee discounts on Nike products.
• Health, wellness, and work-life balance support.
• Opportunities for international mobility and promotions.

Career Growth

Nike retail careers are launchpads to greatness. Start as Coach and advance to Assistant Head Coach, Head Coach, or beyond into district management. With Nike's global network, your trajectory includes leadership summits, skill-building workshops, and exposure to elite athletes. Many top Nike executives began in stores, proving retail roles fuel executive paths.

Why Join Us

Be part of the world's best sales team in Honfleur. Work with cutting-edge products, collaborate with passionate teams, and impact communities through Nike's initiatives. Enjoy a vibrant store atmosphere where creativity meets athleticism. Nike values bold thinkers who dream big—your career here redefines possible.

Role FAQs

What is the work schedule like?

Full-time CDI with flexible retail hours, including weekends, aligned with store needs.

Is prior Nike experience required?

No, but retail leadership and brand passion are essential.

What salary can I expect?

Estimated €35,000–€50,000 annually, based on experience and French retail benchmarks.

Are there advancement opportunities?

Yes, rapid progression to higher coaching roles and beyond.

How does Nike support diversity?

Through inclusive hiring, training, and a culture celebrating all backgrounds.

Apply now to coach the future at Nike Honfleur!