Join Okta as a Sr. Digital Strategy Manager. Okta is the leading independent identity provider, trusted by over 18,500 organizations worldwide. We help organizations securely connect people to technology. As Senior Digital Strategy Manager, you'll own the strategy, roadmap, and performance of Okta.com, transforming it into a high-conversion engine for global B2B audiences in identity and security. You'll drive AI innovations to optimize user experience, SEO, and conversion rate optimization while leading cross-functional teams to align with Okta's brand and product portfolio. This high-impact role shapes how developers and enterprises discover and engage with the world's leading identity platform. Key Responsibilities: • Own the strategy, roadmap, and performance metrics of Okta.com, reporting on traffic, engagement, and conversions • Drive the vision and implementation of AI solutions to enhance website personalization, conversion optimization, and operational efficiencies • Build and optimize site structure, UX, content strategy, and page performance to support developer-focused SaaS audiences • Lead a cross-functional POD team as Product Owner, collaborating with UX designers, developers, writers, SEO strategists, and analysts • Partner with Brand, Product Marketing, and Customer Journeys teams for bold, audience-appropriate storytelling and unified customer experiences • Develop and defend executive roadmaps, deploying A/B testing, marketing funnel analytics, and enhancements with technical teams What We're Looking For: • 10+ years in web strategy, website management, and digital marketing for complex B2B SaaS sites • Strong point of view on leveraging AI to transform developer-focused websites for conversion and efficiency • Proven experience owning multi-audience websites, leading large-scale projects and cross-functional teams • Deep expertise in web UX principles, brand alignment, SEO, performance optimization, and modern CMS platforms • Strong familiarity with marketing funnel analytics, CRO, A/B testing, and collaborating with technical teams on developer programs What We Offer: • Competitive compensation with equity and benefits • Health, dental, vision insurance and 401(k) matching • Flexible PTO, parental leave, and professional development • Hybrid work options and inclusive, collaborative culture Okta is an Equal Opportunity Employer committed to diversity and inclusion.