About PepsiCo

PepsiCo is one of the world's leading food and beverage companies, with a portfolio that includes iconic brands like Pepsi, Lay's, Doritos, Gatorade, and Quaker. Operating in over 200 countries, PepsiCo employs more than 300,000 people globally and generates annual revenues exceeding $86 billion. In Turkey, PepsiCo has a strong presence in the fast-moving consumer goods (FMCG) sector, focusing on innovative products, sustainable practices, and market leadership in snacks and beverages. Joining PepsiCo means becoming part of a dynamic team that values performance, innovation, and long-term growth.

Role Overview

The Organized Trade Customer Representative role at PepsiCo in Istanbul (European Side) is a frontline sales position designed for ambitious individuals passionate about achieving sales targets and building lasting customer relationships. Reporting to the PO1 OT Sales Supervisor, you will manage sales activities in local chain stores, ensuring PepsiCo products dominate shelf space and drive market share. This full-time role offers a chance to thrive in Turkey's competitive food and beverage industry, with opportunities to contribute to regional growth and profitability.

Key Impact Areas

Your efforts will directly influence sales performance, product availability, and store execution standards, aligning with PepsiCo's commitment to excellence in organized trade channels.

Key Responsibilities

In this role, you will play a pivotal part in executing PepsiCo's sales strategy. Responsibilities include:

• Preparing for field activities based on sales targets, current priorities, and key updates provided by the PO1 OT Sales Supervisor.
• Conducting customer meetings in local chain stores to guide clients on new product listings, optimizing shelf shares according to market share, and managing overall customer interactions.
• Executing daily customer visits in line with PepsiCo's defined standards and route plans, ensuring regularity and timeliness.
• Determining optimal order quantities for food and beverage products and effectively directing customers to maximize sales.
• Ensuring all PepsiCo products are available in sufficient quantities and varieties through daily loading activities.
• Monitoring stock levels to maintain control and prevent shortages.
• Conducting detailed store audits to identify growth and efficiency opportunities that boost volume and profitability.
• Implementing store execution standards (distribution, space, positioning, visibility, variety, promotions, POP materials, freshness, and service) during visits and sales activities.
• Opening permanent extra displays, and during insert and activity periods, securing displays for featured products.
• Completing end-of-day administrative tasks related to sales processes.
• Tracking daily, weekly, and monthly targets in collaboration with the PO1 Sales Supervisor.
• Verifying customer account information and handling collections as needed.
• Properly using and maintaining assigned products, documents, vehicles, and devices per legal and company procedures.
• Adhering to warehouse loading rules, directing distributors in presell routines, and tracking goods.

Qualifications & Requirements

To succeed in this role, candidates should meet the following criteria:

• High school graduate or equivalent.
• Military service completed or exempt (for male candidates).
• Minimum B-class driver's license with active vehicle driving capability.
• Preferably experience in sales within the fast-moving consumer goods (FMCG) sector.
• Strong basic analytical skills.
• Excellent interpersonal skills and advanced communication abilities.
• Target-driven and results-oriented mindset.

No prior degree beyond high school is required, making this an accessible entry point for motivated professionals.

Benefits & Perks

PepsiCo offers a comprehensive benefits package tailored to support your professional and personal life:

• Competitive salary estimated at $25,000-$42,000 USD annually, based on Turkey FMCG sector rates with a buffer for performance.
• Performance-based incentives and bonuses.
• Health insurance, life insurance, and employee assistance programs.
• Company-provided vehicle, mobile phone, and equipment.
• Paid time off, holidays, and flexible scheduling.
• Training and development programs for skill enhancement.

Career Growth

PepsiCo invests in talent development, offering clear paths from sales representative to supervisory roles, regional management, and beyond. With internal mobility across Turkey and global opportunities, high performers advance quickly. Access leadership training, mentorship, and performance reviews to accelerate your career in a company that promotes from within.

Why Join Us

At PepsiCo Turkey, you'll work with world-class brands, collaborate with passionate teams, and impact millions of consumers daily. Enjoy a supportive culture emphasizing work-life balance, innovation, and sustainability. Istanbul's vibrant European Side provides an exciting backdrop for professional success in a growing market.

Role FAQs

What is the work schedule?

Full-time with field-based hours, typically including daily store visits and route planning.

Is prior experience mandatory?

Preferred in FMCG sales, but strong drive and skills can compensate.

What support does PepsiCo provide?

Vehicle, tools, training, and direct supervision for success.

How does this role contribute to PepsiCo's goals?

By driving sales, ensuring product availability, and optimizing store execution.

This role is ideal for sales enthusiasts ready to excel in organized trade. Apply today to join PepsiCo's winning team!