Senior Growth Marketing Manager at Perk - Boston, Massachusetts

Are you a seasoned growth marketing professional with a passion for driving results? Do you thrive in a fast-paced, innovative environment? If so, Perk is looking for you! We are seeking a Senior Growth Marketing Manager to lead our demand generation efforts in the North American market. This is an exciting opportunity to join a rapidly growing company and make a significant impact on our business.

Role Overview

As the Senior Growth Marketing Manager, you will be responsible for developing and executing Perk's mid- to upper-funnel digital marketing strategy in North America. You will work closely with the Head of Paid Media, the NAM Field Marketing Director, and the Paid Search lead to achieve ambitious pipeline targets. You will leverage your local expertise, efficient experimentation, and tight operational alignment to drive growth in the market. You will own strategy on established channels like Paid Social, Programmatic Display, and YouTube, ensuring campaigns are optimized for key performance indicators (KPIs). The role requires a deep understanding of the North American market, a proven track record of success in growth marketing, and excellent communication and interpersonal skills.

A Day in the Life

Here's what a typical day might look like for the Senior Growth Marketing Manager:

• 9:00 AM: Check in with the Paid Search team to discuss the latest performance data and identify opportunities to optimize campaigns.
• 10:00 AM: Meet with the Director of Field Marketing for NAM to align marketing efforts with sales goals and discuss upcoming events.
• 11:00 AM: Analyze campaign performance data and generate reports to track progress and identify areas for improvement.
• 12:00 PM: Lunch break.
• 1:00 PM: Work with agencies and vendors to develop creative assets and launch new campaigns.
• 2:00 PM: Conduct A/B testing and other experiments to optimize campaigns and improve conversion rates.
• 3:00 PM: Research industry trends and best practices to identify opportunities to innovate and improve our marketing performance.
• 4:00 PM: Manage the media budget, ensuring efficient allocation of resources across channels.
• 5:00 PM: Wrap up the day and prepare for tomorrow's tasks.

Why Boston, Massachusetts?

Boston is a hub for innovation and technology, making it an ideal location for Perk's North American headquarters. The city is home to a large pool of talented marketing professionals, and its proximity to major universities and research institutions makes it a hotbed for new ideas and technologies. Boston also offers a high quality of life, with excellent schools, cultural attractions, and recreational opportunities.

Career Path

The Senior Growth Marketing Manager role offers excellent opportunities for career advancement. Successful candidates may have the opportunity to move into leadership positions within the marketing organization, such as Director of Growth Marketing or VP of Marketing. They may also have the opportunity to work on other aspects of the business, such as product marketing or sales.

Salary & Benefits

The salary range for this position is $140,000 to $200,000 per year, depending on experience and qualifications. Perk offers a comprehensive benefits package, including health, dental, and vision insurance, life insurance, disability insurance, a 401(k) plan with company match, employee stock options, and a generous paid time off policy.

Perk Culture

At Perk, we are driven by our values, like being an owner, delivering a 7-star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from the travel and SaaS industries, representing over 70 countries. If you’re excited about having a real impact and shaping how millions of people experience work, we’d love you on the team.

How to Apply

To apply for the Senior Growth Marketing Manager position, please submit your resume and cover letter through our online application portal. We look forward to hearing from you!

FAQ

1. What is Perk?
   Perk (formerly TravelPerk) is the intelligent platform for travel and spend management.
2. What does Perk do?
   Our tools automate everything from travel bookings to expenses, invoice processing, and more. By eliminating this shadow work that wastes hours, erodes morale, and saps innovation, we’re on a mission to power real work, with real impact.
3. How many companies use Perk?
   We’re trusted by more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics.
4. How many employees does Perk have?
   Perk has grown into a global company of more than 1,800 people across 12 offices globally, with headquarters in London and Boston.
5. What are Perk's values?
   At Perk, we’re driven by our values, like being an owner, delivering a 7-star experience, and working as one team.
6. What kind of culture does Perk have?
   We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from the travel and SaaS industries, representing over 70 countries.
7. What kind of benefits does Perk offer?
   Perk offers health, dental, and vision insurance, life insurance, disability insurance, a 401(k) plan with company match, employee stock options, and a generous paid time off policy.
8. Where is Perk located?
   Perk has 12 offices globally, with headquarters in London and Boston.
9. What is the salary range for the Senior Growth Marketing Manager position?
   The salary range for this position is $140,000 to $200,000 per year, depending on experience and qualifications.
10. How do I apply for the Senior Growth Marketing Manager position?
    To apply for the Senior Growth Marketing Manager position, please submit your resume and cover letter through our online application portal.